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    • Research  (112)
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  • All HBS Web  (192)
    • News  (24)
    • Research  (112)
  • Faculty Publications  (90)
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  • September–October 2022
  • Article

Should Your Company Sell on Amazon?: Reach Comes at a Price

By: Ayelet Israeli, Leonard A. Schlesinger, Matt Higgins and Sabir Semerkant
Selling on Amazon allows brands to reach millions of consumers—but that exposure comes with costs. They include smaller margins, more competition, the risk of commoditization, and less knowledge about customers. In this article, the authors present a scorecard to... View Details
Keywords: Retail; Retailing; Online Business; Ecommerce; E-commerce; E-Commerce Strategy; Omnichannel Retail; Omnichannel Retailing; Amazon; Amazon.com; Sales; Digital Marketing; Internet and the Web; Business Model; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; United States
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Israeli, Ayelet, Leonard A. Schlesinger, Matt Higgins, and Sabir Semerkant. "Should Your Company Sell on Amazon? Reach Comes at a Price." Harvard Business Review 100, no. 5 (September–October 2022): 38–46.
  • 28 Aug 2012
  • First Look

First Look: August 28

of 10‐year sustainability‐related goals. In an effort to meet such goals, the company invested a total of $1 billion in environmentally beneficial products such as new seeds and traits in Dow's AgroSciences business, solar shingles, and advanced View Details
Keywords: Sean Silverthorne
  • March 2019
  • Article

Economics of Converting Renewable Power to Hydrogen

By: Gunther Glenk and Stefan Reichelstein
The recent sharp decline in the cost of renewable energy suggests that the production of hydrogen from renewable power through a power-to-gas process might become more economical. Here we examine this alternative from the perspective of an investor who considers a... View Details
Keywords: Sustainability; Clean Technology; Renewable Energy; Energy Storage; Sustainability Management; Sustainable Business; Synergies; Green Hydrogen; Green Technology; Environment; Decarbonization; Carbon Emissions; Carbon Abatement; Energy; Accounting; Decision Making; Economics; Environmental Management; Growth and Development; Management; Operations; Science; Transportation; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Battery Industry; Africa; Asia; Europe; North and Central America; South America; Middle East
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Glenk, Gunther, and Stefan Reichelstein. "Economics of Converting Renewable Power to Hydrogen." Nature Energy 4, no. 3 (March 2019): 216–222.
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