Competitors - Publications - Faculty & Research

21 Apr 2003
Research & Ideas

Are Crummy Products Your Next Growth Opportunity?

a lower-cost business model. This strategy has worked well for Wal-Mart, for example, but you still remain vulnerable to competitors disrupting your success from below. The third model Christensen termed new-market disruption, whereby you... View Details

Keywords: by Sean Silverthorne

02 Oct 2000
Research & Ideas

The Dubious Logic of Global Megamergers

moves itself. According to industry observers, Merck intends to use this period in which its competitors are busy with postmerger integration to improve its position through aggressive marketing and other initiatives. Make Friends.... View Details

Keywords: by Pankaj Ghemawat & Fariborz Ghadar

01 Dec 2020
Blog Post

Hiring a Career Switcher: The Value of the MS/MBA

to raise an important new set of questions for the team to consider going forward, which I included in my final presentation. Supplying BEV with added bandwidth to tackle projects and offering my perspective was a privilege. Kaelyn: I conducted detailed View Details

Keywords: All Industries

01 Jun 2017
News

Case Study: Something New

in revenue. In mid-2015, KitNipBox—which now has eight employees—became profitable. They have a small number of competitors but are the largest player in the market—another barrier to entry for others. New challenges: Launched in early... View Details

Keywords: April White

30 Oct 2018
First Look

New Research and Ideas, October 30, 2018

Google reviews (Google’s current tying strategy) or reviews from multiple platforms determined to be the best-performing by Google’s own organic search algorithm. We find that users prefer the version that does not exclude competitor... View Details

Keywords: Dina Gerdeman

15 Mar 2016
First Look

March 15, 2016

more sophisticated mobile devices, the industry's four main players spent heavily to improve their infrastructures for providing reliable high-speed data services. T-Mobile, the smallest of the four major carriers, lacked the scale of its View Details

01 Oct 2008
Research & Ideas

How Much Time Should CEOs Devote to Customers?

they must be specific to the strategy of the business. Company scores on these metrics may be benchmarked against direct competitors and/or outstanding companies in other industries. Second, CEOs must ensure an adequate pipeline of new... View Details

Keywords: by John Quelch

20 Dec 2022
Blog Post

7 Resolutions for Recruiting in the New Year

workplace. 6. Resolve to Embrace the Right TrendsA competitor is using TikTok to attract new candidates, does that mean you should too? Maybe, and maybe not.It’s important to stay up to date on industry trends and best practices in human... View Details

Keywords: All Industries

01 Jun 2018
News

The Evolution of Modern Pricing Models

behavior of the customers is so vastly different that having the same policy often doesn’t make sense. It’s very much like you’re selling a certain type of product in Japan and China: different markets with different competitors and... View Details

01 Sep 2015
News

Ink

THE BOOK “Tom Witt [MBA 1987] originally told me the story of how his father had owned a small, family-run grocery store and successfully fought off a big, new competitor over the price of sugar. The new store trumpeted a big special: 49... View Details

22 Feb 2016
Research & Ideas

The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist

California pharmacist and drugstore owner who balked at the price-slashing practices of chain store competitors and spearheaded a local price-control movement to protect her own bottom line—a crusade that would ultimately gain such... View Details

Keywords: by Dina Gerdeman; Retail; Health; Legal Services

26 Jan 2004
Research & Ideas

What Developing-World Companies Teach Us About Innovation

trucks with global positioning satellite (GPS) locators, allowing dispatchers to arrange deliveries within a twenty-minute window, versus the three hours CEMEX's competitors require. This system—which did not emerge from a central R&D... View Details

Keywords: by Donald N. Sull, Alejandro Ruelas-Gossi & Martin Escobari

02 Feb 2004
Research & Ideas

Where Does Apple Go From Here?

then they will build these other businesses for the future. The question is, can they sustain the huge premiums they earn with today's iPod when Dell is coming in with much lower-priced products and other competitors are entering the... View Details

Keywords: by Sean Silverthorne

18 Apr 2005
Research & Ideas

Prosper with Multi-Channel Retailing

channels. Vobejda said that when a retailer launches an Internet channel, "it is seen as a competitor by the store merchants." She said that making store staffers understand that the Internet can send traffic to their stores is... View Details

Keywords: by Julie Jette; Consumer Products; Retail

Web

Alumni Forums - Alumni

Forum placement process work? Organizers in an alumni club or SIG assemble forums whose members have commonality and diversity both personally and professionally, and who do not have any possible conflicts of interest. (For example, alumni who are business View Details

01 Mar 2012
News

Alumni Book Briefs

Greatest Competitor as Our Greatest Teacher by Ann Lee (MBA 1995) (Berrett-Koehler Publishers) Fully aware of China’s shortcomings, particularly in human rights, Lee details the policies and practices—in areas ranging from education and... View Details

Keywords: Publishing Industries (except Internet); Information

01 Sep 2020
News

Giving Amazon the Boot

Amazon], for them to come up empty handed is a missed opportunity,” he says. And if you’re not on Amazon, odds are good that a competitor is. But brands are also wary of the site for the reasons Ford described, especially the fact that... View Details

Keywords: Lisa Scanlon Mogolov; Miscellaneous Store Retailers; Retail Trade

07 Aug 2019
News

“The Star of the North”

competitor analysis, trend research, and leadership programs. Since then, the team has helped Granite Equity research individual company profiles, whether it’s for an acquisition or a vendor or a potential partner. The service also has... View Details

Keywords: Maureen Harmon

01 Jun 2013
News

Collective Wisdom

prize. In a community-based setting, you give up IP in exchange for complementary assets that create value for customers. Then there's the fear that my competitors will find out what I'm working on. Open companies have adopted a nuanced... View Details

Keywords: crowdsourcing; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services

18 Feb 2009
First Look

First Look: February 18, 2009

School Case 809-009 To help her finance her aggressive expansion plans, Genevieve Thiers plans to raise venture capital for the first time. She has spent the last six long years building Sittercity into the nation's leading babysitting web service, larger than all of... View Details

Keywords: Martha Lagace

Publications