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Show Results For
- All HBS Web
(1,672)
- People (10)
- News (293)
- Research (1,083)
- Events (1)
- Multimedia (5)
- Faculty Publications (761)
- September 2017 (Revised June 2019)
- Case
The ABN AMRO World Tennis Tournament
By: Anita Elberse and Saskia Van Rheenen
Should the ABN AMRO World Tennis Tournament gamble most of its player budget on superstar player Rafael Nadal, even after the event’s previous two editions saw Nadal and Roger Federer pull out at the last moment due to injury, leaving the tournament without any... View Details
Keywords: Superstar; Talent; General Management; Marketing; Sports; Media; Entertainment; Talent and Talent Management; Negotiation; Strategy; Sports Industry; Sports Industry; Sports Industry
Elberse, Anita, and Saskia Van Rheenen. "The ABN AMRO World Tennis Tournament." Harvard Business School Case 518-041, September 2017. (Revised June 2019.)
- 01 Oct 2002
- News
Michael F. Cronin
under management. Given Cronin's background, it's not surprising that the WP portfolio favors traditional industrial and service companies that are strong on business fundamentals. Examples include Herald... View Details
- Book Review
Review of "Blue Skies: A History of Cable Television
Eisenmann, Thomas R. Review of "Blue Skies: A History of Cable Television." Business History Review 83, no. 2 (Summer 2009).
- April 2007
- Supplement
Dataset for "Clear Channel Communications, Inc." (CW)
- 01 Feb 2002
- News
It's academic. (Not!)
Wasserman. "They have a lot of senior people at the top and very few junior people below them. Several other industries that started out that way - such as investment banking View Details
- fall 2001
- Article
News Is Strategic in the Newspaper Business
By: Joseph L. Bower
Bower, Joseph L. "News Is Strategic in the Newspaper Business." The Nieman Foundation for Journalism at Harvard University Nieman Reports 55, no. 3 (fall 2001): 82–83.
- August 1990 (Revised October 1991)
- Teaching Note
Thumbs-Up Video, Inc., Teaching Note
By: William J. Bruns Jr.
Teaching Note for (9-189-193). View Details
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors across industries View Details
Keywords: by Kristen Senz
- 10 May 2020
- Blog Post
Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers
insurance industry Proudest Accomplishment: Being the mother of Elisa and the wife of Andrés Summer Internship: Boston Consulting Group (BCG) - Boston Office How do you do it? I have a great partner (Andy),... View Details
- July 1972 (Revised September 1985)
- Case
Saturday Evening Post (Revised)
Permits analysis of the need for adapting strategy to environmental change and for choosing among strategic alternatives in the light of new environmental opportunities. Management and board failures in these areas may be traced to some of the underlying causes,... View Details
Keywords: Journals and Magazines; Management Style; Values and Beliefs; Governing and Advisory Boards; Adaptation; Leadership Style; Media and Broadcasting Industry; United States
Christensen, C. R., and John Wynne. "Saturday Evening Post (Revised)." Harvard Business School Case 373-009, July 1972. (Revised September 1985.)
- 17 Oct 2024
- Research & Ideas
The Reputation Risks of Sharing Fake News
not just to share anything that would benefit your political party if it were true.” The findings provide a key lesson for companies that advertise and share content on social media to gain a following:... View Details
Keywords: by Avery Forman
- January 1990 (Revised October 1999)
- Teaching Note
RKO Warner Video, Inc.: Incentive Compensation Plan TN
By: George P. Baker III
Teaching Note for (9-190-067). View Details
- 05 Sep 2018
- Research & Ideas
The Hidden Benefit of Giving Back to Open Source Software
that certain employees gain through contributing, says Nagle. His study suggests that contributing to crowdsourced digital or even physical “public goods” that benefit other firms or industries can enable companies to gain valuable... View Details
- 12 Nov 2021
- News
Alumni Business Leaders on Confronting the Climate Change Challenge
process solutions has become clear. And it is driving new business creation, as well as traditional business adaptation, at far higher than previous rates. With the evolution of our great industrial View Details
- December 2018 (Revised August 2019)
- Case
Super Bowl Storytelling
By: Shelle Santana and Jill Avery
The one day a year when consumers not only tolerate but actually eagerly anticipate ads is during the NFL's Super Bowl. In sharp contrast to their behavior on the other 364 days of the year, consumers watch an average of 89 commercials per Super Bowl game for an... View Details
Keywords: Television Advertising; Entertainment; Brand Management; Marketing; Marketing Strategy; Marketing Communications; Advertising; Television Entertainment; Brands and Branding; Media; Cost vs Benefits; Advertising Industry; Advertising Industry; Advertising Industry; United States; North America
Santana, Shelle, and Jill Avery. "Super Bowl Storytelling." Harvard Business School Case 519-041, December 2018. (Revised August 2019.)
- summer 1981
- Article
Blockbusters: The Economics of Mass Entertainment
By: David A. Garvin
Garvin, David A. "Blockbusters: The Economics of Mass Entertainment." Journal of Cultural Economics (summer 1981).
- September 2000 (Revised May 2003)
- Case
Radio One, Inc.
By: Richard S. Ruback and Pauline M Fischer
Radio One (NYSE: ROIA and RIOAK), the largest radio group targeting African-Americans in the country, had the opportunity to acquire 12 urban stations in the top 50 markets from Clear Channel Communications, Inc. (NYSE: CCU) in the winter of 2000. The stations were... View Details
Keywords: Negotiation; Valuation; Race; Mergers and Acquisitions; Financial Strategy; Media and Broadcasting Industry; Indiana; United States; North Carolina
Ruback, Richard S., and Pauline M Fischer. "Radio One, Inc." Harvard Business School Case 201-025, September 2000. (Revised May 2003.)
- June 2024
- Case
Metub: Scaling Influence beyond Vietnam
By: Paul A. Gompers and Shu Lin
Founded in 2014, Metub was a leading video and talent network in Vietnam. It managed over 3,000 channels on YouTube and more than 3,000 content creators. To expand creators’ income opportunities across multiple platforms, Metub had diversified beyond its original... View Details
Keywords: Intellectual Property; Business or Company Management; Brands and Branding; Competition; Diversification; Expansion; Recruitment; Entrepreneurship; Media and Broadcasting Industry; Viet Nam; Southeast Asia
Gompers, Paul A., and Shu Lin. "Metub: Scaling Influence beyond Vietnam." Harvard Business School Case 824-137, June 2024.
- February 1987
- Case
PBS National Advertising Plan
Greyser, Stephen A. "PBS National Advertising Plan." Harvard Business School Case 587-152, February 1987.