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Show Results For
- All HBS Web
(11,787)
- People (42)
- News (3,506)
- Research (5,517)
- Events (26)
- Multimedia (137)
- Faculty Publications (3,023)
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- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
trying to solve. If your way of thinking about potential customers doesn’t uncover information about who buys and why in each segment, all you have is a power point, not an actionable basis for product, pricing, and sales decisions.” Only... View Details
- Summer 2018
- Article
CSR needs CPR: Corporate Sustainability and Politics
By: Thomas Lyon, Magali A. Delmas, John W. Maxwell, Pratima Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael W. Toffel, David Vogel and Frank Wijen
Corporate sustainability has gone mainstream, and many companies have taken meaningful steps to improve their own environmental performance. But while corporate political actions such as lobbying can have a greater impact on environmental quality, they are ignored in... View Details
Keywords: Corporate Social Responsibility and Impact; Environmental Sustainability; Communication; Policy; Business and Government Relations
Lyon, Thomas, Magali A. Delmas, John W. Maxwell, Pratima Bansal, Mireille Chiroleu-Assouline, Patricia Crifo, Rodolphe Durand, Jean-Pascal Gond, Andrew King, Michael Lenox, Michael W. Toffel, David Vogel, and Frank Wijen. "CSR Needs CPR: Corporate Sustainability and Politics." California Management Review 60, no. 4 (Summer 2018): 5–24.
- November 29, 2023
- Article
To Earn Trust, Climate Alliances Need to Improve Transparency
By: Peter Tufano, Chris Thomas, Knut Haanaes, Matteo Gasparini, Robert Eyres and Christopher Chapman
Businesses are increasingly joining together as part of climate alliances to accelerate the transition away from fossil fuels. But these alliances raise antitrust issues: When competitors collaborate, it can come at the expense of customers or workers. To mitigate... View Details
Tufano, Peter, Chris Thomas, Knut Haanaes, Matteo Gasparini, Robert Eyres, and Christopher Chapman. "To Earn Trust, Climate Alliances Need to Improve Transparency." Harvard Business Review (website) (November 29, 2023).
- March–April 2023
- Article
You Need Two Leadership Gears: Know When to Take Charge and When to Get Out of the Way
By: Lindy Greer, Francesca Gino and Robert Sutton
The debate about the best way to lead has been raging for years: Should you empower your people and get out of their way, or take charge and push them to do great work? The answer, say the authors, is to do both. Their research shows that effective leaders routinely... View Details
Greer, Lindy, Francesca Gino, and Robert Sutton. "You Need Two Leadership Gears: Know When to Take Charge and When to Get Out of the Way." Harvard Business Review 101, no. 2 (March–April 2023): 76–85.
- November–December 2022
- Article
Your Company Needs a Space Strategy. Now.
By: Matthew Weinzierl, Prithwiraj (Raj) Choudhury, Tarun Khanna, Alan MacCormack and Brendan Rosseau
Space is becoming a potential source of value for businesses across a range of sectors, including agriculture, pharmaceuticals, consumer goods, and tourism. To understand what the opportunities are for your company, the authors advise you to consider the four ways in... View Details
Keywords: Space Strategy; Emerging Markets; Natural Resources; Analytics and Data Science; Organizational Change and Adaptation; Adaptation; Competition; Aerospace Industry
Weinzierl, Matthew, Prithwiraj (Raj) Choudhury, Tarun Khanna, Alan MacCormack, and Brendan Rosseau. "Your Company Needs a Space Strategy. Now." Harvard Business Review (November–December 2022): 80–91.
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
admonished, “If you ever dreamed of playing for millions around the world, now is your chance: play inside, play for the world,” to reinforce the need for people to stay home, while McDonald’s team in Brazil... View Details
Keywords: by Jill Avery and Richard Edelman
- January 15, 2002
- Editorial
Enron failures show U.S. auditing system is in dire need of big change
By: G. Loewenstein, D. A. Moore and M. H. Bazerman
Keywords: Accounting Audits
Loewenstein, G., D. A. Moore, and M. H. Bazerman. "Enron failures show U.S. auditing system is in dire need of big change." Pittsburgh Post-Gazette (January 15, 2002), p. 11–C.
- 28 Aug 2023
- Research & Ideas
How Workplace Wellness Programs Can Give Employees the Energy Boost They Need
While companies may tout their wellness programs as a way of investing in their employees’ well-being, many are overly focused on reducing healthcare costs, so they tend to offer step challenges and gym discounts that workers don’t have... View Details
Keywords: by Hise Gibson
- January–February 2012
- Article
Do You Need a New Product-Development Strategy?
By: Alan MacCormack, W. Crandall, P. Toft and P. Henderson
Many firms rely on a single new-product development process for all projects. But designing new products for different business contexts requires that a firm deploy different new-product development processes. Products designed for stable and mature end-user markets... View Details
MacCormack, Alan, W. Crandall, P. Toft, and P. Henderson. "Do You Need a New Product-Development Strategy?" Research-Technology Management 55, no. 1 (January–February 2012): 34–43.
- September–October 2024
- Article
Boards Need a New Approach to Technology
By: Tarun Khanna, Mary C. Beckerle and Nabil Y. Sakkab
The boards of too many publicly traded companies are downright timid when considering matters involving science and technology. More often than not, they focus on security and digitization—a defensive posture that fails to consider the bigger opportunities emerging... View Details
Khanna, Tarun, Mary C. Beckerle, and Nabil Y. Sakkab. "Boards Need a New Approach to Technology." Harvard Business Review 102, no. 5 (September–October 2024): 128–137.
- 06 Dec 2006
- Op-Ed
India Needs to Encourage Trade with China
Jiabao last year during a similar visit. But $19 billion is hardly anything to write home about, even if one were to discount the fact that much of what India exports to China is low-value-added commodities (notably iron ore). I asked... View Details
Keywords: by Tarun Khanna
- March 13, 2023
- Article
Sales Teams Need to Stop Focusing on the Customer Funnel
Understanding where customers are, how they navigate streams in your market, and how to interact with them in a given stream is now central to crafting a good customer experience, and that has implications. Among other things, companies need to shift from thinking... View Details
Keywords: Customer Experience; Customer Value and Value Chain; Customer Relationship Management; Consumer Behavior
Cespedes, Frank V. "Sales Teams Need to Stop Focusing on the Customer Funnel." Harvard Business Review (website) (March 13, 2023).
- May–June 2023
- Article
Need for Speed: The Impact of In-Process Delays on Customer Behavior in Online Retail
By: Santiago Gallino, Nil Karacaoglu and Antonio Moreno
The impact of delays has been widely studied in various offline services. The focus of this study is online services, and we explore the impact of in-process delays—measured by website speed—on customer behavior. We leverage novel retail and website speed data to... View Details
Keywords: Online Retail; Quasi-experiments; Abandonment; Synthetic Control; E-commerce; Internet and the Web; Consumer Behavior; Policy; Retail Industry
Gallino, Santiago, Nil Karacaoglu, and Antonio Moreno. "Need for Speed: The Impact of In-Process Delays on Customer Behavior in Online Retail." Operations Research 71, no. 3 (May–June 2023): 876–894.
- 14 Mar 2022
- Research & Ideas
Lessons from COVID-19: The Business Skills Doctors Need
necessarily need to be done in person,” Huckman says. In fact, Huckman says, many doctors have realized that remote medicine can open up new possibilities for the ongoing care of patients—for example,... View Details
- 27 Sep 2018
- Research & Ideas
Religion in the Workplace: What Managers Need to Know
leaders need to start preparing clear answers. After all, the number of religious discrimination complaints has increased by more than 50 percent in the past 15 years, and settlement amounts have more than... View Details
- 17 Oct 2022
- Research & Ideas
Why Quiet Quitters Need More Than Money to Re-Engage
employers and employees as ones of material benefits.” After all, it’s not all about making money, says DeLong, a Baker Foundation Professor of Management Practice at HBS. What employees really crave, the... View Details
Keywords: by Michael Blanding
- 2021
- Chapter
Multinationals' Need for State Protection: The Creation of the Swiss Investment Risk Guarantee in the 1960s
By: Sabine Pitteloud
This chapter focuses on the role of Industrie-Holding, the Federation of Swiss Industrial Multinational Companies, in the introduction of an investment risk guarantee during the 1960s. The chapter therefore contributes to a) the growing body of literature on how... View Details
Keywords: Investments; Multinational Companies; Political Risk; Business & Government Relations; Investment; Multinational Firms and Management; Risk and Uncertainty; Business and Government Relations; Switzerland
Pitteloud, Sabine. "Multinationals' Need for State Protection: The Creation of the Swiss Investment Risk Guarantee in the 1960s." In Security and Insecurity in Business History: Case Studies in the Perception and Negotiation of Threats, edited by Mark Jakob, Nina Kleinöder, and Christian Kleinschmidt, 111–134. Baden-Baden: Nomos Verlagsgesellschaft, 2021.
- 2016
- Blog
Building A Culture of Health - John A. Quelch: Creating A Culture of Health
By: John A. Quelch
All American companies are in the health business whether they like it or not. The private sector directly pays for one-fifth of the whopping 17.5% of GDP spent on healthcare in the United States. Rather than viewing health merely as an insurance expense to be... View Details
Keywords: Building A Culture Of Health; Intersection Of Healthcare And Business; Impact Of Healthcare On Business; Population Health Footprint; Healthcare As An Investment; Change; Education; Health; Human Resources; Labor; Leadership; Management; Marketing; Operations; Performance; Personal Development and Career; Problems and Challenges; Risk and Uncertainty; Strategy; Value; Health Industry; Insurance Industry; Canada; North America; United States
Quelch, John A. "Creating A Culture of Health." Building A Culture of Health - John A. Quelch (blog). May 31, 2016. http://johnquelch.org/creating-a-culture-of-health/.
- Article
We Need Better Carbon Accounting. Here's How to Get There.
By: Robert S. Kaplan and Karthik Ramanna
Any effective system of greenhouse gas (GHG) accounting needs to measure each company’s supply-chain carbon impacts accurately. Such information would provide visibility and incentives for the company to make more climate-friendly product-specification and purchasing... View Details
Keywords: Accounting; Greenhouse Gas Emissions; GHG; Carbon Accounting; Environmental Accounting; Environmental Management; Governing Rules, Regulations, and Reforms; Supply Chain
Kaplan, Robert S., and Karthik Ramanna. "We Need Better Carbon Accounting. Here's How to Get There." Harvard Business Review Digital Articles (April 12, 2022).
- 31 May 2023
- HBS Case
Why Business Leaders Need to Hear Larry Miller's Story
for business leaders to rethink their hiring practices and start giving the formerly incarcerated more opportunities to prove themselves, say Hise Gibson and coauthors of a Harvard Business School case study about Miller's life and... View Details