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  • January 2025
  • Teaching Note

Vytal: Packaging-as-a-Service

By: George Serafeim, Michael W. Toffel and Stacy Straaberg
Teaching Note for HBS Case No. 124-007. The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of... View Details
Keywords: Environmental Sustainability; Innovation and Invention; Business Growth and Maturation; Growth and Development Strategy; Business Startups; Resource Allocation; Risk Management; Adoption; Strategy; Performance Productivity; Service Delivery; Service Operations; Supply Chain; Distribution; Entrepreneurship; Climate Change; Business Model; Governing Rules, Regulations, and Reforms; Profit; Financing and Loans; Expansion; Green Technology Industry; Service Industry; Retail Industry; Germany; Europe
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  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

development of a business model based on "software as a service" (SaaS) for security solution distributed through Internet Service Providers (ISPs). F-Secure disruptively entered a mature business with dominant players by... View Details
Keywords: Martha Lagace
  • 06 Nov 2006
  • Research & Ideas

How South Africa Challenges Our Thinking on FDI

they would desire and their purchasing ability. Similarly, there's a low infrastructure in many of the countries in Africa, especially outside of the capital, and parts of South Africa would look similar to that. How do you distribute a... View Details
Keywords: by Martha Lagace
  • 01 Apr 2014
  • First Look

First Look: April 1

life-saving health products and services, whether to distribute them for free, or whether to give additional incentives for individuals to use them. This note describes the latest, cutting-edge research on... View Details
Keywords: Sean Silverthorne
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

workers; and the production of knowledge, including the idea of the economy, among other topics. Together, the essays suggest emerging themes in the field: a fascination with capitalism as it is made by political authority, how it is... View Details
  • 09 May 2017
  • First Look

New Research and Ideas, May 9

requirements provided a major stimulus for the emergence of local firms in Germany and Spain. U.S. firms were unable to develop internationally competitive products partly because of a rush to capture lucrative contracts dependent on... View Details
Keywords: Sean Silverthorne
  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

minutes at minimal cost with no branding or design skills required. As it sets out to raise its Series B, the founders make some critical changes to their business model, moving to a subscription model and adding additional products and... View Details
Keywords: Dina Gerdeman
  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

immediately rose substantially. Executives felt that they had enough evidence to discontinue the fees, and the rest of the industry followed suit. Across town in Seattle lies Zillow, a company that distributes information about... View Details
  • 13 Feb 2007
  • First Look

First Look: February 13, 2007

A. Desai, and C. Fritz Foley Abstract This paper examines how costly financial contracting and weak investor protection influence the cross-border operational, financing and investment decisions of firms. We develop a model in which View Details
Keywords: Martha Lagace
  • 24 May 2011
  • First Look

First Look: May 24

itself, can obscure meaningful variation in individual use patterns, we investigate how the concentration of use within a team (the extent to which use is limited to a few members versus more evenly distributed within the team) affects... View Details
Keywords: Sean Silverthorne
  • 17 Apr 2013
  • Research Event

Conference Challenges Gender Conventions

series of 20-minute presentations followed by discussion groups took an unconventional look at topics such as stereotypes, difference, and organizational change. (Presenters were also asked to write short research-based papers to accompany their talks, which will be... View Details
Keywords: by Maggie Starvish
  • 17 Dec 2013
  • First Look

First Look: December 17

mind. Implications for mind perception, dehumanization, and intergroup relations are discussed. August 2013 Journal of Applied Psychology Rainmakers: Why Bad Weather Means Good Productivity By: Lee, Jooa Julia, Francesca Gino, and Bradley... View Details
Keywords: Carmen Nobel
  • 03 Apr 2007
  • First Look

First Look: April 3, 2007

Business School Case 806-044 Fred Khosravi is a serial medical device entrepreneur. In his latest venture, he must decide whether to sell now or continue to develop his current product and whether to market it, sell the company, or IPO.... View Details
Keywords: Martha Lagace
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

firm's decision to emphasize a particular strategic orientation can depend on its competitors' orientation choices. Based on two studies of customer, technology, and production orientations, we show that the emphasis a firm places on a... View Details
Keywords: Sean Silverthorne
  • 02 Aug 2011
  • First Look

First Look: August 2

vertical production and financial linkages with parents exhibited greater resilience. Finally, in contrast to the crisis period, the effect of foreign ownership and linkages on establishment performance was insignificant in non-crisis... View Details
Keywords: Sean Silverthorne
  • 18 Aug 2009
  • First Look

First Look: August 18

approximately welfare neutral. Download the paper: http://www.hbs.edu/research/pdf/10-011.pdf Diversity in Experience and Team Familiarity: Evidence from Software Development (revised) Authors:Robert S. Huckman and Bradley R. Staats Abstract In knowledge-intensive... View Details
Keywords: Martha Lagace
  • 17 Jun 2002
  • Research & Ideas

A Litmus Test for Entrepreneurs

marketed its products as family food, targeting its messages to children as well as adults. Expanding slowly also gave Pujals the chance to work out and test his business model. He was able to determine exactly what sort of investments he... View Details
Keywords: by Walter Kuemmerle
  • 22 Feb 2016
  • Research & Ideas

The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist

pharmacists did, their cut-rate prices on popular brand-name packaged goods posed a major threat to mom-and-pop businesses like Gleason’s. So she and other traditional retailers began arguing that pineboards practiced predatory pricing, selling View Details
Keywords: by Dina Gerdeman; Retail; Health; Legal Services
  • 02 Apr 2019
  • First Look

New Research and Ideas, April 2, 2019

IT-related startups, a 6.6%–14% yearly increase in the number of individuals employed in IT related jobs, and a 5%–16% yearly decrease in software-related patents. All of these outcomes help to increase productivity and competitiveness at... View Details
Keywords: Dina Gerdeman
  • 18 Feb 2015
  • First Look

First Look: February 18

http://www.amazon.com/gp/product/0986298603/ref=olp_product_details?ie=UTF8&me= February 2015 Strategic Management Journal Modularity and Intellectual Property Protection By: Baldwin, Carliss Y., and Joachim Henkel Abstract—Modularity is a means of partitioning... View Details
Keywords: Sean Silverthorne

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