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  • All HBS Web  (5,886)
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  • September 2019 (Revised June 2021)
  • Case

Dove and Real Beauty: Building a Brand with Purpose

By: Mark R. Kramer, Myriam Sidibe and Gunjan Veda
Unilever subsidiary Dove soap became a "brand with a purpose" and created shared value when the company decided to launch a Campaign for Real Beauty to combat the artificial media-driven stereotype of female beauty that causes appearance anxiety in women and girls... View Details
Keywords: Stereotype; Body Image; Female; Self-Esteem; Brands and Branding; Mission and Purpose; Advertising Campaigns; Gender; Resource Allocation
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Kramer, Mark R., Myriam Sidibe, and Gunjan Veda. "Dove and Real Beauty: Building a Brand with Purpose." Harvard Business School Case 720-361, September 2019. (Revised June 2021.)
  • March 2002
  • Case

2002 Global Coffee Summit: Searching for Solutions

By: Ray A. Goldberg and James M Beagle
Global coffee leaders gathered in 2002 to develop alternative market-based approaches that would ensure a sustainable supply of coffee and address the social and ecological issues confronted by a global depression in coffee prices. View Details
Keywords: Business Strategy; Social Issues; Natural Environment; Price; Food and Beverage Industry
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Goldberg, Ray A., and James M Beagle. "2002 Global Coffee Summit: Searching for Solutions." Harvard Business School Case 902-422, March 2002.
  • 11 Oct 2017
  • Working Paper Summaries

Crime and Violence: Desensitization in Victims to Watching Criminal Events

Keywords: by Rafael Di Tella, Lucia Freira, Ramiro H. Gálvez, Ernesto Schargrodsky, Diego Shalom, and Mariano Sigman
  • Video

Naguib Sawiris

Naguib Sawiris, Chairman of Orascom TMT Investments, details the establishment of the Sawiris Foundation for Social Development in 2001 which aims to combat poverty in Egypt through education, job creation and training in fields such as nursing. View Details
  • Forthcoming
  • Article

Gender and Preferences for Performance Feedback

By: Katherine Baldiga Coffman and David Klinowski
Across multiple studies, we investigate whether there are gender differences in preferences for receiving performance feedback. We vary many features of the feedback context: whether the performance task is a cognitive test or a mock interview, whether the feedback is... View Details
Keywords: Feedback; Gender; Cognition and Thinking; Motivation and Incentives; Behavior
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Coffman, Katherine Baldiga, and David Klinowski. "Gender and Preferences for Performance Feedback." Management Science (forthcoming). (Pre-published online August 7, 2024.)
  • 2015
  • Chapter

Consuming Brands

By: Jill Avery and Anat Keinan
Traditional definitions of branding often underestimate the value a brand has for infusing a choice situation with meaning. This chapter explores how people consume brands and presents three perspectives on the meaning of brands that have diverse theoretical roots in... View Details
Keywords: Brand Building; Brand Management; Marketing; Brands and Branding
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Avery, Jill, and Anat Keinan. "Consuming Brands." Chap. 8 in The Cambridge Handbook of Consumer Psychology, edited by Michael I. Norton, Derek D. Rucker, and Cait Lamberton. New York: Cambridge University Press, 2015.
  • May 2006 (Revised May 2009)
  • Case

De Beers: Addressing the New Competitiveness Challenges

By: Michael E. Porter, Sonia D. Marciano and Alyson Warhurst
Traces the development of De Beers and the diamond industry from its inception in the mid-1800s to the year 2000. Discusses De Beer's history and strategy as the industry leader and its role in industry development. Enables deep examination of the interdependence of... View Details
Keywords: History; Strategy; Geographic Location; Conflict Management; Corporate Social Responsibility and Impact; Business and Community Relations; Developing Countries and Economies; Mining Industry
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Porter, Michael E., Sonia D. Marciano, and Alyson Warhurst. "De Beers: Addressing the New Competitiveness Challenges." Harvard Business School Case 706-501, May 2006. (Revised May 2009.)
  • March 2018
  • Supplement

Sandra Brown Goes Digital (C): Raising Quality in a Healthcare Company

By: Rosabeth Moss Kanter and Jonathan Cohen
Using digital and social media tools and lessons learned from prior change campaigns as a middle manager in a large biotech company, Sandra Brown continued in a new role in the quality division, engaging staff in a quality movement at the company. She had found a new... View Details
Keywords: Digital; Grassroots Movement; Managing Change; Career Path; Stakeholder Engagement; Engagement; Health Care Industry; Quality; Leading Change; Performance Improvement; Personal Development and Career; Social Media; Health Industry
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Kanter, Rosabeth Moss, and Jonathan Cohen. "Sandra Brown Goes Digital (C): Raising Quality in a Healthcare Company." Harvard Business School Supplement 318-084, March 2018.

    John D. Macomber

    John Macomber is a Senior Lecturer in the Finance unit at Harvard Business School. His professional background includes leadership of real estate, construction, and information technology businesses. At HBS, Mr. Macomber's work focuses on climate adaptation and the... View Details

    Keywords: building materials; construction; energy; green technology; infrastructure industry; real estate; transportation; utilities; waste management; insurance industry
    • 19 May 2023
    • News

    Innovating, Funding, and Scaling Climate Solutions at Harvard Business School: Day Three of Harvard Climate Action Week

    • March 2008 (Revised March 2009)
    • Case

    Microsoft's Unlimited Potential (A)

    By: V. Kasturi Rangan and Marie Bell
    In April 2007, Bill Gates announced Microsoft Unlimited Potential. Its mission was to enable social and economic opportunity for the next five billion people. To deliver against this mission, Microsoft sought to focus its citizenship efforts and its product development... View Details
    Keywords: Developing Countries and Economies; Emerging Markets; Corporate Social Responsibility and Impact; Growth and Development Strategy
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    Rangan, V. Kasturi, and Marie Bell. "Microsoft's Unlimited Potential (A)." Harvard Business School Case 508-072, March 2008. (Revised March 2009.)
    • September 2016 (Revised December 2018)
    • Case

    Joan Bavaria and Multi-Dimensional Capitalism

    By: Geoffrey Jones and Seema Amble
    The case examines the career of Joan Bavaria, a pioneer of socially responsible investing and founder of Trillium Asset Management and Ceres, the nonprofit organization advocating for sustainability leadership. It describes her personal journey from art student and... View Details
    Keywords: Integrated Corporate Reporting; Corporate Social Responsibility and Impact; Personal Development and Career
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    Jones, Geoffrey, and Seema Amble. "Joan Bavaria and Multi-Dimensional Capitalism." Harvard Business School Case 317-028, September 2016. (Revised December 2018.)
    • November 2014
    • Case

    BRAC in 2014

    By: Tarun Khanna, Rachna Tahilyani, Reeti Roy and Aldo Sesia
    In the early 1970s BRAC was a startup nongovernmental organization (NGO) working in Bangladesh. By 2014, it was the world's largest NGO. It had a strong presence in Bangladesh and had begun to deliver social development programs in nine other countries. Its founder and... View Details
    Keywords: BRAC; Bangladesh; NGO; Strategy; Business Model; Business Organization; Social Entrepreneurship; Innovation and Management; Growth and Development Strategy; Social Enterprise; Social Issues; Poverty; Bangladesh
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    Khanna, Tarun, Rachna Tahilyani, Reeti Roy, and Aldo Sesia. "BRAC in 2014." Harvard Business School Case 715-414, November 2014.
    • 2008
    • Book

    On Competition

    By: M. E. Porter
    Competition is one of society's most powerful forces for making things better in many fields of human endeavor. The study of competition and the creation of value, in their full richness, have preoccupied me for several decades. Competition is pervasive, whether it... View Details
    Keywords: Leadership; Practice; Competitive Strategy; Theory; Value Creation
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    Porter, M. E. On Competition. Updated and Expanded Ed. Boston: Harvard Business School Publishing, 2008.
    • Teaching Interest

    Strategic Perspectives in Nonprofit Management (SPNM)

    This Executive Education course is an HBS Social Enterprise Initiative program that provides the opportunity for senior executives to examine their missions and develop new strategies for the new global economy. View Details
    • 2012
    • Article

    Evidence for the Pinocchio Effect: Linguistic Differences Between Lies, Deception by Omissions, and Truths

    By: Lyn M. Van Swol, Michael T. Braun and Deepak Malhotra
    The study used Linguistic Inquiry and Word Count and Coh-Metrix software to examine linguistic differences with deception in an ultimatum game. In the game, the Allocator was given an amount of money to divide with the Receiver. The Receiver did not know the precise... View Details
    Keywords: Communication Intention and Meaning; Cognition and Thinking
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    Van Swol, Lyn M., Michael T. Braun, and Deepak Malhotra. "Evidence for the Pinocchio Effect: Linguistic Differences Between Lies, Deception by Omissions, and Truths." Discourse Processes 49, no. 2 (2012): 79–106.
    • 01 Mar 2019
    • News

    Building a Movement

    • July 1998 (Revised October 1999)
    • Case

    IPODERAC

    By: James E. Austin, Wendy Bermudez and Gustavo Escobar
    This 32-year-old nonprofit organization has dedicated itself to the care and social development of abandoned street children in Mexico. Examines the organization's efforts to achieve financial sustainability, particularly through earned income activities on its farm.... View Details
    Keywords: Social Entrepreneurship; Finance; Management; Organizations; Problems and Challenges; Nonprofit Organizations; Balance and Stability; Service Industry; Mexico
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    Austin, James E., Wendy Bermudez, and Gustavo Escobar. "IPODERAC." Harvard Business School Case 399-016, July 1998. (Revised October 1999.)
    • July 2023 (Revised May 2024)
    • Case

    India Stack: Digital Public Infrastructure for All

    By: Tarun Khanna, Anjali Raina and Rachna Chawla
    Amitabh Kant, India Sherpa in the year of India's G20 Presidency, and Nandan Nilekani iconic tech entrepreneur wondered how to share India's model of digital public infrastructure to build social and economic inclusion. 'India Stack', the umbrella term for India's DPI... View Details
    Keywords: Digital Transformation; Information Technology; Technology Adoption; Developing Countries and Economies; Economic Growth; Information Technology Industry; Technology Industry; Telecommunications Industry; Asia; South Asia; India
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    Khanna, Tarun, Anjali Raina, and Rachna Chawla. "India Stack: Digital Public Infrastructure for All." Harvard Business School Case 724-371, July 2023. (Revised May 2024.)
    • 23 Oct 2023
    • Blog Post

    HBS Career Journeys | John Guzek

    HBS Career & Professional Development sat down with students to talk about their career journeys. John Guzek (MBA 2023) recounts the origins of his desire to combine social enterprise with... View Details
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