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- All HBS Web
(2,349)
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- Web
The de Gaspé Beaubien Reading Room | About
research papers, rare books, ephemera, and visual materials—provide the documentary evidence that allows scholars to investigate firsthand the important business theories, organizations, movements, and individuals that have shaped our nation’s history and globally... View Details
- 02 Feb 2010
- First Look
First Look: Feb. 2
foster a culture that aligns all employees around the shared goals of customer solutions. 3) Clout: redistribute power to "bridge builders" and customer champions. 4) Capability: develop employees'... View Details
Keywords: Martha Lagace
- 06 Aug 2012
- Research & Ideas
Strategic Intelligence: Adapt or Die
assets, people assets, or relationship assets—that they find difficult to change and that creates a structural inertia. Ultimately, it's the people in a company who are intrinsic to both developing and executing good strategy, so I called... View Details
Keywords: by Michael Blanding
- 22 May 2017
- Lessons from the Classroom
A Luxury Industry Veteran Teaches the Importance of Aesthetics to Budding Business Leaders
prices. Promote periodic price mark-up events. And, eventually, start a conversation about truly rationalized pricing, tied to the actual cost of input for the producers, including the labor of impoverished women in developing countries.... View Details
- Web
Online Business in Society Courses | HBS Online
and develop your own to gain influence and make an impact within your organization and society. 6 weeks, 6-7 hrs/week Pay by August 14 $1,850 Certificate Global Business Professor Forest Reinhardt Understand how decisions affect markets... View Details
- 20 Jan 2023
- News
Free Spirits
currant and lime. It leaves behind a feisty little bite of a finish, produced by a touch of capsaicin. Like all of Tilden’s cocktails, Eden is non-alcoholic. The founders’ goal for Tilden is to solve for a very sugary pain point: the... View Details
- 31 May 2017
- What Do You Think?
Can Amazon Do What Walmart Couldn’t, Stop the 'Wheel of Retailing'?
in Shakespeare and English, became fascinated with the retailing field. In 1958, he described what was happening in the world of retail after the Second World War. He observed that new retailing concepts typically begin with low-price strategies with the View Details
- 13 Nov 2019
- Research & Ideas
Don't Turn Your Marketing Function Over to AI Just Yet
perspective, using basic economic principles—assuming customers prefer lower-priced products, for example—to build models that can begin to explain how consumers approach online search. (See Large-Scale Demand Estimation with Search Data.) Other researchers are View Details
Keywords: by Kristen Senz
- 03 Mar 2009
- First Look
First Look: March 3, 2009
competitive strategy? Renowned for the cutting-edge websites that it developed to market major Hollywood movies and leading consumer brands, the firm had won numerous awards and garnered considerable attention within the advertising... View Details
Keywords: Martha Lagace
- 05 Mar 2013
- First Look
First Look: March 5
and Finance Hypothesis Pass the Test of History? Authors:Musacchio, Aldo, and John D. Turner Publication:Business History Abstract For the body of work known as the law and finance literature, the development of financial markets and the... View Details
Keywords: Sean Silverthorne
- 20 Oct 2011
- Research & Ideas
Getting the Marketing Mix Right
to the effectiveness of their marketing instruments” Thomas J. Steenburgh, an associate professor in the Marketing Unit at Harvard Business School, has developed a new analytical tool that more accurately measures the effectiveness of... View Details
Keywords: by Dina Gerdeman
- 24 Mar 2015
- First Look
First Look: March 24
flowers, juice, and ice cream, was at a strategic crossroads in 2014. CEO Alvaro Muñoz had to choose the best way to achieve profit goals and provide his company with a sustainable competitive advantage. The company had already View Details
Keywords: Sean Silverthorne
- 10 Sep 2020
- Research & Ideas
The COVID Two-Step for Leaders: Protect and Pivot
reduction are the wellsprings of competitive strength and unique advantages for Toyota Even today, all Toyota production divisions are making improvements to TPS day-and-night to ensure its continued evolution.” Danaher’s system for achieving its View Details
- Web
2024 Reunion Presentations - Alumni
process to foster meaningful progress for individuals, using new research conducted over the past 15 years. He will provide strategies for employers, managers, and mentors to retain and develop talent effectively, aligning individual... View Details
- March 2016 (Revised May 2018)
- Case
ASOS PLC
By: John R. Wells and Gabriel Ellsworth
Launched in 2000, ASOS was one of the world’s largest online fashion specialists in 2018. Focusing on young consumers aged 16–25 years, the company offered over 85,000 items on its websites, many times more than the largest fashion stores, and added several thousand... View Details
Keywords: ASOS; AsSeenOnScreen; Online Fashion; Online Apparel; Nick Beighton; Nick Robertson; E-commerce; E-Commerce Strategy; Online Retail; Multichannel Retailing; Omnichannel; Social Media; Marketplaces; Shipping; Advertising; Digital Marketing; Business Growth and Maturation; Business Model; Business Startups; For-Profit Firms; Customer Focus and Relationships; Age; Gender; Currency Exchange Rate; Profit; Revenue; Geography; Geographic Scope; Global Range; Global Strategy; Globalized Firms and Management; Globalized Markets and Industries; Business History; Selection and Staffing; Journals and Magazines; Human Capital; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Succession; Brands and Branding; Marketing Channels; Marketing Communications; Marketing Strategy; Product Positioning; Social Marketing; Media; Distribution; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Public Ownership; Problems and Challenges; Strategy; Adaptation; Business Strategy; Competition; Competitive Strategy; Corporate Strategy; Expansion; Vertical Integration; Segmentation; Internet and the Web; Mobile and Wireless Technology; Apparel and Accessories Industry; Fashion Industry; Retail Industry; United Kingdom; England; London
Wells, John R., and Gabriel Ellsworth. "ASOS PLC." Harvard Business School Case 716-449, March 2016. (Revised May 2018.)
- 06 Sep 2019
- Blog Post
The Business of Medicine: MD/MBA Students Having an Impact
change both small and large: improving how operating rooms function, and “instituting changes from an administrative perspective” that would address socioeconomic inequalities. All with the goal of changing how health care is delivered. A... View Details
- 29 Oct 2006
- Research & Ideas
The History and Influence of Andy Grove
Americans don't know how lucky they are." Q: You explore in detail his early years growing up a Hungarian Jew who was threatened not only by the Nazis but also by the Soviet invasion of his country. What do you think this upbringing contributed to his View Details
- Blog
What Black Executives Really Want
information that might later be used against him. Safety in the workplace comes when your colleagues feel engaged with you, listening, communicating, understanding, and acknowledging you. Another aspect of safety came from seeing others like yourself in senior... View Details
- 13 Apr 2021
- Book
How Inclusive Managers Create Glass-Shattering Organizations
managers about the gender biases that influence hiring decisions. Companies should also anonymize resumes, diversify interview panels, and evaluate candidates as a group against a set of defined criteria. Integration. Create opportunities for people to work toward... View Details
Keywords: by Kristen Senz
- 29 May 2012
- First Look
First Look: May 29
survival. Publisher's Link: http://www.sciencemag.org/content/336/6083/907 Working PapersDefense Acquisition Reform, 1960-2009: An Elusive Goal Authors:J. Ronald Fox, David Allen, Thomas Lassman, Walton Moody, and Philip Shiman Abstract... View Details
Keywords: Sean Silverthorne