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  • June 2017
  • Supplement

Magellan Boatworks, Spreadsheet for Students (Brief Case)

By: John A. Quelch and James T. Kindley
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  • June 2017
  • Case

Guillermo Jaime—An Endeavor Entrepreneur

By: Lynda M. Applegate, Sarah Mehta and Aldo Sesia
Guillermo Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a for-profit company providing affordable housing to low-income Mexicans living at the base of the pyramid (BOP). This case tells the story of Jaime and Endeavor, a nonprofit dedicated to... View Details
Keywords: Base Of The Pyramid; Social Capitalism; Housing; Emerging Markets; Social Enterprise; Society; Wealth and Poverty; Social Entrepreneurship; Construction Industry; Mexico
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  • June 2017
  • Case

MIA: Profit at the Base of the Pyramid

By: Lynda M. Applegate, José Antonio Dávila Castilla, Sarah Mehta and Aldo Sesia
In January 2016, Guillermo Jaime had just returned home to Mexico City after attending a Harvard Business School executive education program. Jaime was the founder and CEO of Mejoramiento Integral Asistido (MIA), a company providing affordable housing to low-income... View Details
Keywords: Base Of The Pyramid; Social Capitalism; Housing; Emerging Markets; Social Enterprise; Society; Wealth and Poverty; Social Entrepreneurship; Construction Industry; Mexico
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  • June 2017
  • Teaching Note

Qalaa Holdings and the Egyptian Refining Company

By: Victoria Ivashina and Jeffrey Boyar
Teaching Note for HBS No. 217-011 View Details
Keywords: Private Equity; Infrastructure; Emerging Markets; Africa; Structuring And Financing Large Projects; Financial Services Industry; Egypt
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  • June 14, 2017
  • Article

Local Leaders Have a Better Chance of Fixing the Economy than Washington Does: Here's Why and How Shared Prosperity Will Return to America City by City, not from Washington.

By: Jan Rivkin
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  • June 2017
  • Supplement

Transformation at Eli Lilly & Co. (B)

By: William R. Kerr and Alexis Brownell
Keywords: Eli Lilly; Pharmaceutical Companies; Restructuring; Organizational Change and Adaptation; Pharmaceutical Industry; Indiana; Indianapolis
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  • June 2017
  • Supplement

Transformation at Eli Lilly & Co. (C)

By: William R. Kerr and Alexis Brownell
Keywords: Eli Lilly; Pharmaceutical Companies; Restructuring; Organizational Change and Adaptation; Pharmaceutical Industry; Indiana; Indianapolis
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  • June 2017
  • Teaching Note

QuintilesIMS: Biosimilar Marketing in England

By: John A. Quelch and Emily C. Boudreau
Teaching Note for HBS No. 517-054. View Details
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  • July 2017
  • Article

Uber's New Pricing Idea Is Good Theory, Risky Business

By: Scott Duke Kominers
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  • June 12, 2017
  • Article

Corporate Balance Sheets in Emerging Markets: A Comparison of the Global Crisis and the Asian Financial Crisis

By: Laura Alfaro, Gonzalo Asis, Anusha Chari and Ugo Panizza
Leverage levels in emerging market firms rose dramatically in the aftermath of the Global Crisis. This column examines whether concerns of a repeat of the Asian financial crisis, which was largely attributed to corporate financial roots, are justified. While firm... View Details
Keywords: Financial Crisis; Emerging Markets; System Shocks
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  • June 2017
  • Supplement

MOD Pizza in 2017

By: Boris Groysberg and Matthew G. Preble
This supplement describes how MOD Pizza has grown between May 2015 (when the first case ends) and early 2017. View Details
Keywords: Growth Management; Organizational Culture
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  • June 2017
  • Case

Waze Connected Citizens Program

By: Mitchell Weiss and Alissa Davies
Di-Ann Eisnor, Director of Growth at Waze, founded the company’s Connected Citizens Program (CCP), a data-sharing partnership that provided officials with traffic incident and congestion data. Since 2015, her program had enabled officials in Kentucky and elsewhere to... View Details
Keywords: Public Entrepreneurship; Waze; Public-Private Partnerships; Scaling Technology Ventures; Di-Ann Eisnor; Paige Fitzgerald; Noam Bardin; Ehud Shabtai; Cities; Traffic; Crowdsourcing; API; Scaling Innovation; Entrepreneurship; Public Sector; Information Technology; Transportation; Growth Management; Transportation Industry; Israel; Indonesia; United States; Brazil; Los Angeles; Kentucky
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  • Article

Your Sales Training Is Probably Lackluster. Here's How to Fix It

By: Frank V. Cespedes and Yuchun Lee
U.S. companies spend over $70 billion annually on training and an average of $1,459 per salesperson—almost 20% more than they spend on workers in all other functions. Yet, when it comes to equipping sales teams with relevant knowledge and skills, the ROI of sales... View Details
Keywords: Salesforce Management; Training
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  • June 2017 (Revised July 2020)
  • Teaching Note

Casper Sleep Inc.: Marketing the 'One Perfect Mattress for Everyone'

By: Robert J. Dolan
Teaching Note for HBS No. 517-042. View Details
Keywords: Marketing; Commercials; Mattress
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  • June 2017
  • Case

Harmonie Water: Refreshing the World Naturally

By: John A. Quelch and John L. Teopaco
The marketing director of Harmonie Mineral Water—the second-best selling bottled water in the world—is using findings from two project studies to assess how to establish a global brand identity for Harmonie via television advertising. He must decide what product... View Details
Keywords: Brands and Branding; Advertising; Marketing Communications; Global Strategy; Food and Beverage Industry
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  • June 2017
  • Teaching Note

Harmonie Water: Refreshing the World Naturally (Brief Case)

By: John A. Quelch and John L. Teopaco
Teaching Note for HBS No. 917-527. View Details
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  • June 2017
  • Supplement

Harmonie Water: Refreshing the World Naturally, Spreadsheet for Instructors (Brief Case)

By: John A. Quelch and John L. Teopaco
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  • June 2017
  • Supplement

Harmonie Water: Refreshing the World Naturally, Spreadsheet for Students (Brief Case)

By: John A. Quelch and John L. Teopaco
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  • June 2017
  • Teaching Note

Project Sun Devil and Project Paris

By: Nori Gerardo Lietz and Alexander W. Schultz
Tony Lee is preparing to present a project to the investment committee of Howard Street Capital. He will be recommending an investment in Project Sun Devil, a high-quality 225-unit student housing rental property near Tempe, Arizona. Tony Lee will compete for capital... View Details
Keywords: General Management; Financial Analysis; Return On Assets; Accounting; Performance Measurement; Financial Ratios; Return On Equity; Financial Statements; Profitability Analysis; Portfolio Investment; Portfolio Management; Real Estate; Property; Investment Portfolio; Investment Return; Analysis; Real Estate Industry; United States
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  • June 2017 (Revised November 2020)
  • Teaching Note

Tableau

By: Boris Vallee and Botir Kobilov
Teaching Note for HBS No. 216-045. View Details
Keywords: Hedge Fund; Long-short Equity; Growth Investing; Growth and Development Strategy; Investment; Valuation; Technology; Technology Industry; Waltham
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