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- All HBS Web
(6,473)
- People (3)
- News (1,225)
- Research (4,173)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,907)
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- 25 Aug 2022
- News
Action Plan: Fired Up
fundamental purpose that’s meaningful both to customers and employees,” he says. “You strive to be the best version of your customers.” That goal was relatively easy to attain in his previous role as CEO of the trendsetting headphone... View Details
- 06 Dec 2021
- News
Tipping Point
drivers. It is a model customers are familiar with.” And it’s a model she believes could also transform the coffee industry and other commodity supply chains. Courtesy Margaret Nyamumbo “The economics of coffee are some of the most... View Details
- 06 Dec 2017
- News
Puzzle Master
towards digital experiences that enhance customer engagement. In an interview with Black Enterprise, Williams-Sonoma Vice President and Head of Strategy & Business Anddria Clack-Rogers Varnado (MBA 2014) said, “Technology has always been... View Details
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
technologies seldom make sense to managers, given their corporate perspective. There are two reasons for this. First, customers exert tremendous influence over managers' decisions and the directions they pursue. Since View Details
- 01 Jun 2014
- News
Screen Saver
the consumer.'" Odd as it sounds, the customer has not been a historical focus for the movie theater industry. As Ramsey points out, the business got going in the 1930s and 1940s, when it was typical for one print of a movie to be... View Details
- 25 Aug 2022
- News
Hair Today
When Britney Winters (MBA 2016) tuned in to this year’s Super Bowl, she was more focused on the halftime show than the game itself. When that moment came, Winters watched as Grammy Award–winning singer Mary J. Blige rocked 40 cascading inches of wavy golden hair—a... View Details
- 01 Dec 2016
- News
Carving a Niche
that doesn’t work sometimes,” says Hoye. “This is why we do what we do. So far, it’s working.” From Baker Library: Want to excel at customer engagement like Faction Collective? Read McKinsey’s advice on truly listening to View Details
Keywords: Julia Hanna
- 12 Jul 2021
- News
Alumni Confront the COVID-19 Crisis
Anomalie, a custom wedding dress company, Leslie Voorhees and Calley Means (both MBA 2015) have connections to manufacturers in China as well as to people on the front lines of the COVID-19 pandemic. They decided to use their network to... View Details
- 30 Nov 2017
- News
Happy Meals (Are Here Again)
Above: Chris Kempczinski is one of the alumni working to modernize McDonald’s. Nick Karavites owns 24 McDonald’s restaurants in the Chicago area and the surrounding suburbs, and when he visits them, he always keeps his eye out for a surefire sign of trouble: A View Details
- 16 Jan 2020
- News
Helping California Wildfire Victims Rebuild
the process simpler,” Pechet told Forbes. The company is now managing the rebuild process for 150 victims of the California wildfires. The Homebound software, the article notes, “tracks 379 unique tasks that are common when building a home, allowing View Details
- 01 Mar 2005
- News
House of Bread on the Rise
which opened in San Luis Obispo, California, in 1996, was an instant hit, with its open kitchen where customers could watch bakers in action and smell the intoxicating aromas of breads baking all day long. It offered a simple selection of... View Details
- 01 Sep 2004
- News
The Wisdom of Crowds
creating customized Zagat guides for their customers). “And now that I’m back home in New York,” he added, “I can check out all the great new nightspots that opened while I was in Boston.” View Details
- 01 Oct 2013
- News
Banking on Africa's Future
to the previously 'unbanked' at the bottom of the pyramid. Equity Bank has increased financial inclusion while generating good returns for our investors. In five years, Equity's customer base—its depositors— has increased from about 2... View Details
- 12 Dec 2017
- News
Hal (MBA 1968) and Diane Brierley
embarked on a path that would lead him to become a pioneer in database marketing and customer engagement. While working as a research assistant at HBS after graduation, Brierley agreed to help the headquarters of his undergraduate... View Details
- 01 Apr 2002
- News
Siebel Addresses HBS Northern California Club
large part to its founder's emphasis on customer relations over shareholder value. Today, Siebel has over eight thousand employees in more than 34 countries. Fortune magazine ranked the company second in its 2001 listing of the "100... View Details
- 01 Oct 2000
- News
Internet Tsunami
system, much more so than in the United States," the New York Times (June 7, 2000) reported. Merchants, ranging from toy stores to fishmongers, pay a monthly fee to access Rakuten's e-commerce software and customer database. Merchants... View Details
- 24 Apr 2014
- News
Empowering Japan through e-commerce
he developed a web-based shopping mall—Rakuten, which roughly means “optimism”—often called the Amazon.com of Japan. “We created an online marketplace where customers can interact with shop owners, and we empower our merchants to build... View Details
- 01 Sep 2007
- News
Riding It Out
An ailing horse and an overweight Labrador retriever provided the inspiration for Becky Minard and Paal Gisholt (both MBA ’93) to launch SmartPak, a business that provides nutritional supplements, dog food, and supplies to customers... View Details
- 17 Dec 2015
- News
Conducting Research That Influences Practice
Tami Kim, a doctoral student at HBS, is conducting research into how the restaurant business could benefit from transparency—literally—by making it possible for chefs and diners to see one another. Her findings on employee and customer... View Details
- 01 Dec 2014
- News
Taking Tailoring High Tech
the cost and time commitment of a traditional bespoke tailor. The efficiency of the technology allows Acustom to sell jeans—one of the most difficult tailoring challenges—starting at $225, about a quarter of the going price for custom... View Details