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      • Faculty Publications  (633)

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      • August 2020
      • Case

      Sheena Gupta (A)

      By: Leslie Perlow and Matthew Preble
      Sheena Gupta (A) is a first-person narrative of a Harvard Business School alumna (class of 2008) who has thoughtfully and purposefully crafted the various components of her life in a way that aligns with her personal values and needs. Gupta shares her life story, and... View Details
      Keywords: Personal Development and Career; Values and Beliefs; Work-Life Balance
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      Perlow, Leslie, and Matthew Preble. "Sheena Gupta (A)." Harvard Business School Case 421-028, August 2020.
      • August 2020
      • Teaching Note

      Sesame Workshop (C): Mission Critical Responses to Global and National Crises

      By: Rosabeth Moss Kanter and Joyce J. Kim
      Teaching Note for Case No. 321-016. Beginning in March 2020, Sesame Workshop navigated a global pandemic, which caused unemployment, businesses shutdowns, school closures, and remote work environments along with a racial justice crisis, with a renewed mission that led... View Details
      Keywords: Pandemic; Children; Health Pandemics; Social Issues; Crisis Management; Mission and Purpose; Education; Leadership; Education Industry; Media and Broadcasting Industry
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      Kanter, Rosabeth Moss, and Joyce J. Kim. "Sesame Workshop (C): Mission Critical Responses to Global and National Crises." Harvard Business School Teaching Note 321-042, August 2020.
      • August 2020 (Revised October 2024)
      • Case

      Digital Marketing at HBS Online

      By: Sunil Gupta and Rajiv Lal
      In July 2020, the management team of Harvard Business School Online (HBS Online) had to decide how to allocate its marketing budget for fiscal year 2021 between various digital channels and its portfolio of courses. Since its launch in 2014, HBS Online had grown to... View Details
      Keywords: Marketing Strategy; Advertising; Digital Marketing; Marketing Channels; Brands and Branding; Business Education; Education Industry; United States; Boston
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      Gupta, Sunil, and Rajiv Lal. "Digital Marketing at HBS Online." Harvard Business School Case 521-027, August 2020. (Revised October 2024.)
      • 2020
      • Book

      Dealmaking: The New Strategy of Negotiauctions

      By: Guhan Subramanian
      Based on broad research and detailed case studies, Dealmaking provides the jargon-free, empirically sound advice you need to close the deal.
      Leading dealmaking scholar Guhan Subramanian specializes in understanding how deals work. As a Harvard Business... View Details
      Keywords: Negotiation; Auctions; Strategy; Competition; Markets; Negotiation Deal
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      Subramanian, Guhan. Dealmaking: The New Strategy of Negotiauctions. 2nd edition. New York: W. W. Norton & Company, 2020.
      • July 2020
      • Teaching Plan

      Girls Who Code

      By: Brian Trelstad and Amy Klopfenstein
      This teaching plan serves as a supplement to HBS Case No. 320-055, “Girls Who Code.” Founded 2012 by former lawyer Reshma Saujani, Girls Who Code (GWC) offered coding education programs to middle- and high school-aged girls. The organization also sought to alter... View Details
      Keywords: Communication; Communication Strategy; Spoken Communication; Interpersonal Communication; Demographics; Age; Gender; Education; Curriculum and Courses; Learning; Middle School Education; Secondary Education; Leadership Style; Leadership; Social Enterprise; Nonprofit Organizations; Social Psychology; Attitudes; Behavior; Cognition and Thinking; Prejudice and Bias; Power and Influence; Identity; Social and Collaborative Networks; Motivation and Incentives; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Information Technology; Applications and Software; Education Industry; Technology Industry; North and Central America; United States
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      Trelstad, Brian, and Amy Klopfenstein. "Girls Who Code." Harvard Business School Teaching Plan 321-010, July 2020.
      • July 2020
      • Case

      Sesame Workshop (C): Mission Critical Responses to Global and National Crises

      By: Rosabeth Moss Kanter and Joyce J. Kim
      Beginning in March 2020, Sesame Workshop navigated a global pandemic and racial justice crisis, which caused unemployment, business shutdowns, school closures, and remote work. The CEO and team responded with new partnership using its assets and reinforcing its... View Details
      Keywords: Health Pandemics; Social Issues; Crisis Management; Global Range; Mission and Purpose; Education; Education Industry; Media and Broadcasting Industry
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      Kanter, Rosabeth Moss, and Joyce J. Kim. "Sesame Workshop (C): Mission Critical Responses to Global and National Crises." Harvard Business School Case 321-016, July 2020.
      • July 2020
      • Case

      Driving Transformation at the Majid Al Futtaim Group

      By: Suraj Srinivasan and Esel Çekin
      The case opens with Alain Bejjani, CEO of Majid Al Futtaim (MAF) Holding, anticipating on the Group’s next phase in the multi-year transformation journey and reflecting on the initiatives he implemented to create the Group’s growth-oriented culture. Founded in 1995,... View Details
      Keywords: Transformation; Organizational Change and Adaptation; Organizational Culture; Growth and Development Strategy; Retail Industry; United Arab Emirates; Middle East; Dubai
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      Srinivasan, Suraj, and Esel Çekin. "Driving Transformation at the Majid Al Futtaim Group." Harvard Business School Case 121-002, July 2020.
      • 2020
      • Book

      Capitalism at Risk: How Business Can Lead

      By: Joseph L. Bower, Dutch Leonard and Lynn S. Paine
      Who should take the lead in fixing market capitalism? Business—not government alone. The spread of capitalism worldwide has made people wealthier than ever before. But capitalism's future is far from assured. Pandemics, income inequality, resource depletion, mass... View Details
      Keywords: Capitalism; Business And Society; Economic Systems; Economic Growth; Policy; Leading Change; Corporate Social Responsibility and Impact; Business and Community Relations; Corporate Strategy
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      Bower, Joseph L., Dutch Leonard, and Lynn S. Paine. Capitalism at Risk: How Business Can Lead. Updated and expanded ed. Boston: Harvard Business Review Press, 2020.
      • May 1, 2020
      • Article

      COVID-19's Hard Lessons Might Prepare Business for Climate Change

      By: Joseph B. Lassiter III and Danielle Kost
      The coronavirus pandemic caught the business world by surprise, but the catastrophe might force companies to face a crisis that has been unfolding in plain sight: climate change.
      We asked faculty members affiliated with the Business and Environment Initiative at... View Details
      Keywords: COVID-19; Health Pandemics; Climate Change; Environmental Sustainability
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      "COVID-19's Hard Lessons Might Prepare Business for Climate Change." Harvard Business School Working Knowledge (May 1, 2020).
      • 2020
      • Working Paper

      HBS COVID-19 Global Policy Tracker

      By: Alberto Cavallo and Tannya Cai
      The HBS COVID-19 Global Policy Tracker is an initiative by the Business, Government and the International Economy (BGIE) unit at Harvard Business School (HBS) to collect and standardize economic policies implemented as a response to the coronavirus pandemic around the... View Details
      Keywords: COVID-19; Economics; Policy; Health Pandemics; Government and Politics; Global Range
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      Cavallo, Alberto, and Tannya Cai. "HBS COVID-19 Global Policy Tracker." Harvard Business School Working Paper, No. 20-110, April 2020. (Available at www.globalpolicytracker.com.)
      • 2020
      • Book

      Healthy Buildings: How Indoor Spaces Drive Performance and Productivity

      By: Joseph Allen and John D. Macomber
      By the time you reach 80, you will have spent 72 years of your life indoors. Like it or not, humans have become an indoor species. This means that the people who design, build, and maintain our buildings can have a major impact on our health.
      Ever feel tired... View Details
      Keywords: Architecture; Real Estate Development; Air Pollution; Air Quality; Public Health; Productivity Gains; Buildings and Facilities; Health; Pollutants; Performance Productivity; Construction Industry
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      Allen, Joseph, and John D. Macomber. Healthy Buildings: How Indoor Spaces Drive Performance and Productivity. Cambridge, MA: Harvard University Press, 2020.
      • April 3, 2020
      • Article

      What FDR, Churchill, and Shackleton Can Teach Us About Leadership During the Coronavirus Crisis: A Harvard Business School Historian Who Focuses on Courageous Leadership Outlines Some Critical Lessons from the Past

      By: Nancy F. Koehn
      Keywords: Crisis Management; Leadership
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      Koehn, Nancy F. "What FDR, Churchill, and Shackleton Can Teach Us About Leadership During the Coronavirus Crisis: A Harvard Business School Historian Who Focuses on Courageous Leadership Outlines Some Critical Lessons from the Past." FastCompany.com (April 3, 2020).
      • March 11, 2020
      • Editorial

      A Bolder Vision for Business Schools

      By: P. Tufano
      Business schools teach to a model that dates back to the 1950s. Given the growing demands on business to take a lead in confronting societal challenges, business schools need to update how they train business leaders and how they compete, argues Oxford’s Saïd School... View Details
      Keywords: Business Schools; Business And Society; Business Education; Leadership Development; Business and Stakeholder Relations
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      Tufano, P. "A Bolder Vision for Business Schools." Harvard Business Review Digital Articles (March 11, 2020).
      • March 2020
      • Module Note

      Business Model Transformation in the Platform Age

      By: Feng Zhu
      Although some digital platforms are highly successful, most firms today are still traditional product- or service-based firms. To take advantage of the opportunities created by platform business models, traditional firms can work with existing platforms to become their... View Details
      Keywords: Platforms; Platform Businesses; Platform Disruption; Internet and the Web; Business Model; Transformation; Digital Platforms
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      Zhu, Feng. "Business Model Transformation in the Platform Age." Harvard Business School Module Note 620-109, March 2020.
      • Article

      How Harvard Business School Is Advancing Precision Medicine

      By: Kathy Giusti and Richard G. Hamermesh
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      Giusti, Kathy, and Richard G. Hamermesh. "How Harvard Business School Is Advancing Precision Medicine." Journal of Precision Medicine (March 2020).
      • 2020
      • Book

      Experimentation Works: The Surprising Power of Business Experiments

      By: Stefan Thomke
      Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,... View Details
      Keywords: Experimentation; Experiments; Market Research; Innovation and Invention; Innovation and Management; Customers; Research
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      Thomke, Stefan. Experimentation Works: The Surprising Power of Business Experiments. Boston, MA: Harvard Business Review Press, 2020.
      • 2020
      • Book

      Fit to Compete: Why Honest Conversations About Your Company's Capabilities Are the Key to a Winning Strategy

      By: Michael Beer
      Is Silence Killing Your Strategy?
      In his thirty years of working in corporations, Harvard Business School professor Michael Beer has witnessed firsthand how organizational silence derails strategic objectives. When employees can't speak truth to power, senior... View Details
      Keywords: Honesty; Communication; Organizational Culture; Trust; Strategy; Performance Effectiveness
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      Beer, Michael. Fit to Compete: Why Honest Conversations About Your Company's Capabilities Are the Key to a Winning Strategy. Boston: Harvard Business Review Press, 2020.
      • 2020
      • Book

      Teaching by Heart: One Professor's Journey to Inspire

      By: Thomas J. DeLong
      The best teachers are leaders, and the best leaders are teachers. Teaching by Heart summarizes the author's key insights gained from more than 40 years of teaching and managing. It illustrates how teachers can both lift people up and let them down. It proposes... View Details
      Keywords: Teaching; Leadership; Attitudes; Management; Business Education
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      DeLong, Thomas J. Teaching by Heart: One Professor's Journey to Inspire. Boston: Harvard Business Review Press, 2020.
      • December 2019 (Revised August 2022)
      • Exercise

      Janet Ames (A)

      By: Brian Trelstad and Brian Trelstad
      The series of Janet Ames cases follow a fictional alumna of Harvard Business School into her consulting career in Boston. Over the series of cases, Ames is first offered the opportunity to join the board of a Boston-based non-profit organization, which offers students... View Details
      Keywords: Philanthropy; Board; Non-profit Management; Career Changes And Transitions; Evaluation; Philanthropy and Charitable Giving; Governing and Advisory Boards; Social Enterprise; Social Entrepreneurship; Nonprofit Organizations; Management; Personal Development and Career; United States
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      Trelstad, Brian. "Janet Ames (A)." Harvard Business School Exercise 320-076, December 2019. (Revised August 2022.)
      • December 2019 (Revised August 2022)
      • Exercise

      Janet Ames (B)

      By: Brian Trelstad and Brian Trelstad
      The series of Janet Ames cases follow a fictional alumna of Harvard Business School into her consulting career in Boston. Over the series of cases, Ames is first offered the opportunity to join the board of a Boston-based non-profit organization, which offers students... View Details
      Keywords: Philanthropy; Board; Non-profit Management; Career Changes And Transitions; Evaluation; Personal Development and Career; Opportunities; Decision Choices and Conditions; Philanthropy and Charitable Giving; Governing and Advisory Boards; Social Enterprise; Social Entrepreneurship; Nonprofit Organizations; Management; United States
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      Trelstad, Brian. "Janet Ames (B)." Harvard Business School Exercise 320-077, December 2019. (Revised August 2022.)
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