Publications

November 2020
Article

Disrupting the Disruptors or Enhancing Them? How Blockchain Re‐Shapes Two‐Sided Platforms

By: Daniel Trabucchi, Antonella Moretto, Tommaso Buganza and Alan MacCormack

The importance of platform‐based businesses in the modern economy is growing continuously and becoming increasingly relevant. Specifically, the deployment of digital technologies has enhanced the applicability of two‐sided business models, enabling companies to act not... View Details

Keywords: Blockchain; Two-Sided Platforms; Business Model; Innovation and Invention; Technological Innovation

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Web

Published CSV Cases - Institute For Strategy And Competitiveness

its retail stores. In 2015, the U.S. health care system continued to evolve. Health systems were expanding and consolidating, new health care delivery models were emerging, reimbursement was changing, while some physician lobbying groups... View Details

04 Feb 2014
First Look

First Look: February 4

in Motion In late 2012, the management team of Myomo, a startup that had designed a unique myoelectric arm brace for patients with dysfunctional arms, was deciding which of the three sales models the company had tested to pursue as its... View Details

Keywords: Sean Silverthlorne

July 2008
Case

eHarmony

By: Mikolaj Jan Piskorski, Hanna Halaburda and Troy Smith

eHarmony's CEO needs to decide how to react to imitations of its business model, encroachment by competing models, and ascendance of free substitutes. The case provides four options to address these threats and asks students to choose one after they analyzed the... View Details

Keywords: Business Model; Decision Choices and Conditions; Growth and Development Strategy; Industry Structures; Competitive Strategy; Competitive Advantage; Service Industry

July 2023 (Revised April 2025)
Case

'Bugs' Burger Bug Killers

By: Ryan W. Buell and William Fulmer

In the height of its success, Bugs Burger Bug Killers (BBBK; Burger has a soft 'g' - it rhymes with merger) was the largest independent extermination company in America, growing at more than 20% per year. BBBK built its business on the promise of pest eradication,... View Details

Keywords: Mission and Purpose; Business Growth and Maturation; Business Model; Service Industry

14 Sep 2023
Blog Post

MBAs Accelerate Their Social Enterprise Ventures

with strong on-ground networks. In the long run, Solara aims to pioneer a new era in rural entrepreneurship, leveraging community-based service models to affordably introduce life-changing technologies to... View Details

July 2021 (Revised August 2021)
Supplement

Airbnb Emerges from the Pandemic: Lessons for Stakeholder Governance (B)

By: Benjamin C. Esty and Allison M. Ciechanover

As the COVID pandemic spread in early 2020, global travel ground to a halt. For Airbnb, the San Francisco-based platform for renting accommodations, the impact was both swift and severe as revenues plummeted more than 70% over the prior year. Responding to the sudden... View Details

Keywords: Business and Stakeholder Relations; Corporate Governance; Crisis Management; Leadership; Two-Sided Platforms; Corporate Social Responsibility and Impact; Mission and Purpose; Value Creation; Decision Making; Goals and Objectives; Service Industry; Service Industry; Service Industry; United States

23 Sep 2014
First Look

First Look: September 23

individuals, and a purely peer-based performance review and stack ranking. As customer demand and market forces draw Valve into hardware in 2013, Valve questions whether their organizational model will need to change as it expands from... View Details

Keywords: Sean Silverthorne

16 May 2000
Research & Ideas

Getting the Message: How the Internet is Changing Advertising

expert who has studied advertising for forty years, believes the future of Internet advertising depends on improvements in technology. "We won't really understand the full potential of Internet advertising until broadband service... View Details

Keywords: by Susan Young

18 Feb 2019
Book

What’s Really Disrupting Business? It’s Not Technology

models to forge new sales channels, revenue streams, and customer segments. Could you give an example? Teixeira: Incumbents tend to respond to decoupling by gluing back the part of the value chain that was broken. The other alternative is... View Details

Keywords: by Danielle Kost; Service; Service; Service; Service

Web

HBS - Financials | Supplemental Financial Information

fees, and HBP. Following a year of entirely virtual programming, Executive Education returned to its traditional residential model in fiscal 2022, blending its in-person programming with virtual learning. Revenue (in millions) 856 FY18... View Details

28 Mar 2012
What Do You Think?

Are Factory Jobs Important to the Economy?

makes several assumptions: jobs in manufacturing are somehow superior to those in other sectors; jobs in the service sector are somehow less essential to an economic recovery (in spite of the fact that such jobs make up more than 80... View Details

Keywords: by James Heskett; Manufacturing

Web

Marketing Awards & Honors - Faculty & Research

marketing paper based on a Ph.D. thesis published in an INFORMS journal. Shunyuan Zhang : Winner of the 2020 Emerald Literati Award for Highly Commended Papers for "From Words to Pixels: Text and Image Mining Methods for Service Research"... View Details

Web

Design Thinking Course | HBS Online

with finding new ways to make their work impactful and useful for their target audience.” Cebisa Ncube Design Thinking and Innovation Participant Discover frameworks and techniques you can leverage to bring new and innovative products or View Details

19 Jun 2012
First Look

First Look: June 19

312-002 McKesson, a large, diversified drug distribution and health care IT company, is considering development of new business offerings to help private practice physicians remain independent. The company, with $122 billion in 2010 revenues, just made its first foray... View Details

Keywords: Sean Silverthorne

April 2002
Case

Pallotta TeamWorks

By: Allen S. Grossman and Elizabeth Kind

Pallotta Team Works is a for-profit, privately owned company that produces multiday fundraising events for nonprofit organizations. Dan Pallotta, the 40-year-old CEO, founded the enterprise in 1992. The company has grown rapidly, having raised over $200 million for... View Details

Keywords: For-Profit Firms; Business Model; Nonprofit Organizations; Philanthropy and Charitable Giving; Social Marketing; Marketing Strategy; Service Industry; Service Industry; United States