Publications

13 May 2013
Blog Post

The Art of Naming a Start-up

We recently chose new names for our music startup and product. Music+1 is now Sonation, Inc. Our app, previously also called Music+1, is now sona:Cadenza. And we’ve just made a new intro video featuring the app logo with footage from the Harvard Deans’ View Details

Keywords: Entrepreneurship

September 2005
Case

Whitbread PLC (A)

By: Michael Beer and James Weber

Describes the change process Whitbread employed in transforming its organization and culture from a single underperforming business operating in a relatively stable environment to a multibusiness, high-commitment, and high-performance corporation operating in more... View Details

Keywords: Organizational Change and Adaptation; Change Management; Growth and Development Strategy; Growth Management; Business Growth and Maturation; Business or Company Management; Leadership; Diversification

2010
Book

The American Bourgeoisie: Distinction and Identity in the Nineteenth Century

By: Julia Rosenbaum and Sven Beckert

What precisely constitutes an American bourgeoisie? Scholars have grappled with the question for a long time. Economic positions—the ownership of capital, for instance—most obviously defines this group. Control of resources cannot explain, however, the emergence of... View Details

Keywords: Literacy; Income; Identity; Culture; Economics; United States

Find at Harvard

15 Apr 2018
News

When Mr. Gates Went to Washington

October 1997 (Revised July 1998)
Case

Cultivating Capabilities to Innovate: Booz.Allen & Hamilton

By: Clayton M. Christensen and Bret J. Baird

Describes the efforts of the president of Booz.Allen, a major consulting firm, to understand and improve the way that products, services, and processes are developed and deployed throughout the firm. Proactive management of these processes proves very difficult because... View Details

Keywords: Change Management; Innovation and Management; Management Teams; Service Operations; Organizational Culture; Customer Focus and Relationships; Decision Making; Consulting Industry

May 20, 2010
Article

Leaders’ Blindspots Undermine Their Global Language Policies

By: Tsedal Neeley

Editor’s note: This post is part of a six-week blog series on how leadership might look in the future. The conversations generated by these posts will help shape the agenda of a symposium on the topic in June 2010, hosted by HBS’s Nitin Nohria, Rakesh Khurana, and... View Details

Keywords: Culture; Diversity

Register to Read

February 2004
Case

The Making of Verizon

By: Rosabeth M. Kanter, Douglas A Raymond and Ryan Raffaelli

Through a series of mergers, Ivan Seidenberg, Verizon chairman and CEO, successfully shared the co-CEO title twice while building the largest telecom company in the United States. The strong and complementary cultures of the companies that Seidenberg and a key group of... View Details

Keywords: Mergers and Acquisitions; Change Management; Transition; Leading Change; Organizational Culture; Risk Management; Telecommunications Industry; United States

09 Feb 2017
Cold Call Podcast

Black Business Leaders Series: Putting Diversity to Work

Keywords: Re: Robin J. Ely

September 1999 (Revised May 2003)
Case

Deloitte & Touche (B): Changing the Workplace

By: Rosabeth M. Kanter and Jane Roessner

Deloitte & Touche women's initiative changed the workplace culture at the firm, solved retention problems, and brought external benefits. Now a new CEO must decide how to take this a step further as competition for talent was even stronger, young people had different... View Details

Keywords: Strategic Planning; Organizational Culture; Accounting; Gender; Organizational Change and Adaptation; Loss; Change Management; Jobs and Positions; Resignation and Termination; Accounting Industry; United States

March 1996 (Revised April 1996)
Case

Andy Chew at Siemens Nixdorf: Change from the Middle

By: Rosabeth M. Kanter and John F. McGuire

Andy Chew, a British manager reassigned to Germany by a large German computer company, is in the middle of carrying out a project as a designated "change agent" in a program to reshape the culture toward one that is more entrepreneurial for success as a nimble global... View Details

Keywords: Change Management; Corporate Entrepreneurship; Organizational Culture; Information Technology; Technological Innovation; Business or Company Management; Projects; Computer Industry; Electronics Industry; Germany

22 Nov 2019
Video

Ritu Kumar

Ritu Kumar, the pioneer of boutique fashion culture in India and head of Ritika Private Limited, describes how, operating from India, she first broke into the Paris and New York fashion houses and department... View Details

22 Mar 2011
News

Patience in Japan

March 2005 (Revised March 2006)
Case

Sealed Air Taiwan (A) (Abridged)

By: Lynn S. Paine

The general manager for U.S.-based Sealed Air Corp.'s Taiwan subsidiary must decide how to improve productivity and achieve profitability. In addition to considering a new approach to compensation, he is wondering how to bridge the gap between Sealed Air's corporate... View Details

Keywords: Organizational Culture; Organizational Change and Adaptation; Cross-Cultural and Cross-Border Issues; Relationships; Service Operations; Motivation and Incentives; Management Skills; Compensation and Benefits; Taiwan; United States

12 PM – 1 PM EDT, 17 Oct 2017
Webinars: Career

Attract & Retain Top Talent to Create an Engaged and Productive Team

To become the best in the business, it is essential to employ the best people. But how do managers build a culture where employees are ready and able to take their team to the next level? This keynote focuses on how to attract talented team members, empower them, and... View Details

September 2004 (Revised February 2007)
Case

Hedging Currency Risks at AIFS

By: Mihir A. Desai, Vincent Dessain and Anders Sjoman

The American Institute for Foreign Studies (AIFS) organizes study abroad programs and cultural exchanges for American students. The firm's revenues are mainly in U.S. dollars, but most of its costs are in eurodollars and British pounds. The company's controllers review... View Details

Keywords: Foreign Direct Investment; Investment Funds; Financial Strategy; Forecasting and Prediction; Revenue; Credit Derivatives and Swaps; Currency; Currency Exchange Rate; Education Industry; North and Central America

July 2023
Case

Crocs: Using Community-Centric Marketing to Make Ugly Iconic

By: Ayelet Israeli and Anne V. Wilson

In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details

Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Apparel and Accessories Industry; United States

28 Nov 2016
News

Think different, maybe

November 2019 (Revised December 2019)
Case

Marcus by Goldman Sachs

By: Rory McDonald, Samir Junnarkar and David Lane

Five years on from the 2008 financial crisis, Goldman Sachs remained wounded. Revenues at the global investment bank had stagnated below pre-crisis levels, and the firm had yet to rebound from a substantial decline in securities-trading revenues. Marcus by Goldman... View Details

Keywords: Corporate Entrepreneurship; Banks and Banking; Innovation Leadership; Growth and Development Strategy; Growth Management; Organizational Culture; Financial Services Industry; United Kingdom