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- Faculty Publications (23)
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- All HBS Web (403)
- Faculty Publications (23)
- 13 Nov 2013
- Research & Ideas
Should Men’s Products Fear a Woman’s Touch?
dash." "So much for the Porsche Mystique." Rather than cloister the brand by gender `a la Coke Zero or Gillette for Women, Porsche's initial campaign for the Cayenne focused on the fact that the car was View Details
- 01 Sep 2023
- News
Case Study: The Home Team
make sure they weren’t getting a dud. “Now it’s a red flag to try to sell a car without proactively offering a CARFAX report. That’s how we’d like to see this go,” says Kennealey. The Question: Nester has received zero pushback on its $87... View Details
- 20 Dec 2010
- Research & Ideas
Panama Canal: Troubled History, Astounding Turnaround
imperialists? A: Americans never like to use that word in describing our actions! I certainly don't. But it fits our behavior in Panama. The "successful" part happened under Teddy Roosevelt: the United States used military force... View Details
- 14 Jul 2014
- Research & Ideas
Pay Attention To Your ‘Extreme Consumers’
consumer believes." Along with Michael Norton, professor of marketing, Avery explores those extremes in a recent HBS teaching note, Learning from Extreme Consumers. The researchers developed the concept as part of the Field Immersion... View Details
Keywords: by Michael Blanding
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
With very clean emissions, 60 and 70 MPG fuel consumption, and lots of power, diesel compacts would provide stiff competition to hybrids. But GM has just lost its ability to develop small cars with the sale of its Opel subsidiary to... View Details
- Web
Advisory Board - Entrepreneurship
College. Andy is also fluent in Japanese. Todd Krasnow (MBA 1983), Orchid Partners Todd Krasnow graduated from Harvard Business School in 1983. Following three years at the Star Market division of Jewel Companies, Todd joined Staples before it opened the first office... View Details
- 26 Oct 2022
- Research & Ideas
How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)
budget to influencer marketing. Overall, Zhang hopes the research will encourage marketers to “take a step back” when measuring success. They should look beyond easy clicks to consider influencer reputation as part of their advertising... View Details
- Web
HBS Alumni Conference: Accelerating Climate Solutions - Alumni
in partnership with the Business & Environment Initiative was part of Harvard Climate Action Week . Recordings of several of the day's sessions will be available to view on the Live from Klarman Hall webpage at the end of May. HBS... View Details
- 25 Apr 2024
- News
Origin Stories
in my case, that’s probably the largest influence. He had everything from a wrecking yard where they salvaged parts from cars to a machine shop where they rebuilt engines to a distribution supply business.... View Details
- 17 Feb 2022
- Book
When Employees Feel a Sense of Purpose, Companies Succeed
oversight on the part of managers. Individuals voluntarily regulate themselves, refraining from behaviors that clash with the culture. Over the past few decades, many corporate leaders have sought to build strong cultures that define... View Details
Keywords: by Ranjay Gulati
- 16 May 2024
- News
On the Job
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell, host of Skydeck. We all have early memories of on-the-job learnings—those moments that had a lasting impact on how we see the world of work and our place in it. This... View Details
Keywords: first job; leadership; life experience; career lessons; Finance; Oil and Gas Extraction; Mining; Retail Trade
- 12 Mar 2021
- News
My Favorite Case
balancing my left and right brain. It probably also explains why my last four cars have been sporty SUVs. —Paige Arnof-Fenn (MBA 1991) Back to top “Johnson & Johnson: The Tylenol Tragedy” J&J was confronted with a major crisis in October... View Details
- 11 Mar 2001
- Research & Ideas
Merchants to Multinationals: British Trading Companies in the Nineteenth and Twentieth Centuries
massive growth in world FDI in mining. As petroleum consumption grew with new uses, the search for oil became worldwide. Oil was the only fuel that could drive the new motor car, while the demand for rubber tyres for cars created an... View Details
Keywords: by Geoffrey Jones
- 31 Mar 2011
- Research & Ideas
From SpinPop to SpinBrush: Entrepreneurial Lessons from John Osher
today's difficult economic climate was the subject of a panel discussion at Harvard Business School recently. The discussion, part of a one-night event called "Entrepreneurship During an Uncertain Time," featured four highly... View Details
- 01 Jun 2004
- News
Working the Street
of law enforcement and the impact you can have. I decided I wanted to learn the heartbeat of the street and know more about that side of life.” The heartbeat of the street can quicken in an instant. At a stoplight on one of El Monte’s main drags, a View Details
- 01 Mar 2023
- News
Toward a Life Well Lived
Illustration by Valerie Chiang Illustration by Valerie Chiang In many states, you’re required by law to get your car inspected annually, and if there’s something wrong, you get the car serviced, says Professor Leslie Perlow. But how many of us bring that level of... View Details
- 31 Aug 2021
- Book
Feeling Powerless at Work? Time to Agitate, Innovate, and Orchestrate
lives, in part because they didn’t understand the nature of power, but many of them learned along the way,” says Battilana. "Having once been wary of power is no guarantee that you will be immune to abusing it." Brazilian doctor Vera... View Details
Keywords: by Jay Fitzgerald
- 01 Feb 2010
- Research & Ideas
The ‘Luxury Prime’: How Luxury Changes People
Are people who travel in town cars and on corporate jets different—on a psychological level—from you and me? Does the availability of luxury goods "prime" individuals to be less concerned about or considerate toward others? The... View Details
Keywords: by Sarah Jane Gilbert
- 07 Apr 2015
- News
Warrior Spirit
Astro Arena, Star Sports, and others. Dressed in a sharp dark suit and crisp white shirt, the Thai native, 43, looks the part of impresario, although his favored attire is often jeans and a T-shirt or workout gear. Trained in Muay Thai... View Details
- Profile
Magashe Ngoepe
like Stepping into the Matrix and discovering that there is another world you never knew existed. Unlike the Matrix though, it's real. Being part of the HBS community is like Being on a treasure hunt for awesome people you could call your... View Details