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- All HBS Web
(1,500)
- People (1)
- News (296)
- Research (1,025)
- Events (2)
- Multimedia (2)
- Faculty Publications (686)
- 12 Feb 2025
- Blog Post
How risk can be the key to a sustainable future with Sophie Levin (MS/MBA: Engineering Sciences 2022)
venture firm called The Engine. During my second internship at The Engine, I discovered cell-cultured meat. I was immediately captivated by the potential of growing meat without animals! It felt like a revolutionary solution to multiple global challenges—particularly... View Details
- 07 Aug 2009
- What Do You Think?
Why Can’t Americans Get Health Care Right?
above are numerous in a channel that includes, in your comments, food and tobacco producers of unhealthy products (Christy Hitchens, Tom Dolembo); lifestyle equipment and service providers; developers and manufacturers of high-cost... View Details
- 19 Mar 2015
- News
Walter Salmon Remembered
I approached him, and he picked up the telephone and called a former student at General Foods who agreed to hire me for the summer. That resulted in my eventually working there full-time, and it launched my View Details
- 01 Mar 2006
- News
The Little Ice-Cream Company That Could
ventured into Kansas City and Chicago. But that meant marketing under a different name — another of Rogers’ many war stories. A year after Rogers and Cronk bought Dreyer’s, a lawyer from Kraft Foods, owner at the time of nationally... View Details
- 25 Mar 2025
- Blog Post
ClimateCAP 2025 & ClimateCAP Fellowship
ClimateCAP is an initiative manage by Duke University’s Fuqua School of Business whose mission is to prepare business leaders to understand and respond to the climate challenge. They provide learning resources for MBA students interested in the intersection of business... View Details
- December 2017 (Revised January 2022)
- Supplement
Bega Cheese: Bidding to Bring Vegemite Back Home
By: Benjamin C. Esty and Lauren G. Pickle
In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business which included several leading consumer brands including Vegemite, the iconic Australian... View Details
Keywords: Mergers ＆ Acquisitions; Value Drivers; Discounted Cash Flow (DCF); Dairy Industry; Corporate Scope; Consumer Goods; Iconic Brands; Bidding Strategy; Cross Border; Financing; Mergers and Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids and Bidding; Diversification; Brands and Branding; Corporate Finance; Food and Beverage Industry; Food and Beverage Industry; Australia; United States
Roberto C. Goizueta
a marketing coup, Goizueta’s Classic Coke, in 1986, beat out Pepsi to emerge once again as the nation’s best-selling soft drink with 40% of the $38 billion market. Goizueta aggressively expanded Coca-Cola into international View Details
Keywords: Food & Tobacco
- June 2006
- Teaching Note
Cola Wars Continue: Coke and Pepsi in 2006 (TN)
By: David B. Yoffie
Teaching Note to 706447. View Details
- September 1994 (Revised October 1994)
- Case
Guinness PLC
By: Ray A. Goldberg and Grant Kelley
Changing demographics, new types of competition, and new attitudes toward alcoholic beverages force the company to rethink priorities. View Details
Keywords: Transformation; Demographics; Product Positioning; Competitive Strategy; Food and Beverage Industry
Goldberg, Ray A., and Grant Kelley. "Guinness PLC." Harvard Business School Case 595-021, September 1994. (Revised October 1994.)
Vincent A. Gierer, Jr.
Gierer has presided over 8 years of consecutive growth in both revenues and earnings despite intense government-imposed new excise taxes. Gierer has been instrumental in expanding the market for smokeless tobacco, generating volume growth... View Details
Keywords: Food & Tobacco
Will K. Kellogg
Kellogg invented corn flakes and created a breakfast cereal empire. Practicing pioneering advertising techniques, he managed to change the American breakfast style. Today, the Kellogg Company carries on the tradition of innovative advertising and continues to develop... View Details
Keywords: Food & Tobacco
- December 2009 (Revised November 2012)
- Teaching Note
Global Wine War 2009: New World versus Old (TN)
Teaching Note for [910405]. View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
president and CEO of grocery chain Stop & Shop. In 2007, certain brands of pet food manufactured in China and sold at several locations were found to be contaminated with melamine. Many pets became sick, and some even died. Through it... View Details
- 31 Mar 2022
- Blog Post
Setting Interns Up for Success at a Startup
silk and apply it to food, creating natural protection that slows spoiling and keeps food fresher for longer. Products can be integrated at any time from farm to shelf, allowing food producers, processors,... View Details
- 28 May 2017
- Blog Post
HBS on the Road: Ghana, Nigeria, and Côte d'Ivoire
afternoon and wandered through the Makola Market in Accra for a few hours. In addition to the interesting foods and wares—an unbelievable assortment of things to buy from pvc pipes to exotic peppers—I... View Details
- December 2017
- Supplement
Bega Cheese: Bidding to Bring Vegemite Back Home
By: Benjamin C. Esty and Lauren G. Pickle
In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business which included several leading consumer brands (Vegemite—the iconic Australian spread,... View Details
Keywords: Mergers ＆ Acquisitions; Value Drivers; Discounted Cash Flow (DCF); Dairy Industry; Corporate Scope; Diversification; Consumer Goods; Iconic Brands; Australia; Corporate Finance; Bidding Strategy; Cross Border; Mergers and Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids and Bidding; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; Australia; United States
- 09 Aug 2011
- News
A Toast to Macchu Pisco
increases of 30 percent annually for the last five years. It holds 60 percent of market share in a number of U.S. cities, including Boston, New York, Washington, D.C., and Los Angeles. The company came to life at HBS. Explains Asher, who... View Details
- January 2009
- Case
VOSS Artesian Water from Norway
By: Youngme E. Moon, Gail J. McGovern, Daniela Beyersdorfer and Vincent Marie Dessain
VOSS is a Norwegian bottled water company that produces one of the world's purest drinking waters, sold at an ultra-premium price in a sleek cylindrical glass bottle of minimalist design. In the U.S. (the company's primary market), VOSS's high-end brand presence is... View Details
Keywords: Brands and Branding; Marketing Channels; Marketing Strategy; Product; Luxury; Food and Beverage Industry; Norway; United States
Moon, Youngme E., Gail J. McGovern, Daniela Beyersdorfer, and Vincent Marie Dessain. "VOSS Artesian Water from Norway." Harvard Business School Case 509-040, January 2009.
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
report their preliminary findings in their working paper BYOB: How Bringing Your Own Shopping Bags Leads to Treating Yourself, and the Environment. (The collaborative effort addresses each of their particular interests. Karmarkar, an assistant professor and... View Details
- October 2014
- Article
Making Charity Pay
By: Michael I. Norton and Jill Avery
Companies are increasingly experimenting with the use of philanthropy to enhance consumer loyalty, brand awareness, and sales. But even highly creative approaches that garner a lot of buzz often fall short of sales goals, leading many companies to conclude,... View Details
Keywords: Philanthropy; Charitable Giving; Charity; Philanthropy and Charitable Giving; Advertising; Marketing; Brands and Branding; Marketing Communications; Marketing Strategy; Food and Beverage Industry; Food and Beverage Industry; Food and Beverage Industry; United States
Norton, Michael I., and Jill Avery. "Making Charity Pay." Harvard Business Review 92, no. 10 (October 2014).