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  • June 2010 (Revised January 2012)
  • Case

Blue Man Group: Creativity, Life and Surviving an Economic Meltdown

In 2008, Blue Man Group's three co-founders are facing the prospect of losing not just a business but a way of life they have built together. The case follows the story of Chris Wink, Matt Goldman, and Phil Stanton as they pursue their creative passion and build the... View Details
Keywords: Arts; Financial Crisis; Entrepreneurship; Crisis Management; Growth and Development Strategy; Brands and Branding; Personal Development and Career; Creativity; Entertainment and Recreation Industry
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  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

519-011 Hubble Contact Lenses: Data Driven Direct-to-Consumer Marketing As its Series A extension round approaches, the founders of Hubble, a subscription-based, social-media fueled, direct-to-consumer (DTC) View Details
Keywords: Dina Gerdeman
  • June 2015 (Revised October 2015)
  • Case

High Liner Foods, 2015

By: John R. Wells and Galen Danskin
In 2015, Canadian-based High Liner Foods Ltd was one of North America's largest frozen fish processors with extensive shares of both the food service and retail channels in Canada, the USA and Mexico. With over C$1 billion in revenues, the company had grown four fold... View Details
Keywords: Strategic Analysis; Strategic Decision Making; Family Business; Commodities; Strategic Planning; Strategy; Competitive Strategy; Food and Beverage Industry; North America; Canada
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    W. Earl Sasser

    Earl Sasser is a Baker Foundation Professor at Harvard Business School and has been a member of the faculty there since 1969. He received a B.A. in Mathematics from Duke University in 1965, an MBA from the University of North Carolina in 1967, and a Ph.D. in... View Details

    Keywords: airline; automotive; banking; broadcasting; communications; construction; credit card; education industry; entertainment; fast food; hotels ＆ motels; insurance industry; marketing industry; oil ＆ gas; restaurant; retailing; service industry; sports; tourism; transportation
    • Web

    Faculty & Advisors | MBA

    Inc., Hammerton, Inc., and Kala Pharmaceuticals, Inc. (NASDAQ: KALA) where he served as Chairman from 2014 to 2016. From 2004 to 2008, he was Vice President, Commercial Strategy at Gilead Sciences, Inc. where his responsibilities included strategic marketing, global... View Details
    • 20 Mar 2012
    • First Look

    First Look: March 20

    rationale behind it. Purchase this supplement:http://cb.hbsp.harvard.edu/cb/product/311086-PDF-ENG Claude Grunitzky Julie Battilana, Lakshmi Ramarajan, and James WeberHarvard Business School Case 412-065 Claude Grunitzky, a media entrepreneur, develops, maintains, and... View Details
    Keywords: Sean Silverthorne
    • November 2024
    • Case

    Demond Martin and WellWithAll

    By: Hise Gibson, Archie L. Jones and Ai-Ling Jamila Malone
    This case study chronicles the transformative entrepreneurial path of Demond Martin, co-founder and CEO of WellWithAll, a health and wellness startup. Motivated by a pivotal life experience and deep concern for racial health inequities, Martin transitions from a... View Details
    Keywords: Customers; Diversity; Ethnicity; Race; Health; Recruitment; Leadership Style; Management Style; Marketing; Brands and Branding; Marketing Strategy; Product Marketing; Product Launch; Product Positioning; Organizational Culture; Mission and Purpose; Relationships; Trust; Business Strategy; Competition; Competitive Strategy; Competitive Advantage; Investment; Consumer Products Industry; Retail Industry; Health Industry; United States; Chicago; Boston; Atlanta; North Carolina; District of Columbia
    Related
    • 22 Nov 2023
    • Research & Ideas

    Humans vs. Machines: Untangling the Tasks AI Can (and Can't) Handle

    people, deeply in your context,” explains Edward McFowland III, assistant professor at Harvard Business School and one of the study’s authors. "The challenge right now is that this is brand new. Companies cannot simply ignore these tools,... View Details
    Keywords: by Rachel Layne; Information Technology; Technology
    • 14 Mar 2017
    • First Look

    First Look at New Research, March 14

    friends’ purchasing. Third, they looked at whether liking affects things other than purchasing (for example, whether it can persuade people to engage in healthful behaviors). And fourth, they tested whether boosting likes by paying to have View Details
    Keywords: Sean Silverthorne
    • April 2009 (Revised May 2010)
    • Case

    Urbi and the City Licensee Managers

    By: John D. Macomber and Regina Garcia-Cuellar
    A leading low income housing builder in Mexico decides which prospective new local partner best extends its advantages in managing twin production lines of homes and clients. URBI has built substantial competitive advantage in the technology and culture that matches... View Details
    Keywords: Mortgages; Government and Politics; Housing; Growth and Development Strategy; Brands and Branding; Market Entry and Exit; Production; Supply Chain; Organizational Culture; Franchise Ownership; Partners and Partnerships; Competitive Advantage; Real Estate Industry; China; India; Mexico; United States
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    • 08 Apr 2008
    • First Look

    First Look: April 8, 2008

    owners of Chris-Craft, a manufacturer of high-end boats. The company can invest in new monobrand stores, new boat designs, and brand extensions (e.g., apparel). The owners have also recently purchased Indian... View Details
    Keywords: Martha Lagace
    • Program

    Senior Executive Leadership Program—China

    brand equity Measure, monitor, and communicate corporate performance while driving critical change Lead authentically and ethically at all levels and nurture a culture of accountability Build confidence in yourself as a leader,... View Details
    • 21 Nov 2023
    • Op-Ed

    The Beauty Industry: Products for a Healthy Glow or a Compact for Harm?

    In my recently published book Deeply Responsible Business, I write about business leaders since the 19th century who have acted responsibly, often by putting the welfare of their communities above the idea of maximizing profits. I make a sharp distinction between... View Details
    Keywords: by Geoffrey Jones; Beauty & Cosmetics
    • 07 Jun 2023
    • HBS Case

    3 Ways to Gain a Competitive Advantage Now: Lessons from Amazon, Chipotle, and Facebook

    the price, Karp notes. In some cases, a company might keep its prices lower than the amount customers might be willing to part with to earn brand loyalty or hedge against market fluctuations. Similarly, a company may pay employees or... View Details
    Keywords: by Michael Blanding
    • Web

    Podcast - Business & Environment

    and Tom Rivett-Carnac, co-hosts of the climate podcast Outrage & Optimism, to preview COP29, the upcoming UN Climate Change Conference in Baku, Azerbaijan. With their extensive experience in climate negotiations and industry... View Details
    • Web

    Named Fellowship Funds - Alumni

    Turkey, Işik led several mergers and acquisitions projects throughout Europe and the United States as director of corporate development for Bertelsmann AG. She is the founder of Shaya Turkey, a multibrand retail operation that led the successful launch of more than 20... View Details
    • Web

    Europe - Global

    brand mymuesli faced a flood of customer questions. The breakfast cereal startup enabled users to order personalized muesli on its website by choosing from 75 organic ingredients for a total of 566 quadrillion potential muesli... View Details
    • 22 Jan 2019
    • First Look

    New Research and Ideas, January 22, 2019

    support. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55515 January–February 2019 Harvard Business Review What Does Your Corporate Brand Stand For? By: Greyser, Stephen A., and Mats Urde Abstract— While most firms are... View Details
    Keywords: Dina Gerdeman
    • 29 Oct 2013
    • First Look

    First Look: October 29

    complete. The local was never entirely subsumed by the global. Convergence and homogenization were stronger in aspirations than in preferences for particular products and scents, which remained more persistently local despite the spread of global View Details
    Keywords: Sean Silverthorne
    • Web

    Mid-US - Global

    Lecturer Hise Gibson discusses the case "Uncle Nearest: Creating a Legacy." In 2017, Fawn Weaver cofounded Uncle Nearest, a premium American whiskey brand created to honor the legacy of a formerly enslaved man, Nearest Green, who taught... View Details