Publications

February 1976 (Revised November 1983)
Case

EG&G, Inc. (B)

By: Michael E. Porter

Raises the dilemmas of making strategic decisions within an organizational construct. The divestment of a division of the company raises not only strategic issues but organizational and interpersonal ones as well. The decision is framed through the strategic planning... View Details

Keywords: Business Divisions; Decisions; Business or Company Management; Organizations; Strategic Planning; Strategy; Service Industry

09 May 2012
Research & Ideas

Clayton Christensen’s “How Will You Measure Your Life?”

cost of doing something "just this once" always seems to be negligible, but the full cost will typically be much higher. Yet unconsciously, we will naturally employ the marginal-cost doctrine in our personal lives. A voice in our head says, "Look, I know... View Details

August 1999 (Revised October 1999)
Case

RCA Records: The Digital Revolution

By: Jeffrey F. Rayport, Carin-Isabel Knoop and Cate Reavis

In 1995, Bertelsmann-owned RCA Records was considered a "tired and old" record label. By 1999, the company represented a number of the "hottest" acts in the music industry. Nevertheless, the company's position (as well as that of the entire music industry) was under... View Details

Keywords: Brands and Branding; Business Model; Competition; Corporate Strategy; Internet and the Web; Change Management; Marketing Strategy; Music Industry; Entertainment and Recreation Industry; United States

Find at Harvard

05 Mar 2019
Blog Post

"It is Possible to Walk Away from Situations that Make You Unhappy": Cauvery Patel, MBA 2016

In her first post-MBA role, Cauvery Patel decided to expand her skillset in "strategic thinking and analysis" by assuming a corporate strategy role at a large technology company. "I was attracted to it," she says,... View Details

12 Sep 2006
First Look

First Look: September 12, 2006

productivity externalities in the host country generated by foreign multinational companies. We propose a mechanism that emphasizes the role of local financial markets in enabling foreign direct investment (FDI) to promote growth through... View Details

Keywords: Sean Silverthorne

07 Apr 2015
First Look

First Look: April 7

strategies for launching them for 10 years. In this article he draws on research on dozens of platform sites and products to offer a framework for building a successful platform business. It involves asking five basic questions: (1) Can I... View Details

Keywords: Sean Silverthorne

November 2015 (Revised May 2016)
Case

Aspiring Minds

By: Karim R. Lakhani, Marco Iansiti and Christine Snively

By 2015, India-based employment assessment and certification provider Aspiring Minds had helped facilitate over 300,000 job matches through its assessment tools. Aspiring Minds' flagship product, the Aspiring Minds Computer Adaptive Test (AMCAT), used machine learning... View Details

Keywords: Information Technology; Strategy; Higher Education; Technological Innovation; Employment; Technology Industry; India; China

January 2009 (Revised February 2009)
Case

Grupo Bimbo: Growth and Social Responsibility

By: V. Kasturi Rangan and Regina Garcia-Cuellar

Bimbo, headquartered in Mexico with 2008 sales of $7 billion, was one of the largest bakery companies in the world. Even as it had grown spectacularly in the last several decades, the company had earned a stellar reputation for its corporate social responsibility... View Details

Keywords: Global Strategy; Growth and Development Strategy; Corporate Social Responsibility and Impact; Reputation; Expansion; Food and Beverage Industry; Mexico

August 2011 (Revised November 2017)
Case

Adaptive Engineering, LLC

By: Richard S. Ruback and Royce Yudkoff

The owner and CEO of Adaptive Engineering was facing an important decision: should he focus on rebuilding its core professional services business which had generated significant revenue and cash flow over the past several years, or should he focus on developing and... View Details

Keywords: Leadership; Growth and Development Strategy; Decision Making; Service Industry; Technology Industry

April 2021
Teaching Note

GreenFire Energy, 2020: Geothermal Innovation

By: John R. Wells and Benjamin Weinstock

In June 2020, after ten years of effort, GreenFire Energy Inc. (GreenFire) demonstrated its new geothermal electricity generation technology, ECO2G™. While conventional geothermal electricity only supplied 0.5% of US demand, the new technology promised to increase this... View Details

Keywords: Green Energy; Geothermal; Entrepreneur; Renewables; Geothermal Electricity; Green Technology; Renewable Energy; Energy Generation; Technological Innovation; Entrepreneurship; Strategy; Commercialization

Web

Marketing - Faculty & Research

offering numerous practical strategies for integrating generative AI into research while emphasizing human-AI collaboration to achieve radical insights. Keywords: Large Language Model ; AI and Machine... View Details

21 May 2014
HBS Seminar

Robert Kraut, Carnegie Mellon

April 2010
Supplement

The Auction for Travelport (B)

By: Andrei Hagiu and Misha Sanwal

This short case presents the epilogue of The Auction for Travelport (A). Blackstone decided to bid on its own, acquired Travelport for $4.3 billion and subsequently went on to acquire another GDS, Travelspan, for $1.4 billion. It then merged the two GDSs and partially... View Details

Keywords: Competitive Advantage; Value Creation; Private Equity; Mergers and Acquisitions; Industry Structures; Initial Public Offering; Capital Markets; Market Transactions; Change; Auctions; Travel Industry

February 2021
Article

How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice

By: Ryan W. Buell and Basak Kalkanci

Amid growing calls for transparency and social and environmental responsibility, companies are employing different strategies to improve consumer perceptions of their brands. Some pursue internal initiatives that reduce their negative social or environmental impacts... View Details

Keywords: Sustainable Operations; Corporate Social Responsibility; Operational Transparency; Corporate Social Responsibility and Impact; Operations; Environmental Sustainability; Consumer Behavior; Perception

SSRN

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23 Apr 2018
News

Governor Baker Swears In New Commission on Digital Innovation and Lifelong Learning

24 Jul 2019
Blog Post

Data-Driven and in Demand

After graduating at the University of Pennsylvania in 2012, Chloe Ho (MBA 2019) began her post-undergrad career in New York working for Morgan Stanley. While there, she served in a strategy and analytics role, working on projects for... View Details

2009
Working Paper

Assess, Don't Assume, Part II: Negotiating Implications of Cross-Border Differences in Decision Making, Governance, and Political Economy

By: James K. Sebenius

When facing a cross-border negotiation, the standard preparatory assessments—of the parties, their interests, their no-deal options, opportunities for and barriers to creating and claiming value, the most promising sequence and process design, etc.—should be... View Details

Keywords: Decision Making; Cross-Cultural and Cross-Border Issues; Corporate Governance; Negotiation Process; Organizational Culture; Business and Government Relations