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  • All HBS Web  (2,499)
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    • News  (820)
    • Research  (1,134)
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  • All HBS Web  (2,499)
    • People  (9)
    • News  (820)
    • Research  (1,134)
    • Events  (3)
    • Multimedia  (39)
  • Faculty Publications  (815)
← Page 48 of 2,499 Results →
  • 07 Apr 2020
  • Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

the crisis without offering solutions and hope to their consumers. And, brands should keep their consumers fully informed about how to continue to gain access to their products and services during the crisis, particularly for those deemed View Details
Keywords: by Jill Avery and Richard Edelman
  • Web

Involvement in Faculty & Student Ventures | About

expected to grow and evolve in coming years. This policy revises and clarifies the School’s previous policy on faculty involvement in student ventures and extends it to cover student involvement in faculty ventures. 1 Guiding Principles Mission: The HBS View Details
  • Web

2024 Reunion Presentations - Alumni

show how some people and organizations can fail well—to advance the mission of an individual, team, or organization. Only by embracing our fallibility, along with the fallibility of the organizations we create and work in, can we truly... View Details
  • 21 Apr 2021
  • Research & Ideas

The Pandemic Conversations That Leaders Need to Have Now

effective. This type of conversation can provide the clarity needed to personalize our work’s purpose better than an organization’s vision or mission statement, which is often so grand that employees have difficulty connecting it to their... View Details
Keywords: by Boris Groysberg, Robin Abrahams, and Katherine Connolly Baden
  • 25 Aug 2022
  • News

Up on the Corner

platform to broaden our expertise to new domains such as digital fabrication for affordable housing, particularly as we look to expand our mission of equitable housing in the US and internationally." View Details
Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate
  • Research Summary

Political Risk, Foreign Intervention and International Arbitration

The Empire Trap:  America's Attempts to Protect Property Rights Overseas, 1898-2008, is a history of the U.S. government's attempts to protect the property rights of American investors when they venture outside the boundaries of the United... View Details

  • 20 Mar 2013
  • Research & Ideas

How CEOs Sustain Higher-Ambition Goals

could not afford them. The executives were far from naive, however, about how tough it can be to create the corporate conditions that also foster social good. When a CEO tries to extend the company mission beyond short-term quarterly... View Details
Keywords: by Dina Gerdeman
  • 17 Mar 2022
  • Research & Ideas

Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’

CEO Corie Barry, who says that making money is the company’s business imperative, not its purpose. Barry explains how the company manages to balance pursuing its mission of enriching people’s lives through technology while also focusing... View Details
Keywords: by Ranjay Gulati
  • Research Summary

Leadership & Values in Times of Instability

By: Ryan L. Raffaelli
Professor Raffaelli investigates the role of leaders within organizations and across industries during periods of upheaval and ambiguity. His work indicates the key role leaders play in driving and infusing values. He also connects leadership to meaning-making,... View Details
Keywords: Leadership; Values And Beliefs; Mission and Purpose
  • March 2004
  • Article

Lofty Missions, Down-to-Earth Plans

By: V. K. Rangan
Keywords: Mission and Purpose; Planning
Citation
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Rangan, V. K. "Lofty Missions, Down-to-Earth Plans." Harvard Business Review 82, no. 3 (March 2004).
  • September 1997
  • Article

Beyond Strategy, Structure, Systems to Purpose, Process, People: Reflections on a Voyage of Discovery

By: C. A. Bartlett and S. Ghoshal
Keywords: Strategy; System; Mission and Purpose
Citation
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Bartlett, C. A., and S. Ghoshal. "Beyond Strategy, Structure, Systems to Purpose, Process, People: Reflections on a Voyage of Discovery." Monash Mt. Eliza Business Review 1, no. 1 (September 1997): 54–61.
  • 2013
  • Conference Presentation

Searching for Sustainability: Identity and Structure in Rapidly Developing Industries

By: Luciana Silvestri
Keywords: Identity; Mission and Purpose; Organizational Structure
Citation
Related
Silvestri, Luciana. "Searching for Sustainability: Identity and Structure in Rapidly Developing Industries." Paper presented at the Strategic Management Society Annual International Conference, Atlanta, GA, 2013.
  • August 20, 2019
  • Other Article

An Encouraging Step to Reorient Corporate Purpose

By: Peter Tufano
Keywords: Mission and Purpose; Business Education
Citation
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Tufano, Peter. "An Encouraging Step to Reorient Corporate Purpose." LinkedIn Pulse (August 20, 2019).
  • November–December 1994
  • Article

Changing the Role of Top Management: Beyond Strategy to Purpose

By: C. A. Bartlett and S. Ghoshal
Keywords: Management; Change; Strategy; Mission and Purpose
Citation
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Bartlett, C. A., and S. Ghoshal. "Changing the Role of Top Management: Beyond Strategy to Purpose." Harvard Business Review 72, no. 6 (November–December 1994): 79–88.
  • October 2003
  • Book Review

Review of Leading with Purpose: The New Corporate Realities, by Richard R. Ellsworth

By: Scott Snook
Keywords: Leadership; Mission and Purpose; Business Ventures
Citation
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Snook, Scott. "Review of Leading with Purpose: The New Corporate Realities, by Richard R. Ellsworth." Academy of Management Review 28, no. 4 (October 2003): 675–677.
  • Winter 2023
  • Article

Moral Firms?

By: Rebecca Henderson
Building a new political economy requires transforming our markets, our institutions, and our policy and regulatory regimes. In this essay, I argue that it also requires transforming the purpose of the firm: from a singular focus on maximizing financial returns to the... View Details
Keywords: Transformation; Mission and Purpose; Economy
Citation
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Henderson, Rebecca. "Moral Firms?" Daedalus 152, no. 1 (Winter 2023): 198–211.
  • November 2017
  • Editorial

Facebook, BlackRock, and the Case for Purpose-Driven Companies

By: George Serafeim
Purpose-driven companies have been shown to outperform their peers over the long term. But purpose-driven companies are also hard to come by. Why is that? Because purpose is costly. At the very least, it requires a credible commitment to that purpose. And credible... View Details
Keywords: Facebook; BlackRock; Purpose; Corporate Purpose; ESG; Short-termism; Mission and Purpose; Corporate Governance; Leadership
Citation
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Serafeim, George. "Facebook, BlackRock, and the Case for Purpose-Driven Companies." Harvard Business Review (website) (January 16, 2018).
  • March 2022
  • Case

Metric

By: Christina Wallace, Rebecca Cink and Maria Lappas
Megan Murday, the founder of Metric, an environmental, social, and corporate governance (ESG) analytics startup, must decide which customer segment to target as a beachhead market. She received positive feedback from a Swiss venture capital (VC) firm, indicating their... View Details
Keywords: Entrepreneurship; Marketing; Mission and Purpose; Customers
Citation
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Wallace, Christina, Rebecca Cink, and Maria Lappas. "Metric." Harvard Business School Case 822-057, March 2022.
  • February 2025
  • Article

Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization

By: Goran Calic, François Neville, Santi Furnari and C. S. Richard Chan
Research is scant on how multiple venture attributes combine as “whole packages” of signals (or cognitive configurations) in resource holders’ eyes, shaping a venture’s ability to mobilize resources. Drawing on a Qualitative Comparative Analysis of 1,395 crowdfunding... View Details
Keywords: Crowdfunding; Mission and Purpose; Entrepreneurship; Communication; Perception
Citation
Read Now
Related
Calic, Goran, François Neville, Santi Furnari, and C. S. Richard Chan. "Seeing the Whole: Configurational Cognition and New Venture Resource Mobilization." Strategic Management Journal 46, no. 2 (February 2025): 309–347.
  • February 1990 (Revised April 1991)
  • Case

Central Maine Power Co.: Goals and Objectives Program (A)

By: Robert L. Simons
Keywords: Mission and Purpose; Utilities Industry; Maine
Citation
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Related
Simons, Robert L. "Central Maine Power Co.: Goals and Objectives Program (A)." Harvard Business School Case 190-065, February 1990. (Revised April 1991.)
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