Platform Business - Publications - Faculty & Research

10 Feb 2015
First Look

First Look: February 10

John A., and Leora Kornfeld Abstract—The new marketing order, as played out on media platforms like YouTube, Twitter and Instagram, is so unlike the order it is displacing that it might seem like bedlam, an asylum of sorts for ideas... View Details

Keywords: Sean Silverthorne

13 Dec 2011
First Look

First Look: Dec. 13

275,000 people. The case provides an update on TopCoder's growth and resulting changes in its platform and business model, specifically, its decision to virtualize the project management role. Issues related... View Details

Keywords: Sean Silverthorne

20 Nov 2007
First Look

First Look: November 20, 2007

MaterialsColgate Max Fresh: Global Brand Roll-Out Harvard Business School Case 508-009 In February 2005, Nigel Burton, in his third year as president of global oral care at Colgate-Palmolive Company (CP), had every reason to feel... View Details

Keywords: Martha Lagace

05 Aug 2008
First Look

First Look: August 5, 2008

Nalls Harvard Business School Case 808-167 Barry Nalls describes lessons learned during his 25-year career-his rise at GTE and shorter-lived ventures—and how these prepared him to found MASERGY, a telecommunications start-up. Even as a... View Details

Keywords: Martha Lagace

16 Nov 2010
Lessons from the Classroom

Data.gov: Matching Government Data with Rapid Innovation

Transparency: Its official motive of transparency allows citizens more control of information that affects them. Giving "power to the people" puts a new set of eyes and ears on government and holds officials more accountable. View Details

Keywords: by Martha Lagace; Technology

21 Jan 2020
Research & Ideas

Lessons for Retailers from the Rebirth of Indie Bookstores

Raffaelli, a professor in the Organizational Behavior Unit at Harvard Business School. “All the ingredients were there for the independent sector to see the end of its days.” Something miraculous started happening in 2009, however. After... View Details

Keywords: by Michael Blanding; Entertainment & Recreation

30 Jul 2024
Research & Ideas

Do Social Movements Sway Voters? Not Really, Except for One

important implications in an election year marked by widespread protests. Harvard Business School Professor Vincent Pons teamed up with Amory Gethin, a fellow economist at the World Bank Development Research Group, to study 14 major... View Details

Keywords: by Sean Silverthorne

June 2024
Teaching Note

Beamery: Using Skills and AI to Modernize HR

By: Boris Groysberg, David Lane, Susan Pinckney and Alexis Lefort

Teaching Note for HBS Case No. 424-004. Unicorn human relationships startup Beamery evaluates it growth versus depth strategy as its strategic partners and customers could become future competitors in a quickly changing AI based human resources and talent management... View Details

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09 Mar 2020
Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

developed by the company’s marketers and strategists. “They want to react to changing demand and supply conditions,” says study author Alexander J. MacKay, an assistant professor of business administration at Harvard View Details

Keywords: by Kristen Senz; Retail

23 Jul 2012
Research & Ideas

Book Excerpt: ‘Talk, Inc.’

communicate with them in a dynamic, two-way fashion. Fifth, there is technological change. As digital networks make instant connectivity the norm of business life, and as social media platforms grow more... View Details

Keywords: Re: Boris Groysberg

04 Apr 2008
What Do You Think?

Who Owns Intellectual Property?

"Investors should put more emphasis on how brand IP is managed in the environment rather than on the IP asset itself." Paul Jackson adds that "... it's got to be businesses (that defend IP) ... as laws get in the way of... View Details

Keywords: by Jim Heskett

25 Aug 2022
Research & Ideas

It’s All in a Name: Reputable Investors Help Startups Shine

a new study coauthored by Harvard Business School Professor Shai Bernstein. “Attracting high-quality talent is an important challenge for any young firm, and it’s critical to establishing reputation and growth.” “One of the key challenges... View Details

Keywords: by Rachel Layne

04 Aug 2021
Research & Ideas

Worried About the Great Resignation? Be a Good Company to Come From

While managers feared that all the top talent would leave, instead Recruit grew to become a $20 billion tech company (roughly the equivalent of Salesforce) that employs 50,000 people globally. They have created a suite of products including View Details

Keywords: by Sandra J. Sucher and Shalene Gupta

21 Oct 2008
First Look

First Look: October 21, 2008

Cases & Course MaterialsBMW's Project Switch (A): Importers vs. National Sales Companies Harvard Business School Case 509-023 BMW is faced with potential channel conflicts across several EU country markets. The case highlights BMW's... View Details

Keywords: Martha Lagace

04 Oct 2007
What Do You Think?

Has Managerial Capitalism Peaked?

Internet, it doesn't take a billion dollar R&D platform to discover the next technology platform." Jim Winkelmann agreed, but with a caveat: "The rebirth as always (will) be in the entrepreneurial sector creating... View Details

Keywords: by Jim Heskett

26 Feb 2001
Research & Ideas

Evolving for Success [Part One]

A whole new way of working, leading, and living is in store for every human being, thanks to the Internet, according to HBS professor Rosabeth Moss Kanter. But how best can people and businesses make their mark? In her new book Evolve!:... View Details

Keywords: by Staff

01 May 2018
First Look

First Look at New Research and Ideas, May 1, 2018

Artificial Intelligence and the Machine Learning Revolution in Finance: Cogent Labs and the Google Cloud Platform (GCP) No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/218080 Harvard View Details

Keywords: Sean Silverthorne

July 2024
Case

Jacqueline Cook at Vendasta: Debating an IPO

By: Reza Satchu, Tom Quinn and Andrew Kosc

In May 2021, after a surge in demand for digital services that prompted high valuations for startups across the Canadian tech sector, Saskatchewan-based Vendasta entered the final stages of the initial public offering (IPO) process. COO Jacqueline Cook had invested her... View Details

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29 Jan 2013
First Look

First Look: Jan. 29

research as well as economic, organizational, and cross-disciplinary methodologies. The innovative process is broadly considered here, as well as the technologies that result from it, including business model innovation, service-level... View Details

Keywords: Sean Silverthorne

11 Dec 2020
Research & Ideas

Economic Jitters Push Pandemic Job Seekers to Big Companies, Not Startups

The coronavirus pandemic is spurring job applicants to seek positions at big companies and avoid startups in what new research calls an economic “flight to safety.” Job applicants using AngelList Talent, the largest online recruitment View Details

Keywords: by Rachel Layne

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First Look: February 10

First Look: Dec. 13

First Look: November 20, 2007

First Look: August 5, 2008

Data.gov: Matching Government Data with Rapid Innovation

Lessons for Retailers from the Rebirth of Indie Bookstores

Do Social Movements Sway Voters? Not Really, Except for One

Beamery: Using Skills and AI to Modernize HR

Warring Algorithms Could Be Driving Up Consumer Prices

Book Excerpt: ‘Talk, Inc.’

Who Owns Intellectual Property?

It’s All in a Name: Reputable Investors Help Startups Shine

Worried About the Great Resignation? Be a Good Company to Come From

First Look: October 21, 2008

Has Managerial Capitalism Peaked?

Evolving for Success [Part One]

First Look at New Research and Ideas, May 1, 2018

Jacqueline Cook at Vendasta: Debating an IPO

First Look: Jan. 29

Economic Jitters Push Pandemic Job Seekers to Big Companies, Not Startups

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