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- Faculty Publications (48)
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- 30 Jan 2017
- Research & Ideas
Vanguard, Trian And The Problem With 'Passive' Index Funds
“Investors in those funds benefit from that process, as they tend to buy the company at a discount from the market and sell it back later to the market for a premium once the company has been turned around.”... View Details
- 02 Aug 2016
- First Look
August 2, 2016
instead for consumer attention. We model and characterize how households allocate their scarce attention in arguably the largest market for attention: the Internet. Our characterization of household attention allocation operates along... View Details
Keywords: Sean Silverthorne
- 08 Apr 2014
- First Look
First Look: April 8
examples such as TripAdvisor, Wikipedia, and the New York Times, the authors offer strategies for competing in markets with network effects. New entrants should focus on customer groups that they are uniquely positioned to serve or appeal... View Details
Keywords: Sean Silverthorne
- 20 Aug 2007
- Research & Ideas
HBS Cases: Using Investor Relations Proactively
the financial markets nor found consistent with the firm's previous objectives. Total also learned that it had to be prepared to communicate about accidents. Its slow response when the oil tanker Erika split in 2 and sank in 1999, causing... View Details
- 03 Oct 2006
- First Look
First Look: October 3, 2006
is compelling. Active hedge fund managers who aim their sights directly at alpha generation are a much better deal, as are passive index funds that secure market exposure or beta at a cheap cost (and, perhaps, a small subset of low-fee,... View Details
Keywords: Sean Silverthorne
- 01 Feb 2011
- First Look
First Look: Feb. 1
and where the host does not punish symbiont misbehavior. Coordinating Marketing and Sales in B2B Organizations Authors:Frank V. Cespedes Publication:In Business to Business Marketing Handbook. Edward Elgar... View Details
- 31 Jul 2012
- First Look
First Look: July 31
live online webinars-that allowed real estate professionals like brokers and agents to manage and market rental listings, communicate with clients, and complete transaction paperwork (e.g., tenant... View Details
Keywords: Carmen Nobel
- 14 Apr 2015
- First Look
First Look: April 14
theoretical understanding of brand relationship phenomena and ideas for practical application from experiments and execution in commercial practice. Strong Brands, Strong Relationships will be the perfect read for marketing faculty and... View Details
Keywords: Sean Silverthorne