Publications

October 2005 (Revised March 2006)
Case

Strategic Inflection: TiVo in 2005

By: David B. Yoffie, Pai-Ling Yin and Barbara Mack

In the late 1990s, TiVo pioneered the digital video recorder (DVR), a new consumer electronics category. By 2005, the company was the clear leader in technology and installed base. It had also built extraordinary loyalty among its customers. However, TiVo lost a half... View Details

Keywords: Technological Innovation; Competition; Partners and Partnerships; Information Infrastructure; Television Entertainment; Brands and Branding; Consumer Products Industry; Electronics Industry

01 Oct 1997
News

Class of '97 Placement Statistics Similar for September and January Cohorts

Average number of offers 3.3 3.3 3.5 Percentage of students returning to previous employer 18% 18% 19% Employment by Industry** Median base starting salary $82,400 Consulting 32% Investment Banking 18% Venture Capital 8% High Tech/Telecommunications 9% Equipment &... View Details

fall 2001
Article

Structuring Loan Syndicates: A Case Study of the Hong Kong Disneyland Project Loan

By: Benjamin C. Esty

Keywords: Groups and Teams; Borrowing and Debt; Entertainment; Hong Kong

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February 2011
Supplement

Dataset for "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel" (CW)

By: Dennis Campbell and Francisco de Asis Martinez-Jerez

Datasets of gaming and hotel customers to perform analysis for the case. View Details

Keywords: Analytics and Data Science; Games, Gaming, and Gambling; Las Vegas

01 Sep 2014
News

Feedback

percent. Screen Saver Re: AMC Theatres’ quest for a third place Very interesting story of what brick-and-mortar can do to compete in a tough video entertainment market. The puzzle is if this is a strategy of building better mousetraps or... View Details

01 Jun 2014
News

Book Review: Hooray for the Huddled Masses

wheel." — Jack Legare, the hero of Goddesses and Doormats, the forthcoming thriller by Norb Vonnegut (MBA 1986) What I'm Reading "An LA native, I thought I understood the entertainment industry—that is, until I read HBS professor Anita... View Details

Keywords: Maureen Harmon

April 2006 (Revised May 2007)
Case

Apple Computer, 2006

By: David B. Yoffie and Michael Slind

Apple has reaped the benefits of its innovative music player, the iPod. However, its PC and server business continue to hold small market share relative to the worldwide computer over the past few years. Will the iPod lure new users to the Mac? Will Apple be able to... View Details

Keywords: Technological Innovation; Product Positioning; Performance Evaluation; Information Infrastructure; Music Entertainment; Time Management; Information Technology Industry

Article

Advertising, the Matchmaker

By: Bharat N. Anand and Ron Shachar

We empirically study the informational role of advertising in matching consumers with products when consumers are uncertain about both observable and unobserved program attributes. Our focus is on the network television industry, in which the products are television... View Details

Keywords: Advertising; Information; Consumer Behavior; Television Entertainment; Risk and Uncertainty; Product; Decision Choices and Conditions; Advertising Industry

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Read Now

12 Sep 2018
News

Game-Changing Analytics

As CEO of the Kraft Analytics Group (KAGR), Jessica Gelman (AB 1997, MBA 2002) is working “to change the conversation around how data analytics are used in the sports and entertainment business.” Spun off from its Kraft Sports Group... View Details

October 2006 (Revised March 2007)
Case

Production I.G: Challenging the Status Quo

By: Andrei Hagiu, Tarun Khanna, Felix Oberholzer-Gee, Masako Egawa and Chisato Toyama

In July 2006, Mitsuhisa Ishikawa wondered how he could further enhance the success and visibility of his animation production company headquartered in Tokyo, Production I.G. For the year ended May 2006, Production I.G. had sales of 5,439 million yen ($47.3 million),... View Details

Keywords: Business Growth and Maturation; Competitive Advantage; Markets; Animation Entertainment; Going Public; Growth and Development Strategy; Motion Pictures and Video Industry; Tokyo

April 2006 (Revised November 2006)
Case

Livedoor

By: Robin Greenwood and Michael Schor

The president of Fuji Television must decide how to respond to a competing bid for the shares of Nippon Broadcasting Systems (NBS). Livedoor, the other bidder, is a highly valued Internet company that has been accused of financial wizardry to keep its stock price high. View Details

Keywords: Stock Shares; Internet and the Web; Ethics; Television Entertainment; Behavioral Finance; Corporate Finance; Media and Broadcasting Industry; Japan

March 2002
Case

Mark Taper Forum (A)

The Mark Taper Forum, a regional nonprofit theatre in Los Angeles, has discovered and produced a highly acclaimed play entitled Angles in America. Because of the play's success, for-profit theatres on Broadway in New York have become extremely interested in... View Details

Keywords: Business or Company Management; Nonprofit Organizations; For-Profit Firms; Decision Choices and Conditions; Theater Entertainment; Los Angeles

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Portrait Project

Dan Shanoff

lucrative—but unsatisfying—career, but what I'm actually good at, what I love, is entertaining everyone with words. Fortunately, that means I can work anywhere. My first choice is at home. Picture me cranking out "dramedy"... View Details

25 Apr 2014
News

Taking up the issue of climate change

vice chair. He and his wife also cofounded the Environmental Media Association, which encourages environmental awareness in the entertainment industry. "We believe that the overwhelming environmental issue facing the world right now is... View Details

24 Apr 2014
News

In the business of empowering women entrepreneurs

firm’s fiduciary responsibility to investors. Dodi’s past entrepreneurial experiences as cofounder of MTV Europe and CEO of AOL’s Entertainment Asylum keep her focused on the bottom line. She points to research that indicates gender... View Details

September 1999
Case

Project Dreamcast: Serious Play at Sega Enterprises Ltd. (A)

By: Stefan H. Thomke and Andrew Robertson

Focuses on the ongoing competitive battles in the global home video game market that is estimated to exceed $15 billion by 1999 in the United States and Japan alone. Describes how Sega Enterprises has redesigned its development processes to create a revolutionary... View Details

Keywords: Games, Gaming, and Gambling; Competitive Strategy; Technological Innovation; Growth and Development Strategy; Partners and Partnerships; Product Development; Business Growth and Maturation; Market Entry and Exit; Sales; Entertainment and Recreation Industry; Entertainment and Recreation Industry

02 Dec 2020
News

HBS Alumni Named to Forbes 30 Under 30 List

of the nonprofit Sports & Entertainment Equity Network, which aims “to close the diversity, equity, and inclusion gap in the business of sports & entertainment”; and Gabrielle Starfield (MBA 2018), Senior Associate at Blackstone Group,... View Details

June 2024
Teaching Note

Roku 2021

By: David B. Yoffie

Teaching Note for HBS Case No. 721-480. This case is used to explore the strategic concept of "look forward, reason back." Roku in 2021 is trying to figure out the future of television and streaming media. Students are asked to provide a vision for television and... View Details

Keywords: Technology; Television Entertainment; Forecasting and Prediction; Decision Choices and Conditions; Strategy; Strategic Planning; Organizational Change and Adaptation; Media and Broadcasting Industry

June 2004 (Revised June 2006)
Case

Scientific-Atlanta, Inc.

By: Thomas R. Eisenmann

Scientific-Atlantia (S-A), a leading manufacturer of cable TV equipment, is confronting strategic challenges in mid-2004. For decades, cable operators have faced high switching costs that have locked them into exclusive supply relationships with either S-A or its... View Details

Keywords: Technological Innovation; Competition; Industry Structures; Television Entertainment; Duopoly and Oligopoly; Manufacturing Industry; Media and Broadcasting Industry