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Publications

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  • All HBS Web  (2,672)
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  • All HBS Web  (2,672)
    • People  (1)
    • News  (541)
    • Research  (1,783)
    • Events  (1)
    • Multimedia  (6)
  • Faculty Publications  (753)
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  • Web

2023 Reunion Presentations - Alumni

technology—from AI to advanced batteries—to create value for their customers. Yet, this technology is still primarily built in developed economies for customers in these economies, and even within countries... View Details
  • Web

HBS - The year in Review

Students 18 Applications 896 Acceptance Rate 4% More Key Enrollment Statistics Full-Tuition Scholarships Offered In an effort to make the Master of Business Administration (MBA) degree more affordable and accessible to a wider array of students, HBS began providing... View Details
  • Web

HBS - The year in Review

Custom programs. And, while the HBS Online portfolio continued its rapid growth with four new certificate programs and three new Certificates of Specialization, it also hosted Connext, an annual gathering of learners, in a hybrid format... View Details
  • 16 Nov 2021
  • HBS Case

How a Company Made Employees So Miserable, They Killed Themselves

2001, the once-profitable company lost 8.3 billion euros (equal to $15.1 billion today)—the second-biggest loss of any French company ever. A year later, the company’s debts totaled 71 billion euros, three times the View Details
Keywords: by Michael Blanding
  • Web

Technology & Innovation - Faculty & Research

segments and creating a staggering array of business opportunities and threats. The digitization of tasks and processes has become essential to competition. General Electric, for example, was at risk of losing many of its top customers to... View Details
  • March 1993 (Revised April 1995)
  • Case

IBM After-Sales Service

By: Janice H. Hammond
IBM has established a service delivery system to provide service and maintenance parts for its installed base of computers. The case outlines the competitive pressures IBM faces from alternative providers of maintenance services (e.g. other OEMs, third-party... View Details
Keywords: Service Delivery; Service Operations; Supply Chain; Supply Chain Management; Logistics; Operations; Distribution; Customer Focus and Relationships; Competitive Strategy; Computer Industry
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Hammond, Janice H. "IBM After-Sales Service." Harvard Business School Case 693-001, March 1993. (Revised April 1995.)
  • Web

Faculty & Research - Global

challenges and innovations wherever they occur. Through sustained work in the field, faculty are provided the opportunity to immerse themselves in the culture and values – as well as intricacies and nuances – that lead to truly meaningful... View Details
  • November 2020 (Revised February 2022)
  • Case

CommonSpirit Health: Integrating a Merger of Equals

By: Robert S. Huckman, Hise Gibson and Nicole Gilmore
Soon after closing the 2019 merger of Catholic Health Initiatives (CHI) and Dignity Health to create CommonSpirit Health, Lloyd Dean and Kevin Lofton-–jointly appointed to the role of CEO—must make several operational and strategic decisions related to the integration... View Details
Keywords: Health Care Delivery; Hospital; Merger; Merger Integration; Hospital Mergers; Health Information Technology; CEOs; Health Care and Treatment; Mergers and Acquisitions; Integration; Leadership; Customer Value and Value Chain; Decision Choices and Conditions; Governance; Information Technology; Health Industry; United States
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Huckman, Robert S., Hise Gibson, and Nicole Gilmore. "CommonSpirit Health: Integrating a Merger of Equals." Harvard Business School Case 621-034, November 2020. (Revised February 2022.)
  • 26 Apr 2016
  • First Look

April 26

April 2016 Review of Economic Studies Landing the First Job: The Value of Intermediaries in Online Hiring By: Stanton, Christopher, and Catherine Thomas Abstract—Online markets for remote labor services allow workers and firms to contract... View Details
Keywords: Sean Silverthorne
  • Web

Online Leadership and Management Courses | HBS Online

Certificate Negotiation Mastery Professor Michael Wheeler Master negotiation techniques to secure maximum value for yourself and your organization. 8 weeks, 4-5 hrs/week Pay by September 11 $1,850 Certificate New Transforming View Details
  • September 2020 (Revised June 2021)
  • Case

Gong: Resonating Conversational Insights

By: Alison Wood Brooks and Trevor Spelman
In 2015, Amit Bendov was struck by a realization about a new technology that might be able to transcribe musical notation in real-time, which eventually became known as Gong. Gong’s business proposition was simple: provide software that automatically captures,... View Details
Keywords: Applications and Software; Technological Innovation; Communication; Performance Effectiveness; Sales; Customer Satisfaction; Competitive Strategy
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Brooks, Alison Wood, and Trevor Spelman. "Gong: Resonating Conversational Insights." Harvard Business School Case 921-015, September 2020. (Revised June 2021.)
  • 07 Mar 2011
  • Research & Ideas

Why Companies Fail—and How Their Founders Can Bounce Back

jibe with customer demand. "Instead of going into the venture with a broad hypothesis, they commit in ways that don't allow them to change," Ghosh says. He cites as an example the failed dot-com-era grocer Webvan, which bought... View Details
Keywords: by Carmen Nobel
  • Research Summary

Overview

Over the last decade, technology companies like Amazon, Google, and Netflix have pioneered data-driven research and development processes centered on massive experimentation. However, as companies increase the breadth and scale of their experiments to millions of... View Details
  • Web

Topics - HBS Working Knowledge

Satisfaction (23) Customer Value and Value Chain (12) Customers (104) Customization and Personalization (3) Debt... View Details
  • June 2002
  • Case

Vans: Skating on Air

By: Youngme E. Moon and David Kiron
Vans is best known for selling footwear and apparel to skateboarders, surfers, and other alternative sports athletes. In April 2002, Gary Schoenfeld, the CEO, is facing a number of challenges. With respect to footwear, he must decide what to do about two product lines... View Details
Keywords: Brands and Branding; Product Launch; Demand and Consumers; Product Development; Value Creation; Apparel and Accessories Industry; Retail Industry; California
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Moon, Youngme E., and David Kiron. "Vans: Skating on Air." Harvard Business School Case 502-077, June 2002.
  • Web

Leadership - Faculty & Research

Wilburn Andrews, CEO of Wilburn Medical USA, is five years into her tenure leading the medical equipment supply company since taking over for her father, the company’s founder. She considers approaches to grow the company while maintaining the company purpose—to... View Details
  • 11 Oct 2010
  • Research & Ideas

It Pays to Hire Women in Countries That Won’t

“Multinationals seemed to be hiring differently in the host market than at home” But it's not a total no-brainer. Many executives at multinational corporations considered hiring Korean women into management roles, only to decide against... View Details
Keywords: by Carmen Nobel
  • 16 Oct 2023
  • HBS Case

Advancing Black Talent: From the Flight Ramp to 'Family-Sustaining' Careers at Delta

Keyra Lynn Johnson. “The frontline perspective can give management important insight into the employee experience and what customers really want from the airline.” Delta has reclassified most jobs that had previously required a degree and... View Details
Keywords: by Lane Lambert; Air Transportation
  • 26 Sep 2023
  • Book

Digital Strategy: A Handbook for Managing a Moving Target

to the new digital context. ” Enthusiasts and advocates of the digital revolution would submit that digital transformation changes everything, from product design to how value is built and captured in the market. In some cases,... View Details
Keywords: by Dina Gerdeman; Information Technology; Technology
  • 2023
  • Article

Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study

By: Mitchell Tang, Yashoda Sharma, Jennifer C. Goldsack and Ariel Dora Stern
Background: The use of digital health measurement tools has grown substantially in recent years. However, there are concerns that the promised benefits from these products will not be shared equitably. Underserved populations, such as those with lower education and... View Details
Keywords: Demographics; Product Development; Health Care and Treatment; Medical Devices and Supplies Industry
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Tang, Mitchell, Yashoda Sharma, Jennifer C. Goldsack, and Ariel Dora Stern. "Building the Business Case for an Inclusive Approach to Digital Health Measurement with a Web App (Market Opportunity Calculator): Instrument Development Study." JMIR Formative Research 7 (2023).
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