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Show Results For
- All HBS Web
(1,494)
- People (10)
- News (411)
- Research (853)
- Events (6)
- Multimedia (15)
- Faculty Publications (483)
- 01 Apr 1999
- News
WesTrek: Students Find Options in Bay Area
This year's "WesTrek" offered more than three hundred HBS students and partners a chance to network and investigate career options in the opportunity-rich San Francisco Bay Area. Held in early January, the annual WesTrek is sponsored by the High Tech and New View Details
- Web
Online Personal Branding Course | HBS Online
Featured Exercises Continue the personal branding development process: embodying, storytelling, and socializing Create a Personal Brand Media Kit, a portfolio of tools you can leverage to share a story... View Details
- 2024
- Working Paper
What Is Newsworthy? Theory and Evidence
By: Luis Armona, Matthew Gentzkow, Emir Kamenica and Jesse M. Shapiro
We study newsworthiness in theory and practice. We focus on situations in which a news outlet observes the realization of a state of the world and must decide whether to report the realization to a consumer who pays an opportunity cost to consume the report. The... View Details
Armona, Luis, Matthew Gentzkow, Emir Kamenica, and Jesse M. Shapiro. "What Is Newsworthy? Theory and Evidence." NBER Working Paper Series, No. 32512, May 2024.
- March 2007
- Teaching Note
Clear Channel Communications, Inc. (TN)
Teaching note to 707523. View Details
- 19 Jul 2011
- Research & Ideas
Rupert Murdoch and the Seeds of Moral Hazard
the food and apparel industries and the need to "secure" all elements of their production chain, most other industries have yet to recognize such a hazard. In the media business, news items require fair and secure sourcing,... View Details
- Portrait Project
Tony Deifell
obvious – if I pay attention. My calling in life is to use my skills as a media artist, entrepreneur, and leader to help everyone notice the cracks, because there are many. April 2006: Reflections on my essay from 2002 My original... View Details
- 26 Mar 2007
- Research & Ideas
Learning from Failed Political Leadership
of Illusion: American Leadership in the Media Age. The book weaves together insights from economics, leadership studies, history, geopolitics, and national security to make a case for strategic independence and improved leadership... View Details
Keywords: by Martha Lagace
- Web
2.1.4 Classroom Non-Attribution | MBA
viewpoints, changing their minds, and taking risks. The proliferation of social media has affected this learning environment. Because of the potential permanence and widespread dissemination of... View Details
- 08 May 2013
- Research & Ideas
A Company’s Evolving View of Gender Equity
gender-related themes from media outlets including the Wall Street Journal and New York Times. This allowed them to trace how, when, and why the firm evolved in its focus on gender. They also created a time line to explore links between... View Details
- 22 Jan 2018
- News
The First Five Years: ‘30 Under 30’ Edition
retail onto the social media platform.” Gaglani: “We are on a mission to educate the world’s health professionals. There are clinician shortages across the professions and globe, from primary care physicians... View Details
- Web
Digital Marketing & AI Workshop - Course Catalog
explore topics such as SEO, paid and influencer marketing, social media (organic and paid), email/SMS, Amazon, and analytics. Through mini-cases on brands both large and small, we’ll apply industry-leading... View Details
- 01 Dec 2020
- News
Up Your Time Affluence
here, Whillans offers straightforward strategies for gaining control over that most precious asset of all. Beware of time confetti. Our near-constant connection to technology leads to social media and email... View Details
- 04 Sep 2019
- News
A Wide Screen Approach
Immersive Media “The single largest revenue stream for sports in North America is media rights. The sports industry is slowly adapting to new formats and platforms, which is having an immediate impact on the... View Details
- 01 Jun 2003
- News
Portraits from the Class of 2003
value to the world,” he says simply. So, with support from the School, he expanded upon his role as section cohistorian and asked the entire Class of 2002 to respond to the question. Deifell, a media artist and View Details
- Profile
Monne Williams
efforts on a whole new field: social media. Looking beyond the obvious Yet while Monne "loved what I was doing in my dream job," she wanted challenges with greater range. "The social View Details
- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
powerful motive to build bonds with social media influencers focused on food, wellness, and lifestyle content. Cynthia designed and produced her first new event in June 2017, bringing together 15 hand-picked... View Details
- 12 Dec 2017
- First Look
New Research and Ideas, December 12, 2017
previously believed. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53610 in press Journal of Personality and Social Psychology Enacting Rituals to Improve Self-control By: Tian, D.A., J. Schroeder, G. Haubl, J. Risen,... View Details
Keywords: Sean Silverthorne
- 01 Dec 2014
- News
Forecasting ’15
spent consuming digital media has been skyrocketing across the globe, to the point that it is not uncommon for twentysomethings to choose to go without traditional television—a big deal. This is reminiscent of people choosing to go... View Details
- 01 Dec 2009
- News
Seven Honored with Alumni Achievement Award
family, your friends, and your health. What devices do you use? I’m a nerd. I use everything you can think of: BlackBerry, Kindle, computer. What role do social media play in your life? None. View complete... View Details
- 01 Mar 2019
- News
3-Minute Briefing: Richard Edelman (MBA 1978)
Above: “Mainstream media is read by less than half of the people in the United States and Western Europe,” Edelman (MBA 1978) says. “The opportunity is to build your own communities, create your own content, and go direct to the end... View Details