Publications
Publications
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- All HBS Web
(1,141)
- Faculty Publications (122)
- 2007
- Book
From Higher Aims to Hired Hands: The Social Transformation of American Business Schools and the Unfulfilled Promise of Management as a Profession
By: Rakesh Khurana
Is management a profession? Should it be? Can it be? This major work of social and intellectual history reveals how such questions have driven business education and shaped American management and society for more than a century. The book is also a call for reform.... View Details
- June 2007 (Revised September 2021)
- Case
Thomas J. Watson, IBM and Nazi Germany
By: Geoffrey Jones, Grace Ballor and Adrian Brown
Considers the strategy of U.S.-owned IBM, then a manufacturer of punch cards, in Nazi Germany before 1937. Opens with IBM CEO Thomas J. Watson meeting Adolf Hitler in his capacity as President of the International Chamber of Commerce. IBM had acquired a German company... View Details
- January 2007 (Revised May 2008)
- Case
Henry Luce and the American Century
By: Nitin Nohria, Anthony Mayo and Logan Wilcox
Henry Luce, founder of the publishing company which produced Time, Life, Fortune, and Sports Illustrated, created the largest media company in the world by the mid-20th century. Luce's flagship magazine, Time, was able to gross over $20 million in sales during its... View Details
- November 2006 (Revised March 2007)
- Case
Liz Claiborne and the New Working Woman
By: Anthony Mayo and Mark Benson
At age 47, with two decades of experience as a lead designer for a Fortune 500 fashion company, Liz Claiborne put her life savings on the line to form Liz Claiborne, Inc., a partnership that included her husband. A decade later, in 1986, Claiborne was CEO of her own... View Details
- September 2006 (Revised August 2007)
- Background Note
The History of Credit Agencies in the United States
By: F. Warren McFarlan and Tracy Manty
Provides a brief background on the history of credit agencies in the United States. Focuses on the mature process of data collection on an American consumer and how credit agencies share the information to determine proper credit risk and worthiness of a consumer. The... View Details
- May 2006 (Revised February 2012)
- Case
General Electric's 20th Century CEOs (Abridged)
By: Nitin Nohria, Anthony J. Mayo and Mark Benson
General Electric thrived in every decade of the 20th century. Since its founding in 1892, GE has placed a high value on picking and training the best people. Staff members worked with other scientists in the company's research lab to design and manufacture new and... View Details
- May 2006 (Revised April 2009)
- Case
Cola Wars Continue: Coke and Pepsi in 2006
By: David B. Yoffie and Michael Slind
Examines the industry structure and competitive strategy of Coca-Cola and Pepsi over 100 years of rivalry. New challenges in 2006 include boosting flagging carbonated soft drink (CSD) sales and finding new revenue streams. Both firms also began to modify their... View Details
- March 2006 (Revised November 2006)
- Case
The Market and the Mountain Kingdom: Change in Lesotho's Textile Industry
By: Rawi E. Abdelal, Regina M. Abrami, Noel Maurer and Aldo Musacchio
In Maseru, the capital of the Kingdom of Lesotho, the stirrings of industrialization and modernization were promising, and more than 50,000 workers, mostly women, were employed in the textile sector; the figure reflected more than a threefold increase in just a few... View Details
Keywords: History; Labor Unions; Trade; Business and Stakeholder Relations; Financial Crisis; Globalized Markets and Industries; Business and Government Relations; Decision Choices and Conditions; Foreign Direct Investment; Developing Countries and Economies; Fashion Industry; Apparel and Accessories Industry; Lesotho
- December 2005 (Revised April 2011)
- Case
General Electric's 20th Century CEOs
By: Nitin Nohria, Anthony Mayo and Mark Benson
General Electric thrived in every decade of the 20th century. Since its founding in 1892, GE has placed a high value on picking and training the best people. Staff members worked with other scientists in the company's research lab to design and manufacture new and... View Details
- December 2005 (Revised May 2014)
- Case
Walt Disney and the 1941 Animators' Strike
By: Nitin Nohria, Anthony Mayo and Bridget Gurtler
Focuses on the leadership lessons drawn from the events precipitating the Animator's Strike of 1941, depicting the growing pains of a company that was as much formed and changed by American culture as American culture was formed and changed by it. The tale of Walt... View Details
- December 2005 (Revised March 2010)
- Case
William Levitt, Levittown and the Creation of American Suburbia
By: Nitin Nohria, Anthony Mayo and Mark Benson
Demand for low-cost housing after World War II far exceeded supply. Was this a profitable new market? New York developer William Levitt had to decide. During World War II, Levitt was eager to build basic housing for the working class—otherwise, Levitt & Sons would have... View Details
- August 2005 (Revised January 2012)
- Case
McKinsey and the Globalization of Consultancy
By: Geoffrey G. Jones and Alexis Lefort
Considers McKinsey's strategy during the first stage of the globalization of the management consultancy industry between the 1950s and 1973. Briefly reviews the history of management consulting before considering the factors that led McKinsey to open its first... View Details
- July 2005 (Revised August 2011)
- Case
Jesse Holman Jones and the Reconstruction Finance Corporation
By: Nitin Nohria, Anthony Mayo and Bridget Gurtler
Jesse Holman Jones is regarded as one of the most influential men in reviving the American economy from the Great Depression. With only an 8th grade education, he rose to the top of the banking, real estate, and lumber industries, as well as the upper echelons of... View Details
- April 2005 (Revised February 2006)
- Case
L'Oreal and the Globalization of American Beauty
By: Geoffrey G. Jones, David Kiron, Vincent Dessain and Anders Sjoman
Examines L'Oreal's acquisition of leading U.S. cosmetics brands, including Maybelline, Redken, and Kiehl's, and their subsequent renewal and globalization. Reviews the history of L'Oreal, now the world's largest cosmetics company, from its origins in France in 1907.... View Details
- February 2004 (Revised August 2018)
- Case
The American System
By: David A. Moss, Tiffany Morris and Sarah Brennan
Traces the economic development of the United States from 1790 to 1857, focusing especially on the struggle between free traders and protectionists over federal tariff policy. Devotes considerable attention to the nation's political system, its evolving common law,... View Details
- January 2004
- Background Note
Cross-Border Listings and Depositary Receipts
By: Mihir A. Desai, Maria Raga-Frances, Ami Dave, Mark Veblen and Kathleen Luchs
This case describes the varied instruments that have evolved to facilitate investments in foreign corporations, emphasizing American Depositary Receipts (ADRs) and cross-border listings. It describes the different types of ADRs and the regulatory requirements foreign... View Details
- 2001
- Book
Giants of Enterprise: Seven Business Innovators and the Empires They Built
By: R. S. Tedlow
From the table of contents: Andrew Carnegie: From Rags to Richest; George Eastman and the creation of a mass market; Henry Ford: The Profits and the Price of Primitivism; Thomas J. Watson Sr. and American salesmanship; Charles Revson and Revlon: Consumer Packaged Goods... View Details
Keywords: Business History
- January 2000 (Revised April 2000)
- Case
StarMedia: Launching a Latin American Revolution
By: Thomas R. Eisenmann and Jon K Rust
By the fall of 1999, StarMedia had sprinted to a sizable lead in the race to acquire Latin American Internet users. Its pan-regional, horizontal portal was the first to target Spanish- and Portuguese-language speakers on the Internet, registering 1.2 billion page views... View Details
- June 1999 (Revised August 2004)
- Case
The American Basketball League: The Last Chapter
By: Stephen A. Greyser and Elizabeth (Lisa) Smyth
Provides information on the demise of the American Basketball League (ABL) in December 1998. Reviews the League's attendance, television activity, and competitive positioning versus the Women's National Basketball Association (WNBA). In conjunction with earlier cases... View Details