Publications

2012
Article

Wider dem sauren Mund. Beiersdorfs U.S.-Geschaeft mit der Zahnpastamarke Pebeco

By: G. Jones and Christina Lubinski

This article examines the growth and ultimate demise of the toothpaste brand Pebeco, which was created by the German personal care company Beiersdorf in 1903. The brand was an enormous international success, becoming for a time the largest toothpaste brand in the... View Details

Keywords: Growth and Development; Market Entry and Exit; Problems and Challenges; Marketing Strategy; Markets; Change; Customers; Social Psychology; Science; Brands and Branding; Competitive Strategy; Consumer Products Industry; United States; Germany

Find at Harvard

25 Aug 2014
News

Ashraf M. Dahod, MBA 1981

face rejection are job requirements for entrepreneurs. “No one person can build a company,” says Dahod, reflecting that one of the most difficult moments in his career was when he sold Starent to Cisco and decided to build a new team. “I... View Details

Keywords: Susan Young

27 Dec 2010
Research & Ideas

HBS Faculty on 2010’s Biggest Business Developments

Bill George, Professor of Management Practice Social networking is the most significant business development of 2010, topping the resurgence of the U.S. automobile industry. During the year social networking morphed from a personal... View Details

Keywords: by Staff

March 2019 (Revised March 2020)
Case

Choosing the Right Esports Business Model

By: David Collis and Alexander MacKay

Two esports entrepreneurs must choose on which business model to focus their time and money. After successfully launching an online esports coaching platform, a number of new opportunities emerge in the rapidly growing esports space that now has close to one billion... View Details

Keywords: Entrepreneurial Ecosystems; Business Development; Esports; Business Ventures; Entrepreneurship; Business Model; Management; Strategy; Sports; Entertainment and Recreation Industry; Information Technology Industry; Media and Broadcasting Industry; Sports Industry; Video Game Industry; North and Central America; Europe; Asia

August 2015
Case

Building an e-Commerce Brand at Wayfair

By: Thales Teixeira and Elizabeth Anne Watkins

Wayfair, Inc. comprised five home goods, furniture, and décor e-commerce brands. Wayfair.com, the main brand, which was responsible for the majority of sales, targeted the mass-middle home-goods market. AllModern, DwellStudio, Joss & Main, and Birch Lane were niche... View Details

April 1989 (Revised October 2005)
Case

James Burke: A Career in American Business (A)

By: Richard S. Tedlow and Wendy Smith

Presents an historical overview of the professional career of James E. Burke, chairman and CEO of Johnson & Johnson. Examines the corporation's handling of three major occurrences--the Tylenol poisonings in 1982 and 1986 and the acquisition and subsequent sale of... View Details

Keywords: Business History; Marketing Strategy; Ethics; Personal Development and Career; Crisis Management; Consumer Products Industry; Consumer Products Industry; United States

24 Sep 2020
Blog Post

Introducing the HBS Heartland Club

Management at Cornell, she returned to her hometown to work for McKinsey & Company. After several years in McKinsey’s Cleveland and New York offices, Alex moved back to Cleveland to take over the... View Details

January 2024 (Revised June 2024)
Case

School of Rock: Tuning into Structured Empowerment (A)

By: Tatiana Sandino, Jeffrey Rayport, Samuel Grad and Stacy Straaberg

In summer 2021, School of Rock was a youth-oriented music education company with 291 franchise- and company-owned schools globally. Before CEO Rob Price’s hire in 2017, School of Rock’s nonconformist rock ‘n’ roll culture led to variability in teaching styles,... View Details

Web

HBS - Financials | Supplemental Financial Information

since its creation has been remarkable, spurred by the demand for a high-quality online business education as a tool for career and personal advancement. Expanding its course portfolio with timely new offerings, HBS Online launched... View Details

17 Jan 2019
Blog Post

MBA Curriculum Spotlight: Short Intensive Programs (SIPs)

executives. Those who are unprepared – or unwilling – to understand and adapt to this new paradigm run the risk of being left behind. How can one effectively manage an AI-integrated company without truly... View Details

16 Dec 2021
Blog Post

African American Student Union Spotlight on STEM

the MBA program. Kareem Stanley (JD/MBA 2024) Where is your hometown? Queens, New York. What was your pre-MBA industry and role? I was in Energy in Project Management / Process Engineering. Post-MBA industry... View Details

Web

Charts & Statistics - Leadership

Airmail service starts Influence: High 30 1930 s 19 The New Deal Commercial and investment banking separated Reconstruction Finance Corp. created to combat bank and business failures Introduction of Federal Deposit Insurance SEC... View Details

March 2004
Case

L.L. Bean: A Search for Growth

By: Rajiv Lal, Walter J. Salmon and James Weber

In mid-2003, CEO Chris McCormick felt L.L. Bean was in a good position to begin to grow again. For nearly 90 years, the company sold clothing and gear for outdoor enthusiasts through its catalogs and a single retail store in Freeport, Maine. In the three decades prior... View Details

Keywords: Business History; Restructuring; Growth and Development Strategy; Cost Management; Sales; Performance Improvement; Diversification; Distribution Channels; Resignation and Termination; Retail Industry; Web Services Industry

19 Oct 2021
Research & Ideas

Fed Up Workers and Supply Woes: What's Next for Dollar Stores?

stores,” which now outnumber all of the Starbucks and McDonald’s in the United States combined. They will account for 40 percent of all new store openings this year, according to a Coresight Research report. Willy Shih, the Robert and... View Details

Keywords: by Christine Pazzanese, Harvard Gazette; Retail

Web

Andrew O’Brien | About

recent graduate of the HBS Advance Management Program (AMP). Andy is a strong supporter of Veterans’ causes and is currently the Chairman of the Board of the New England Center and Home for Veterans. View Details

03 Dec 2021
Blog Post

Physicians Off the Beaten Path

Faraz and Youssef lead by example. Faraz is a physician, writer and current MBA student at Harvard Business School. He has an MD from Cornell University and his writings have been published in The New York Times, NPR, CNN, View Details

01 Oct 2014
Working Paper Summaries

Who Runs the International System? Power and the Staffing of the United Nations Secretariat

Keywords: by Paul Novosad & Eric Werker

March 24, 2014
Article

Like a Boss: How Corporate Negotiators Would Handle Nuclear Talks With Iran

By: James K. Sebenius

While the Obama team deserves high marks for launching the interim talks, its approach doesn't sell the upside of a comprehensive deal persuasively enough to transform more Iranian skeptics into active supporters—a necessary condition for success if there is an... View Details

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2018
Working Paper

Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets

By: Chaithanya Bandi, Antonio Moreno, Donald Ngwe and Zhiji Xu

We investigate how dynamic pricing can lead to higher operational costs through more product returns in the online retail industry. Dynamic pricing has been widely applied by many online retailers. Research has shown that, in response to dynamic pricing, some customers... View Details

Keywords: Price; Policy; Consumer Behavior; Cost Management; Emerging Markets; Retail Industry