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  • All HBS Web  (3,954)
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  • February 2008 (Revised April 2009)
  • Case

Citigroup: Re-Branding in 2007 (A)

By: Rohit Deshpandé and Carin-Isabel Knoop
With its history of growth through acquisition, Citigroup has a conglomeration of sub-brands that need to be integrated and rationalized. Ajay Banga, CEO of Citi's Global Consumer Group International, chairs a task force to work through the process of re-branding the... View Details
Keywords: Mergers and Acquisitions; Business Conglomerates; Customer Focus and Relationships; Globalization; Growth Management; Brands and Branding; Organizational Culture; Competitive Strategy; Financial Services Industry
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Deshpandé, Rohit, and Carin-Isabel Knoop. "Citigroup: Re-Branding in 2007 (A)." Harvard Business School Case 508-010, February 2008. (Revised April 2009.)
  • 22 Jun 2022
  • News

Disrupted by SpaceX, ULA was in ‘serious trouble.’ Now it’s on the road back.

    Benjamin C. Esty

    Benjamin Esty is the Roy and Elizabeth Simmons Professor of Business Administration at Harvard Business School. Over the years, he has taught a variety of courses ranging from advanced corporate finance and project finance to competitive strategy and leadership. He... View Details

    Keywords: banking; asset management; investment banking industry; consumer products; shipping; wine; financial services
    • 2011
    • Teaching Note

    Beyondsoft Co., Ltd. (A) (TN)

    By: F. Warren McFarlan, Donghong Li and Hong Zhang
    In the past two decades, along with China's rapidly growing economy and its integration into the world economic system, the Chinese software outsourcing industry has also risen from zero to being fairly significant in the world IT market. It is currently growing much... View Details
    Keywords: Business Models; Competition; Competitive Strategy; Computer Software; Emerging Markets; Outsourcing; Strategy; China; Applications and Software; China
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    McFarlan, F. Warren, Donghong Li, and Hong Zhang. "Beyondsoft Co., Ltd. (A) (TN)." Tsinghua University Teaching Note, 2011.
    • February 2000 (Revised November 2002)
    • Case

    QuickenInsurance: The Race to Click and Close (A)

    By: Lynda M. Applegate
    ES Technologies started in 1976 as a storefront in Tempe, Arizona selling personal computer kits to hobbyists. Twenty years later, revenues exceeded $3.5 billion, and the business had evolved from a computer store to a master reseller and full-line integrator of... View Details
    Keywords: Customer Value and Value Chain; Entrepreneurship; Technological Innovation; Growth and Development Strategy; Industry Structures; Business Strategy; Competitive Strategy; Information Technology; Information Technology Industry; Arizona
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    Applegate, Lynda M. "QuickenInsurance: The Race to Click and Close (A)." Harvard Business School Case 800-295, February 2000. (Revised November 2002.)
    • July 15, 2022
    • Article

    Does Elon Musk Have a Strategy?

    By: Andy Wu and Goran Calic
    Does Elon Musk have a strategy? Or is he just out there winging it? Looking at Musk’s many companies, common themes stand out across three areas: what fits into his vision for problems to solve, how he designs an organization as a solution to those problems, and why he... View Details
    Keywords: Technology; Strategy; Vision; Resources; Organization; Platform; Closed Systems; Leadership; Complexity; Organizational Design; Vertical Integration; Problems and Challenges; Success; Auto Industry; Aerospace Industry; Media and Broadcasting Industry; Energy Industry
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    Wu, Andy, and Goran Calic. "Does Elon Musk Have a Strategy?" Harvard Business Review Digital Articles (July 15, 2022).
    • 2016
    • Book

    Strategy Beyond Markets

    By: John de Figueiredo, Michael Lenox, Felix Oberholzer-Gee and Rick Vanden Bergh
    Strategy beyond markets has been an active area of research inquiry since the early 1990s. Since its inception, the scholarship emanating from this research stream has grown substantially in quantity, quality, and breadth. Likewise, firms across the world have... View Details
    Keywords: Strategy
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    Figueiredo, John de, Michael Lenox, Felix Oberholzer-Gee and Rick Vanden Bergh, eds. Strategy Beyond Markets. Vol. 34, Advances in Strategic Management. Emerald Group Publishing, 2016.
    • 06 Sep 2018
    • Blog Post

    How to Thrive in an Unstructured Environment

    “Perfect is the enemy of done.” No experience has helped me internalize this more than my summer at blueground, an international, vc-backed real estate startup. Before business school, I worked at a large oil & gas company, where structure and process were View Details
    Keywords: Entrepreneurship
    • Research Summary

    Asset Specificity and Vertical Integration: Williamson's Hypothesis Reconsidered

    A point repeatedly stressed by transaction cost economics is that the more specific the asset, the more likely is vertical integration to be optimal. In spite of the profusion of empirical papers supporting this prediction, recent surveys and casual observation... View Details

    • Article

    'Matter Battles': Cognitive Representations, Boundary Objects, and the Failure of Collaboration in Two Smart Cities

    By: Tiona Zuzul
    In this paper, I present a longitudinal study of two smart city projects that brought together experts from diverse knowledge domains. Both projects structured collaboration around the development of boundary objects that could integrate actors’ expertise. In both... View Details
    Keywords: Smart Cities; Interpersonal Conflict; Boundary Objects; Cooperation; Failure
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    Zuzul, Tiona. "'Matter Battles': Cognitive Representations, Boundary Objects, and the Failure of Collaboration in Two Smart Cities." Academy of Management Journal 62, no. 3 (June 2019): 739–764.
    • October 2019 (Revised February 2020)
    • Case

    Thermax—Changing of the Guard

    By: Christina R. Wing and Inakshi Sobti
    Thermax is an engineering company in India that provides integrated solutions in energy, environment, and chemicals. The Aga family along with family trusts owns 62% of the company. Post a restructuring exercise in 2000, Thermax transforms itself from a small family... View Details
    Keywords: Family Business; Transformation; Business Conglomerates; Strategy; Management Succession; Selection and Staffing; Organizational Culture
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    Wing, Christina R., and Inakshi Sobti. "Thermax—Changing of the Guard." Harvard Business School Case 620-043, October 2019. (Revised February 2020.)
    • 2015
    • Article

    The Nobel Prize: The Identity of a Corporate Heritage Brand

    By: Mats Urde and Stephen A. Greyser
    Purpose—The purpose of this study is to understand the identity of the Nobel Prize as a corporate heritage brand and its management challenges.
    Design/methodology/approach—An in-depth case study analysed within a heritage brand model and a corporate... View Details
    Keywords: Nobel Prize; Brand Stewardship; Corporate Brand Identity; Corporate Heritage Brand; Heritage Brand Identity Process; Networked Brand; Organizations; Brands and Branding
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    Urde, Mats, and Stephen A. Greyser. "The Nobel Prize: The Identity of a Corporate Heritage Brand." Journal of Product & Brand Management 24, no. 4 (2015): 318–332.
    • 2010
    • Chapter

    From Visible Harm to Relative Risk: Centralization and Fragmentation of Pharmacovigilance

    By: Arthur A. Daemmrich
    Adverse drug reactions pose distinct but potentially catastrophic risks to patients, physicians, pharmaceutical firms, and regulators. Between the early 1960s and the present, national systems were built to collect, standardize, and respond to individual reports of... View Details
    Keywords: Governing Rules, Regulations, and Reforms; Health Testing and Trials; Business and Government Relations; Risk and Uncertainty; Safety; Pharmaceutical Industry; United States
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    Daemmrich, Arthur A. "From Visible Harm to Relative Risk: Centralization and Fragmentation of Pharmacovigilance." Chap. 13 in The Fragmentation of U.S. Health Care: Causes and Solutions, edited by Einer Elhauge, 301–322. Oxford: Oxford University Press, 2010.
    • Teaching Interest

    Strategies for Value Creation (MBA Course)

    By: Benjamin C. Esty
    SVC is a capstone course that integrates topics from finance, strategy, and leadership. It is intentionally cross-functional and designed to force integration at the end  of the MBA program.  Students develop a value creation mindset and learn that value creation is an... View Details
    • 11 Sep 2008
    • Working Paper Summaries

    Competing Complements

    Keywords: by Ramon Casadesus-Masanell, Barry Nalebuff & David B. Yoffie
    • March 2003 (Revised July 2004)
    • Case

    Sustainable Development at Shell (B)

    The case describes the complex and challenging process by which social and environmental concerns are integrated into the existing strategy of a large, multinational firm. This case focuses on a specific business within Shell Chemicals, the Close Looped Cleaning... View Details
    Keywords: Multinational Firms and Management; Corporate Strategy; Environmental Sustainability; Growth and Development Strategy; Energy Industry
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    Wei-Skillern, Jane. "Sustainable Development at Shell (B)." Harvard Business School Case 303-072, March 2003. (Revised July 2004.)
    • 05 Nov 2013
    • News

    Harvard Business School Faculty Members Honored

    • 01 Mar 2018
    • News

    New Marketplace Survey: Payers and Providers Remain Far Apart

    • September 2024 (Revised October 2024)
    • Case

    River Remedy: Navigating Mississippi’s Medical Marijuana Market

    By: Robin Greenwood, Richard S. Ruback and Robert Ialenti
    MBA student William Chism, the founder of a fully integrated medical marijuana company based in Mississippi, must respond to a significant disruption in the fledgling industry. In late 2023, Rapid Analytics, one of two active licensed testing facilities, has its... View Details
    Keywords: Plant-Based Agribusiness; Business Growth and Maturation; Forecasting and Prediction; Microeconomics; Local Range; Government Legislation; Demand and Consumers; Supply and Industry; Competitive Strategy; Governance Controls; Agriculture and Agribusiness Industry; Consumer Products Industry; Mississippi
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    Greenwood, Robin, Richard S. Ruback, and Robert Ialenti. "River Remedy: Navigating Mississippi’s Medical Marijuana Market." Harvard Business School Case 225-011, September 2024. (Revised October 2024.)
    • May 2016 (Revised June 2016)
    • Case

    A Succession as the Engine for Success

    By: Jay Lorsch, Emily McTague and Rosa Maria Fite
    Francisco J. Riberas sat in his office reflecting on his first summer working at the family business, in 1989. Growing up, Francisco Riberas had learned about the company through conversations with his father, Francisco Riberas Pampliega, over the dinner table and in... View Details
    Keywords: Organizational Alignment; Organizational Behavior; Corporate Governance; Family Business; Family-owned Business; Succession; CEO Mentoring; Spain; Family and Family Relationships; Management; Leadership; Auto Industry; Europe; Spain
    Citation
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    Lorsch, Jay, Emily McTague, and Rosa Maria Fite. "A Succession as the Engine for Success." Harvard Business School Case 416-060, May 2016. (Revised June 2016.)
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