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  • July 2021 (Revised February 2022)
  • Case

Mary Kay Inc.: Enriching Women's Lives while Embracing Change

By: Elie Ofek, K. Shelette Stewart and Julia Kelley
In December 2020, Mary Kay Inc. Chief Marketing Officer Sheryl Adkins-Green considered several strategic dilemmas. Founded in 1963 by Mary Kay Ash, Mary Kay was a direct sales company whose Independent Beauty Consultants purchased its beauty and cosmetics products at... View Details
Keywords: Advertising Campaigns; Demographics; Marketing; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Marketing; Product Positioning; Social Marketing; Salesforce Management; Organizations; Mission and Purpose; Organizational Change and Adaptation; Innovation and Invention; Innovation Strategy; Competition; Competitive Strategy; Competitive Advantage; Beauty and Cosmetics Industry; North and Central America; United States; Europe; Asia; Texas
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  • 19 Nov 2007
  • Lessons from the Classroom

Teaching The Moral Leader

What do Sir Thomas More, Chinua Achebe, and Sophocles have to offer today's business leaders? For MBA students in HBS professor Sandra Sucher's course, The Moral Leader, great literature helps them find... View Details
Keywords: by Sarah Jane Gilbert; Education
  • 02 Apr 2014
  • News

How Executives Around The World Balance Their Personal And Professional Lives

  • 20 Feb 2018
  • News

7 Ways You Can Succeed as an Entrepreneur Today

  • Program

Ascending the Peak: Finding the Leader Within—Virtual

Summary Today's organizations need men and women who can lead with courage and conviction through challenging times and toward worthy, positive change. Each session of this live online program will explore the tools, behaviors, insights,... View Details
  • March 2016 (Revised May 2018)
  • Case

Reinventing Best Buy

By: John R. Wells and Gabriel Ellsworth
On March 1, 2017, Best Buy Company, Inc., North America’s largest retailer of consumer electronics and appliances, announced a third year of comparable-store sales increases and a 20.8% increase in domestic comparable online sales. These results were in marked contrast... View Details
Keywords: Best Buy; Hubert Joly; Renew Blue; Showrooming; Webrooming; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Marketplaces; Turnaround; Consumer Electronics; Consumer Electronics Accessories; Appliances; Stores-within-stores; Store Experience; Store Size; Store Pickup; Store Management; Delivery; Delivery Models; Amazon; Amazon.com; Pricing Strategy; Business Subsidiaries; Business Units; Business Growth and Maturation; Business Model; For-Profit Firms; Customer Focus and Relationships; Customer Satisfaction; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Television Entertainment; Theater Entertainment; Price; Profit; Revenue; Geographic Scope; Multinational Firms and Management; Business History; Cost; Selection and Staffing; Reports; Technological Innovation; Job Cuts and Outsourcing; Human Capital; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Management Teams; Brands and Branding; Product Marketing; Consumer Behavior; Demand and Consumers; Media; Distribution; Order Taking and Fulfillment; Distribution Channels; Infrastructure; Product; Service Delivery; Service Operations; Organizational Change and Adaptation; Public Ownership; Problems and Challenges; Programs; Groups and Teams; Sales; Salesforce Management; Strategy; Adaptation; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Expansion; Information Technology; Information Infrastructure; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Internet and the Web; Mobile and Wireless Technology; Resource Allocation; Computer Industry; Electronics Industry; Entertainment and Recreation Industry; Information Technology Industry; Retail Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; Minnesota; Minneapolis; Saint Paul; St. Paul
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  • June 2020
  • Case

TransDigm: The Acquisition of Aerosonic Corp.

By: Benjamin C. Esty and Daniel W. Fisher
In April 2013, TransDigm, a company that manufactured a wide range of highly engineered aerospace parts for both military and commercial aircraft, announced an agreement to acquire Aerosonic Corporation for $39 million in cash (1.2 times Aerosonic’s sales of $31... View Details
Keywords: Mergers and Acquisitions; Growth Management; Business Strategy; Competitive Strategy; Value Creation; Valuation; Negotiation; Cash Flow; Contracts; Aerospace Industry; Air Transportation Industry; United States
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  • 04 Sep 2007
  • Research & Ideas

Jumpstarting Innovation: Using Disruption to Your Advantage

established companies can also be a source of salvation: disruptive change. Applegate should know. Her current research and teaching focus on the challenges of building new ventures and leading radical business innovation View Details
Keywords: by Lynda M. Applegate
  • 27 Feb 2024
  • Cold Call Podcast

How Could Harvard Decarbonize Its Supply Chain?

Keywords: Re: Robert S. Kaplan & Shirley Lu; Green Technology
  • Article

What Professional Service Firms Must Do to Thrive

By: Ashish Nanda and Das Narayandas
When the going gets tough, professional service firms (PSFs) often get desperate and chase all kinds of business just to keep the lights on. Consultancies, financial services firms, VC/PE firms, and the like offer services and sign up clients they should never have... View Details
Keywords: Professional Service Firms; Client Mix; Strategic Positioning; Organizations; Performance Effectiveness; Decision Making; Framework
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  • 2008
  • Book

Billions of Entrepreneurs: How China and India Are Reshaping Their Futures and Yours

By: Tarun Khanna
China and India are home to one-third of the world's population. And they're undergoing social and economic revolutions that are capturing the best minds--and money--of Western business. In "Billions of Entrepreneurs," Tarun Khanna examines the entrepreneurial forces... View Details
Keywords: Talent and Talent Management; Development Economics; Entrepreneurship; Globalized Economies and Regions; China; India
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  • 22 Aug 2005
  • Research & Ideas

Restoring a Global Economy, 1950–1980

excluded from the Communist world. In the twenty years after 1945 the European colonial empires were dismantled. In some cases, decolonization was followed by an aggressive reaction against the View Details
Keywords: by Geoffrey Jones
  • Program

Senior Executive Leadership Program—China

Summary Today's global business environment offers many exciting prospects for talented executives and ambitious organizations. To take full advantage of emerging opportunities in China and beyond, View Details
  • 02 Jan 2018
  • Research & Ideas

The Most Popular Stories and Research Papers of 2017

Credit: iStockPhoto No surprise: Race and gender were prime topics of interest for Harvard Business School Working Knowledge readers in 2017. Also popular were articles about research that gave us greater... View Details
Keywords: by Sean Silverthorne
  • September 2013 (Revised February 2016)
  • Case

GlaxoSmithKline: Sourcing Complex Professional Services

By: Heidi K. Gardner and Silvia Hodges Silverstein
Pharmaceutical company GlaxoSmithKline (GSK) uses an innovative new approach to procuring outside legal counsel: it replaces relationship-based selection and law firms' traditional time-based billing with data-driven decision making and an online reverse auction. In... View Details
Keywords: Legal Industry; Procurement; Professional Service Firms; Pricing; Competition; Change Management; Supply Chain Management; Legal Liability; Business Processes; Legal Services Industry; Pharmaceutical Industry
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  • 17 May 2022
  • Cold Call Podcast

Delivering a Personalized Shopping Experience with AI

Keywords: Re: Jill J. Avery
  • August 2019 (Revised April 2020)
  • Case

BlueVine Capital: Growth Factors

By: Marco Di Maggio and Nathaniel Schwalb
The start-up, BlueVine Capital Inc. (BlueVine), used data and technology to help finance small businesses via factoring and lines of credit. The case explains the small business financing market in mid-2010s, how CEO Eyal Lifshitz identified the opportunity for... View Details
Keywords: Fintech; Business Startups; Small Business; Financing and Loans; Innovation Leadership; Strategy; Financial Services Industry; Technology Industry
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  • 15 Dec 2005
  • Other Presentation

Redefining Health Care: Creating Value-Based Competition on Results

By: Michael E. Porter
This presentation draws on a forthcoming book with Elizabeth Olmsted Teisberg (Redefining Health Care: Creating Value-Based Competition on Results, Harvard Business School Press). Earlier publications about the work include the Harvard Business Review article... View Details
Keywords: Health; Netherlands
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  • 16 Feb 2010
  • Research & Ideas

The Outside-In Approach to Customer Service

women traverse their stores. In addition, Best Buy acquired Geek Squad to broaden its footprint into installation of equipment. The company applied the same concerted effort toward serving other valuable... View Details
Keywords: by Sarah Jane Gilbert; Consumer Products
  • 08 Oct 2007
  • Research & Ideas

Management Education’s Unanswered Questions

get but also the responsibilities that they have, and then to create the necessary governance systems to ensure that those responsibilities are fulfilled to the best of everyone's ability. Q: In recent decades, View Details
Keywords: by Martha Lagace; Education