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  • All HBS Web  (3,815)
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Show Results For

  • All HBS Web  (3,815)
    • People  (15)
    • News  (854)
    • Research  (2,110)
    • Events  (8)
    • Multimedia  (68)
  • Faculty Publications  (1,495)
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  • 01 Mar 2021
  • News

Manage the Suppliers That Could Harm Your Brand

  • 24 Apr 2014
  • News

Expanding the brand of the country’s largest magazine publisher

Ann S. Moore (MBA 1978), the first female chair and CEO of Time Inc., oversaw nearly 150 magazines and their brand extensions. During her tenure, she launched more magazines... View Details
  • 29 Dec 2011
  • News

Year In Review: Mega Tech Brands Raise Megabucks

  • 26 Sep 2024
  • News

Charting 'Cheapflation': How Budget Brands Got So Pricey

  • 03 Jan 2013
  • News

'iPhone 6' vs. 'New iPhone' -- How to Brand a Next-Generation Product

  • 12 Feb 2025
  • News

Fawn Weaver’s Use of Storytelling to Build Her Brand in the Spirits Industry

  • 21 Sep 2015
  • News

Caught! Impact of emission cheating on VW’s brand and future in US

  • 04 Aug 2020
  • News

Glossier Built a Cult Brand and a Digital Community, but What’s Next?

  • News

How France’s Brand of Populism Differs from What Drove Brexit and Trump

  • 10 Jun 2021
  • News

How To Leverage Your Employees’ Personal Brands To Grow Your Business Equity

  • 10 Sep 2020
  • News

Name Your Brand with a Global Audience in Mind

  • 06 Mar 2020
  • News

How Reader’s Digest Became a Digital-first Multimedia Brand

  • 23 Mar 2022
  • News

Online Brands Try a Traditional Marketing Strategy: Physical Stores

  • 16 Jun 2017
  • News

Gibson Brands Transforms Guitar-making into Diverse 'Music Lifestyle' Firm

Keywords: Manufacturing
  • 20 Jul 2016
  • News

The Woman Behind One of Africa’s Leading Food Brands

  • 28 Oct 2021
  • News

The Toxic Effects of Branding Your Workplace a “Family”

  • 17 May 2010
  • News

Don't Make These Mistakes with Your Online Brand Community

  • 30 Jan 2025
  • News

Leaving X Can Be a Tricky Decision for Brands

  • 28 Mar 2016
  • News

The Alum Building a Brand New City in Panama

experience—bought the base and began building a new city. “It was a white canvas to develop from the beginning,” Gilinski told Forbes. Today, nearly 1,000 buildings stand in Panama Pacifico—a property five times the size of Central Park,... View Details
  • 10 Aug 2008
  • News

Brands act local to woo a billion Chinese consumers

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