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- All HBS Web (182)
- Faculty Publications (36)
Show Results For
- All HBS Web (182)
- Faculty Publications (36)
- 13 Jun 2018
- Sharpening Your Skills
That Costs HOW Much?
Pricing the Right Price for You? Not every industry or company can benefit from performance-based pricing. But where there is a fit, PBP can be a powerful tool that merges the interests of buyers and... View Details
- 01 Dec 2010
- News
The Father of Modern Advertising
copywriters at Lord Thomas invented the “salesmanship in print” business model that sustained the industry for decades to come. In short, the firm convinced clients that print ads should follow a salesman’s approach, offering the potential View Details
- 01 Nov 2013
- News
Selling Crafts with a Story
craft by employing the powerful effect of storytelling. It's proven powerful enough to put an end to those "pre-work" work meetings. In late 2012, Koss and Paranjape were able to walk away from their day... View Details
- 23 Sep 2013
- Research & Ideas
Status: When and Why It Matters
evidence that buyers are willing to place a premium on status, holding constant quality and the reputation for quality." What sounds easy in theory may be difficult in practice, however: "Look around and you may be hard-pressed... View Details
Keywords: by Dina Gerdeman
- 26 Aug 2014
- First Look
First Look: August 26
individual feel dirty. We theorize that such feelings of dirtiness decrease the frequency of instrumental networking and, as a result, work performance. We also examine sources of variability in networking-induced feelings of dirtiness by proposing that the amount of... View Details
Keywords: Sean Silverthorne
- 10 Feb 2015
- First Look
First Look: February 10
abstract available. Publisher's link: http://www.europeanbusinessreview.com/?p=6747 Working Papers Price Coherence and Excessive Intermediation By: Edelman, Benjamin, and Julian Wright Abstract—Suppose an intermediary provides a benefit to View Details
Keywords: Sean Silverthorne
- 10 Jul 2000
- Research & Ideas
The State of the Markets
that the back end of the operation keeps pace with the front end to avoid the costly control issues that exist today." Looking ahead, Seifert sees the Internet as a force to be reckoned with in terms of costs and productivity. "The pool of potential View Details
Keywords: by James E. Aisner
- 04 Nov 2014
- First Look
First Look: November 4
conclude, after one century of banking crisis this is the best of times for Mexican banking. Publisher's link: http://www.library.hbs.edu/forms/purchaseform/ November 2014 Journal of Competition Law & Economics Leveraging Market Power... View Details
Keywords: Sean Silverthorne
- 02 Apr 2024
- Blog Post
IFC India: A Circular Journey Through JSW Cement - From Steel Slag to Stronger Shores
India stands at 19 million tonnes per annum. Looking ahead, their medium-term target sets their sights even higher, aiming to reach 60 million tonnes capacity within the next four years. Initially, this slag-blended cement, with its lighter color, faced consumer... View Details
- 18 Feb 2015
- First Look
First Look: February 18
on 2,521 participants demonstrating the embodied effects of expansive versus contractive nonverbal postures. We discuss a new addition to this list that found an embodied effect of nonverbal expansiveness on self-reported feelings of View Details
Keywords: Sean Silverthorne
- 08 Jul 2002
- Research & Ideas
How to Fashion Your New E-Business Model
specific customer or market need. They might sell and maintain the product or share that role with others in an industry or with those outside traditional industry boundaries. Distributors enable buyers and sellers to connect,... View Details
Keywords: by Lynda M. Applegate
- 01 Dec 2015
- News
Faculty Q&A: The Price Is Right
What intrigued you about the pay-what-you-want (PWYW) model? It’s very unusual for a firm or a seller to completely relinquish pricing power to their customers. Typically consumers encounter a price, and then they decide whether or not... View Details
Keywords: Julia Hanna
- 21 Jul 2006
- Op-Ed
Enron Jury Sent the Right Message
platform that made Enron the top buyer and seller of gas and electricity in the United States and Europe in its first year of operation. Many examples of extremely inept management are also positioned here—activities for which there is no... View Details
Keywords: by Malcolm S. Salter
- 01 Jan 2002
- News
Marjorie M.T. Yang (MBA '76)
Dubbed by Fortune as one of the most powerful businesswomen in the world, Margie Yang is proud to be part of an ever-growing number of Asian-born female executives and entrepreneurs. But she prefers to put the spotlight on The Esquel... View Details
- 09 Jul 2018
- Research & Ideas
Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)
company would be able to retain its direct connection. Ironically, much of the work of the salesforce lay in convincing buyers that the desktop printers weren’t “too good to be true,” and that a reliable printer could be produced at such... View Details
- 01 Dec 2017
- News
Case Study: The Doctor Deficit
I understand the dilemma. The answer depends on where revenue comes from, how your buyers and sellers are structured (regional, national, or stand-alone), and how strong the network effects are. In this case, staffing doesn’t have as much... View Details
Keywords: April White
- 21 May 2024
- Blog Post
IFC India: From Trash to Treasure: Inside a Waste Management Site in Mumbai
and credibility to the project, alongside a reliable buyer of recycled plastic outputs that instill a sustainable edge to the project. Dalmia, an earlier stage company in the ecosystem, brings the infrastructure and expertise to process... View Details
- 16 Jun 2003
- Research & Ideas
Peeling Back the Global Brand
higher quality products Global status—the idea that transnational brands confer an elite status on the buyer Country-of-origin quality—the idea that "a food chain" of production means that higher-quality goods are created in the... View Details
- 06 Dec 2021
- News
The Sparkles in Our Skies
modern shoppers want is the sense of power and romance that has been associated with diamonds since the 15th century, but without the environmental and ethical concerns of mining. How to give them that is the $80 billion question for the... View Details
- 06 Jun 2005
- Research & Ideas
Microsoft vs. Open Source: Who Will Win?
warrant that Linux ends up forcing Windows out. We do this by modifying the model in two ways. First of all, we look at the effect of having buyers such as governments and some large corporations committed to deployment of Linux in their... View Details