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  • All HBS Web  (4,360)
    • People  (9)
    • News  (1,152)
    • Research  (2,271)
    • Events  (47)
    • Multimedia  (31)
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  • 26 Jun 2000
  • Research & Ideas

A New Ecosystem for Business and Society

In their opening comments at the IS2K conference, Harvard University President Neil L. Rudenstine and Harvard Business School Dean Kim B. Clark called forth, respectively, the spirits of the industrial past View Details
Keywords: by Martha Lagace
  • 07 Feb 2022
  • Research & Ideas

Digital Transformation: A New Roadmap for Success

emphasized the need to plan for continual upgrading of technology, organizational capabilities, and talent. With these dueling considerations in mind, we distilled our research findings into seven guiding... View Details
Keywords: by Linda A. Hill, Ann Le Cam, Sunand Menon, and Emily Tedards
  • November 1990 (Revised June 1991)
  • Case

Final Voyage of the Challenger

Provides a summary of technical and organizational details that led to the decision to launch the Challenger Space Shuttle, and to the ensuing accident. Details of design and testing milestones of the Space Shuttle, with a focus on the Solid Rocket Booster, offer... View Details
Keywords: Information Technology; Risk Management; Ethics; Decision Choices and Conditions; Business Processes; Aerospace Industry; United States
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Hauptman, Oscar. "Final Voyage of the Challenger." Harvard Business School Case 691-037, November 1990. (Revised June 1991.)
  • 01 Jun 2014
  • News

Alumni and Faculty Books for June 2014

Lavoie (MBA 1993) (Crown Business) In How Remarkable Women Lead, Barsh described Centered Leadership's five capabilities and the research that underpins it. In this book, Barsh View Details
  • 31 Aug 2017
  • News

Google And Microsoft Can Use Ai To Extract Many More Ad Dollars From Our Clicks

  • Working Paper

AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance

By: Yannick Exner, Jochen Hartmann, Oded Netzer and Shunyuan Zhang
Generative AI’s recent advancements in creating content have offered vast potential to transform the advertising industry. This research investigates the impact of generative AI-enabled visual ad creation on real-world advertising effectiveness. For this purpose, we... View Details
Keywords: Digital Marketing; AI and Machine Learning; Advertising; Consumer Behavior; Advertising Industry
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Exner, Yannick, Jochen Hartmann, Oded Netzer, and Shunyuan Zhang. "AI in Disguise—How AI-generated Ads' Visual Cues Shape Consumer Perception and Performance." SSRN Working Paper Series, No. 5096969.
  • 04 Sep 2019
  • News

Alumni and Faculty Books for September 2019

expert in the field brings you the latest research and real-world stories on how to develop your own personal networking strategy to help you achieve the future you want. What It Takes: Lessons in the... View Details
  • 25 Feb 2020
  • News

Alumni and Faculty Books for March 2020

Press In Leading in the Digital World, Amit Mukherjee argues that since digital technologies are changing everything else, how could they not change leadership ideologies and styles? Offering a radical... View Details
  • 2023
  • Article

Verifiable Feature Attributions: A Bridge between Post Hoc Explainability and Inherent Interpretability

By: Usha Bhalla, Suraj Srinivas and Himabindu Lakkaraju
With the increased deployment of machine learning models in various real-world applications, researchers and practitioners alike have emphasized the need for explanations of model behaviour. To this end, two broad strategies have been outlined in prior literature to... View Details
Keywords: AI and Machine Learning; Mathematical Methods
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Bhalla, Usha, Suraj Srinivas, and Himabindu Lakkaraju. "Verifiable Feature Attributions: A Bridge between Post Hoc Explainability and Inherent Interpretability." Advances in Neural Information Processing Systems (NeurIPS) (2023).
  • 01 Mar 2019
  • News

Alumni and Faculty Books for March 2019

must, if we want to be free. How to Get Back Up: A Memoir of Failure & Resilience by Neil Pasricha (MBA 2007) Audible Studios Pasricha combines his personal story of failure and resilience with the latest scientific View Details

    Dafna Bearson

    Dafna Bearson is a doctoral candidate in the Strategy Unit at Harvard Business School. Her research interests lie at the intersection of strategy and innovation. Specifically, her research focuses on intellectual property commercialization strategy in startups... View Details

    Keywords: high technology; high technology; high technology
    • 01 Sep 2015
    • News

    Alumni and Faculty Books for September 2015

    on track. Underpinning his advice with research and illustrating it with stories from others’ successes, Barnett lays out practical, step-by-step processes to help readers realize their goals. Money, Murder,... View Details
    • 01 Jun 1996
    • News

    Four Professors to Retire

    multifirm study of the grocery industry to trace consumer response and the evolution and use of information technology in organizational change. He also hopes to spend more... View Details
    Keywords: Elaine Gottlieb and John Prestage
    • 01 Sep 2020
    • News

    Alumni and Faculty Books for September 2020

    are the best-positioned market sectors and stocks as well as those to avoid. Hot Stocks provides a roadmap detailing how to invest in this new reality, and evaluates the many ways global warming will affect... View Details
    • 01 Jun 2024
    • News

    Decoding the Promise and Perils of Generative AI

    ChatGPT burst into the public consciousness on November 30, 2022. Within two months, the generative artificial intelligence (GenAI) software, which leverages a large language model (LLM) to produce human-like, text-based conversations, had reached an estimated 100... View Details
    Keywords: April White
    • 10 Mar 2015
    • Research & Ideas

    The Surprising Winners and Losers in the Retail Revolution

    technology and processes to support customers that align with their entrepreneurial culture. If you are a professional today buying from Home Depot, an app on your phone lets you order directly from the job... View Details
    Keywords: by Sean Silverthorne; Retail
    • 28 Sep 2021
    • News

    TikTok Wants More Ad Dollars, and It Has a New Plan to Get Them

    • 20 Apr 2019
    • News

    A Mars Colony Could Be Humanity's First Shot at a Ground-Up, Pure Economy

    • 01 Mar 2015
    • News

    Alumni and Faculty Books for March 2015

    Engine Co., on his personal acquaintance with Miller, interviews with more than 80 people who knew Miller, and extensive research in the Irwin-Sweeney-Miller Collection of his papers in the Indiana... View Details
    Keywords: Publishing Industries (except Internet); Information
    • 29 Mar 2008
    • Research & Ideas

    Creativity, Entrepreneurship, and Organizations of the Future

    and team creativity, entrepreneurship, organizations, and society. To develop a research agenda that identifies new questions and approaches... View Details
    Keywords: by Teresa M. Amabile & Mukti Khaire
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