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- Faculty Publications (20)
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- All HBS Web (495)
- Faculty Publications (20)
- 01 Mar 2011
- News
Heard in the Chapel
performance to a packed house. The HBS men’s original a cappella group, The Tycoons, was formed in 1947 and entertained campus gatherings for more than 25 years before disbanding. Heard on the Street, which View Details
- 09 Jun 2024
- Blog Post
The EC Formula: MBA Class of 2024 Looks Back
During their Elective Curriculum (EC)—or second—year, MBA students register for courses based on their interests. With more than 100 offerings in 10 subject areas, these classes provide an opportunity for depth and breadth while helping students gain more concentrated... View Details
- 01 Jun 2005
- News
Power Couple
Richard Sarnoff (MBA ’87), a group president at Random House, is one forward-looking media exec who has some impressive links to the industry’s past: His great-uncle, former RCA chairman David Sarnoff, was instrumental in developing the first commercial radio station... View Details
- 07 Apr 2020
- Research & Ideas
What Customers Need to Hear from You During the COVID Crisis
media, would need to be rethought. Recognizing that their existing brand creative might strike the wrong tone with people fearful for their own and their community’s health, and anxious about their personal and the world’s rapidly... View Details
Keywords: by Jill Avery and Richard Edelman
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
then. Today, as entertainment becomes increasingly digital and spare time is in ever-shorter supply, art museums and cultural institutions have been put in a bind. Do they stick to their tried-and-true format and cater to loyal devotees... View Details
- Web
2022 Reunion Presentations - Alumni
that leave their relationships and integrity intact, facilitate learning from the experience, and position them for their next career move. Slides The Future of Entertainment, Media, and Sports Professor Anita Elberse + More Info – Less... View Details
- 01 Jun 2014
- News
Screen Saver
same as it was in 1977, and certainly not in the entertainment space." As CEO of AMC Theatres since March 2009, Lopez has been addressing that discrepancy with a passion and drive not usually seen in a business often considered a sleepy... View Details
- 21 May 2021
- News
See Us Unite for Change
Courtesy Sheila Lirio Marcelo In honor of Asian American and Pacific Islander (AAPI) month, MTV’s Entertainment brands are streaming a global television special, “See Us Unite for Change,” on May 21. Hosted by comedian Ken Jeong, the... View Details
- 01 Oct 2001
- News
Barbara Bry: Business is Blooming
success in diverse undertakings, the self-effacing Bry smiles and says, "I've never thought of myself as super-brilliant, but I'm smart enough and willing to work hard." After graduation from HBS, where she organized an innovative class on business and the View Details
- 01 Jun 2003
- News
Respond to a Worthy Cause
Respond and Respond II, and Sonya Brown and Michelle Dietz (both MBA ’02). After the success of the first CD, last year Devereaux asked the HBS Entertainment & Media Club for help writing a business plan. “The idea was to broaden the... View Details
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
absolutely tell a great story in a short amount of time. Kenny: When you augment it with social media, you can probably delve deeper into that story. What brands that have done well on the social media side of it? Santana: Budweiser aired... View Details
- 01 Dec 2011
- News
Inside MTV’s Global Fame
Related Links Watch Bill Roedy describe his approach to taking MTV global In 1989, Bill Roedy (MBA ’79) was told to transform the American success story MTV into a global presence. Twenty years later, Roedy had built the largest View Details
- 01 Sep 2009
- News
Don’t Mess with His Texas
WATERS: Betting the ranch on posterity. Lost Maples State Natural Area in the Hill Country of Texas is noted for its beautiful limestone canyons and native bigtooth maple trees. The park recently grew by 700 acres thanks to Lou Waters (MBA ’66), who, for a bargain... View Details
- 01 Mar 2013
- News
Can't Knock the Hustle
POSEUR: A "living statue" mysteriously materialized A guerrilla-marketing campaign designed to promote a book about rapper and entertainment mogul Jay-Z became the subject of a recent EC case by HBS professor Anita Elberse. The... View Details
- 01 May 2019
- What Do You Think?
What Should the Leadership of YouTube Do?
Silicon Valley's culture as a whole—‘an algorithm solves everything’ and ‘just put it out and we'll fix it later.’ In traditional media, for example, considerable debate can go into the production of a program ... With YouTube, Facebook,... View Details
- 01 Sep 2015
- News
In My Humble Opinion: Keith Clinkscales (MBA 1990)
Keith Clinkscales (MBA 1990) began his 25-year media career at Vibe, a magazine founded by producer and musician Quincy Jones, before heading up Vanguarde Media, publisher of Heart & Soul, Honey, and Savoy magazines. “No matter what the... View Details
- 01 Jun 2015
- News
Screen Grab
veteran of the company. “It’s a matter of thinking about how to take all of this wonderful entertainment and news programming and make it available to different consumers at different price points. That’s an endlessly challenging puzzle.... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Arts, Entertainment; Arts, Entertainment; Arts, Entertainment
- 01 Dec 2022
- News
The State of Play
Meow Wolf is headed that way, too. A wildly popular arts and entertainment company with more than 2 million visitors a year, across three locations, Meow Wolf started in 2008 as decidedly offline. The founders were a group of artists who... View Details
- Web
Harvard Business School
served as director of BET Holdings, the parent company of Black Entertainment Television. Franklin Anderson MBA 1971 Franklin Anderson co-founded and led Cleveland's Hough Area Community Development Corporation (HADC). Before coming to... View Details