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- 07 Sep 2011
- First Look
First Look: Sept. 7
the effect arises by affecting people's judgments of the intrusiveness of the inquiries; Study 2C goes further by showing that the effect is altered when privacy concerns are primed at the outset of the study. This research helps... View Details
Keywords: Sean Silverthorne
- 08 Sep 2020
- Sharpening Your Skills
Capitalism Works Better When I Can See What You're Doing
to work in your favor for that next job. And privacy disclosure notices on websites, rather than convincing consumers that their private data is well protected, can make them less likely to make a purchase.... View Details
Keywords: by Sean Silverthorne
- 10 Dec 2012
- Research & Ideas
Why We Blab Our Intimate Secrets on Facebook
likely to divulge intimate facts and when we're apt to keep our lives to ourselves. In short, the initial findings indicate that individuals are both illogical and careless with their privacy on the web. "We show that people are prone to... View Details
Keywords: by Carmen Nobel
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
for parent company Limited Brands on both the Bath & Body Works and Victoria's Secret brands. While privacy concerns about information sent over the Web persist, Velando said Victoria's Secret is very aware that some customers feel... View Details
- 29 Jun 2015
- HBS Case
Consumer-centered Health Care Depends on Accessible Medical Records
IT systems that handle a good chunk of the work, Quelch says. Yet consumer trust when it comes to data privacy is not always a given, and consumers want to have a say. Some... View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
panoply of Internet sites. It's just as hard to differentiate on price, for similar reasons: any consumer with an Internet connection can quickly determine if that flat-screen TV that Walmart claims is at a blowout price actually is.... View Details
- 14 Oct 2002
- Research & Ideas
The Widening Rift Between Corporations and Society
people are chronically disappointed and frustrated by their experiences as consumers and employees. We no longer trust large organizations to serve our needs. On every level, we are experiencing a divisive "us vs. them"... View Details
Keywords: by Martha Lagace
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
technologies. Lesson 1: Use Technology To Create An Immediate, Tangible Benefit For The Consumer. If consumers don't see how technology is going to help them, they often assume that it's going to be used against them. When UPC scanners... View Details
- 06 Mar 2006
- Research & Ideas
Winners and Losers at the Olympics
these companies have suffered the consequences for making concessions to the Chinese government rather than sticking to global standards of privacy and censorship. What would happen to the select group of worldwide Olympic sponsors I... View Details
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
critiques of our work with empirical data and conceptual arguments. We agree with Wilson and Stolarz-Fantino that researchers seeking to understand a policy’s influence on consumers should test predictions about which strategies firms... View Details
Keywords: Dina Gerdeman
- 26 Jul 2016
- Research & Ideas
Where will Pokémon Go with Your Personal Information?
people are aware of how much these internet companies know about them. The privacy issues are the part of this that warrants the most discussion. Q:Do Pokémon Go's developer Niantic or parent Nintendo have any responsibility here (as the... View Details
- 20 Apr 2016
- Research & Ideas
When CEOs Become Activists
When North Carolina governor Pat McCrory recently signed into law the Public Facilities Privacy & Securities Act, in response to a Charlotte city ordinance that, among other things, would have prohibited discrimination based on sexual... View Details
- 13 Feb 2007
- First Look
First Look: February 13, 2007
isolate the effects of channel expansion. We argue for advantages to using zip code level data for methodological and consumer data privacy reasons. Download the paper:... View Details
Keywords: Martha Lagace
- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
hospital fundraising efforts. An interview with a promising candidate, who is also a digital native, forces her to confront shifting attitudes toward issues of data and privacy across generations against the backdrop of continued... View Details
Keywords: Dina Gerdeman