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- Faculty Publications (69)
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- All HBS Web (357)
- Faculty Publications (69)
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- 01 Nov 1999
- Research & Ideas
John H. Patterson and the Sales Strategy of the National Cash Register Company, 1884 to 1922
Henry B. Hyde of the Equitable Life Assurance Society published Hints for Agents, which contained persuasive arguments for company representatives to rehearse. Canvassers for the American Bible Society carried booklets with helpful... View Details
Keywords: by Walter A. Friedman
- 04 Nov 2009
- What Do You Think?
What is the Role of Government Vis-à-Vis Capitalism?
Scott, " government by the people is no assurance that it is for the people. For the market frameworks of a capitalist society to best balance societal costs and benefits [p]olitical leaders working through the political institutions... View Details
Keywords: by Jim Heskett
- 09 Sep 2009
- Working Paper Summaries
Perspectives from the Boardroom--2009
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
$50 billion to the company, with no assurances American taxpayers will recoup any of that investment. How should business leaders learn from this latest turning point? HBS faculty weigh in. Daniel Snow, Assistant Professor Of Business... View Details
- 27 Feb 2017
- Research & Ideas
Reputation is Vital to Survival in Turbulent Markets
from Latin America, Africa, Turkey, and South Asia exuded this idea of stability, which assured employees, partners, customers, and everyone else. “After the crisis of 2009, the orders increased and our growth rate over the following five... View Details
Keywords: by Sean Silverthorne
- 01 May 2020
- What Do You Think?
Does Remote Work Mix with Organizational Culture?
workers more fully in their work? What has to be done to assure adherence to an organization's values by everyone? Do effective organization cultures and remote work mix? What do you think? Acknowledgement: I am indebted to Dan O'Brien... View Details
Keywords: by James Heskett
- 11 May 2009
- Research & Ideas
The IT Leader’s Hero Quest
procedures?" "Such as they are." This confused Barton. He'd heard, time and time again, about the call lists and emergency procedures that assured business continuity in a crisis. "What do you mean, 'Such as they... View Details
Keywords: by Martha Lagace
- 09 Jun 2008
- Lessons from the Classroom
Monetizing IP: The Executive’s Challenge
the "patent thicket." In many cases, the pooling agreements also specify the pricing schedule in the agreement that establishes the pool, assuring that no party attempts to extract very high fees or to increase its fees after... View Details
- 24 Feb 2022
- Op-Ed
Want to Prevent the Next Hospital Bed Crisis? Enlist the SEC
institutions within individual and community networks. But they have not done so to date. Enter the SEC One novel way to assure that independent hospitals create network plans is to harness a new accounting standard, as specified by the... View Details
- 15 Dec 2003
- Research & Ideas
The New Global Business Manager
suggests, the great challenge for multinational companies in the next decade will be to establish the confidence of society at large, governments in particular, and even of individual consumers, to assure them that they are worthy of... View Details
Keywords: by Cynthia Churchwell
- 04 Feb 2014
- What Do You Think?
Has Listening Become a Lost Art?
because I couldn't understand what the rep was saying. After 30 minutes, it was clear that my time was running out, and I was shunted off the call quickly with little assurance that I had programmed my television set correctly. Several... View Details
Keywords: by James Heskett
- 07 Jul 2003
- What Do You Think?
Can We Have Too Much Productivity Improvement?
had risen to the highest rate in nine years. Economists assure us that productivity (the ratio of product and service outputs to labor and capital inputs) improvements are good for all of us, whether we are employed (and thus factored... View Details
Keywords: by James Heskett
- 15 Nov 2018
- Book
Can the Global Food Industry Overcome Public Distrust?
JamesBrey Food is the largest segment of the global economy. It is also widely recognized as more critical for human health than any pharmaceutical drug on the planet. But significant changes in the industry are making people lose trust in many institutions involved in... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
pigeonholed shirts) with a sense of whimsy and fun. "There is a vast profusion of colors and patterns that makes it like a candy store, so you want to come in and treat yourself," she says. In addition to the quality of fabric, design, and tailoring, people... View Details
- 04 Jun 2018
- What Do You Think?
Are There Conditions Under Which Directors Should Consider Hiring a CEO Fired Elsewhere for Inappropriate Behavior?
such as adding contractual clauses to assure that the manager will not repeat the offenses that led to the earlier firing.” Shadreck Saili observed that getting fired in itself might transform a candidate. MrScott remarked that the issue... View Details
Keywords: by James Heskett
- 09 Dec 2002
- Research & Ideas
Most Accountants Aren’t Crooks—Why Good Audits Go Bad
bias and moderate its ill effects. Only then can we be assured of the reliability of the financial reports issued by public companies and ratified by professional accountants. Professional accountants might seem immune to such biases... View Details
- 27 Aug 2007
- Op-Ed
Mattel: Getting a Toy Recall Right
immediate steps to tighten quality assurance requirements on Mattel's suppliers. There has been no effort to duck behind blaming suppliers and distributors or, even worse, consumers—as Audi attempted to do in the famous unintended... View Details
- 10 Oct 2007
- Research & Ideas
“Blank” Inside: Branding Ingredients
the quality of what's inside. We need the assurance of the Sunkist brand. A variant on this theme is ingredient branding: putting the brand of an ingredient on the outside of a product to increase its appeal. When is the provider of the... View Details
- 29 Oct 2008
- Research & Ideas
The Next Marketing Challenge: Selling to ’Simplifiers’
that is so assured that it no longer requires conspicuous display. They lease their cars, rent other people's holiday homes, and would happily outsource other aspects of their lifestyles. They reject the marketer's continual pressure to... View Details
- 23 May 2011
- Research & Ideas
Corporate Sustainability Reporting: It’s Effective
mandatory reporting. Serafeim and Ioannou also measured the incremental effects of two additional variables: effective enforcement of government decisions and assurance of data in the reports by independent organizations. They found that... View Details
Keywords: by Michael Blanding