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  • All HBS Web  (3,837)
    • People  (15)
    • News  (853)
    • Research  (2,118)
    • Events  (8)
    • Multimedia  (71)
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Show Results For

  • All HBS Web  (3,837)
    • People  (15)
    • News  (853)
    • Research  (2,118)
    • Events  (8)
    • Multimedia  (71)
  • Faculty Publications  (1,500)
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  • 16 Jul 2016
  • News

As our gender spectrum blurs, brands fight to keep the lines drawn

  • 12 Feb 2025
  • News

Fawn Weaver’s Use of Storytelling to Build Her Brand in the Spirits Industry

  • 29 Mar 2012
  • News

Trayvon Martin & Skittles: When brands lose control of their image

  • 24 Apr 2014
  • News

Expanding the brand of the country’s largest magazine publisher

Ann S. Moore (MBA 1978), the first female chair and CEO of Time Inc., oversaw nearly 150 magazines and their brand extensions. During her tenure, she launched more magazines... View Details
  • 21 Sep 2015
  • News

Caught! Impact of emission cheating on VW’s brand and future in US

  • 04 Aug 2020
  • News

Glossier Built a Cult Brand and a Digital Community, but What’s Next?

  • News

How France’s Brand of Populism Differs from What Drove Brexit and Trump

  • 10 Jun 2021
  • News

How To Leverage Your Employees’ Personal Brands To Grow Your Business Equity

  • 01 Mar 2021
  • News

Manage the Suppliers That Could Harm Your Brand

  • 29 Dec 2011
  • News

Year In Review: Mega Tech Brands Raise Megabucks

  • 23 Mar 2022
  • News

Online Brands Try a Traditional Marketing Strategy: Physical Stores

  • 03 Jan 2013
  • News

'iPhone 6' vs. 'New iPhone' -- How to Brand a Next-Generation Product

  • 06 Mar 2020
  • News

How Reader’s Digest Became a Digital-first Multimedia Brand

  • 16 Jun 2017
  • News

Gibson Brands Transforms Guitar-making into Diverse 'Music Lifestyle' Firm

Keywords: Manufacturing
  • 26 Sep 2024
  • News

Charting 'Cheapflation': How Budget Brands Got So Pricey

  • 10 Sep 2020
  • News

Name Your Brand with a Global Audience in Mind

  • 12 Sep 2016
  • News

What Brands Can Do to Monitor Factory Conditions of Suppliers

  • 20 Jul 2016
  • News

The Woman Behind One of Africa’s Leading Food Brands

  • 28 Oct 2021
  • News

The Toxic Effects of Branding Your Workplace a “Family”

  • 17 Oct 2019
  • News

Marc Farrell (MBA 2010) on Creating a Contemporary Caribbean Brand

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