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- All HBS Web
(1,859)
- People (13)
- News (488)
- Research (963)
- Events (8)
- Multimedia (7)
- Faculty Publications (448)
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- 05 Aug 2008
- First Look
First Look: August 5, 2008
case: http://harvardbusinessonline.hbsp.harvard.edu /b01/en/common/item_detail.jhtml?id=606004 Glass Egg Digital Media Harvard Business School Case 508-066 Glass Egg is an outsource games development firm in... View Details
Keywords: Martha Lagace
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
EPOC, and highly sophisticated software that can translate a person's emotions, cognitive thoughts, and facial expressions into digital outcomes. Emotiv wants the technology to be adopted by mainstream consumers and is leaning towards the... View Details
Keywords: Martha Lagace
- 06 Mar 2012
- First Look
First Look: March 6
Science of Viral Ads Author:Thales Teixeira Publication:Harvard Business Review 90, no. 3 (March 2012) Abstract It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and... View Details
Keywords: Sean Silverthorne