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      Corporate VenturingRemove Corporate Venturing →

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      • December 1993 (Revised April 2006)
      • Case

      Marriott Corporation (A)

      By: Lynn S. Paine and Charles A. Nichols
      Marriott Corp.'s chairman and CEO must decide whether to recommend a restructuring of the company to the board of directors. The proposal he is considering would split the Marriott Corp., a premier hotel developer, owner, and manager, into two separate companies by a... View Details
      Keywords: Business or Company Management; Restructuring; Governing and Advisory Boards; Decision Making; Ethics; Management Teams; Business and Shareholder Relations; Accommodations Industry
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      Paine, Lynn S., and Charles A. Nichols. "Marriott Corporation (A)." Harvard Business School Case 394-085, December 1993. (Revised April 2006.)
      • December 1993 (Revised June 2000)
      • Case

      Kochman, Reidt + Haigh, Inc.

      By: Richard S. Ruback and Roy Burstin
      A small company faces the dilemma of how to finance growth (i.e., internally generated cash flows vs. outside financing sources). An innovative concept positions the company in promoting a niche within the kitchen-cabinet industry and in looking for an optimal way of... View Details
      Keywords: Cash Flow; Business Growth and Maturation; Entrepreneurship; Corporate Finance; Growth and Development Strategy; Consumer Products Industry; Utilities Industry
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      Ruback, Richard S., and Roy Burstin. "Kochman, Reidt + Haigh, Inc." Harvard Business School Case 294-056, December 1993. (Revised June 2000.)
      • November 1993 (Revised September 2018)
      • Case

      Rudi Gassner and the Executive Committee of BMG International (A)

      By: Linda Hill and Katherine Seger Weber
      Explores the roles of CEO Rudi Gassner and the 9-person executive committee in leading BMG International. BMG International is the international music subsidiary of Bertlesmann, a German company that is the second-largest media conglomerate in the world. Describes a... View Details
      Keywords: Managerial Roles; Management Teams; Decision Making; Business Plan; Growth and Development Strategy; Global Strategy; Leadership Style; Organizational Culture; Business Subsidiaries; Business Conglomerates; Cost Management; Change Management; Music Industry; Media and Broadcasting Industry; Germany
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      Hill, Linda, and Katherine Seger Weber. "Rudi Gassner and the Executive Committee of BMG International (A)." Harvard Business School Case 494-055, November 1993. (Revised September 2018.)
      • October 1993 (Revised September 1996)
      • Case

      BANC ONE - 1993

      By: Hugo Uyterhoeven and Myra M. Hart
      From a small local bank, Banc One has grown to one of the largest and most profitable banks in the United States under the leadership of its CEO, John B. McCoy. It has an impressive track record of improving the performance of its acquisitions while retaining the... View Details
      Keywords: Leadership; Acquisition; Organizational Culture; Policy; Adaptation; Business Growth and Maturation; Strategy; Performance Improvement; Industry Structures; Banking Industry; United States
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      Uyterhoeven, Hugo, and Myra M. Hart. "BANC ONE - 1993." Harvard Business School Case 394-043, October 1993. (Revised September 1996.)
      • 1993
      • Book

      Men and Women of the Corporation

      By: R. M. Kanter
      Keywords: Gender; Business Ventures
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      Kanter, R. M. Men and Women of the Corporation. NY: Basic Books, 1993.
      • July 1993 (Revised March 1995)
      • Case

      Millipore Corporate Strategy

      By: Nitin Nohria and V. Kasturi Rangan
      Millipore, a $750 million (sales) company with three divisions, had been growing at a rate of 20% in the 1970s, but this growth rate had slowed considerably in the 1980s. CEO John Gilmartin was looking for ways to reenergize the organization and redirect its strategy... View Details
      Keywords: Problems and Challenges; Corporate Strategy; Restructuring; Growth and Development Strategy; Goals and Objectives; Business Processes; Organizational Structure
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      Nohria, Nitin, and V. Kasturi Rangan. "Millipore Corporate Strategy." Harvard Business School Case 594-009, July 1993. (Revised March 1995.)
      • July 1993
      • Case

      ABB Deutschland (Abridged)

      By: Christopher A. Bartlett
      Focuses in detail on implementing a corporate restructuring program in ABB's German subsidiary. Special attention is given to Germany's unique form of industrial governance. Two major problem areas--power plants and power transformers--are described in detail. ABB's... View Details
      Keywords: Restructuring; Energy Generation; Corporate Governance; Factories, Labs, and Plants; Salesforce Management; Policy; Organizational Culture; Energy Industry; Germany
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      Bartlett, Christopher A. "ABB Deutschland (Abridged)." Harvard Business School Case 394-019, July 1993.
      • April 1993 (Revised October 1995)
      • Case

      ALZA and Bio-Electro Systems (A): Technological and Financial Innovation

      By: Josh Lerner and Peter Tufano
      To develop the next generation of risky products, ALZA, a mature and profitable biotechnology firm specializing in drug delivery systems, must raise $40 million. Organizational constraints and competitive concerns demand that the work be done inside the firm. However,... View Details
      Keywords: Risk and Uncertainty; Technological Innovation; Business Subsidiaries; Decision Choices and Conditions; Corporate Finance; Biotechnology Industry; Medical Devices and Supplies Industry
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      Lerner, Josh, and Peter Tufano. "ALZA and Bio-Electro Systems (A): Technological and Financial Innovation." Harvard Business School Case 293-124, April 1993. (Revised October 1995.)
      • April 1993 (Revised November 1995)
      • Case

      San Miguel Corporation: Facing the 1990s

      By: James E. Austin and Francisco Roman
      Keywords: Business Conglomerates; Corporate Strategy
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      Austin, James E., and Francisco Roman. "San Miguel Corporation: Facing the 1990s." Harvard Business School Case 793-129, April 1993. (Revised November 1995.)
      • Article

      Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis

      By: Rohit Deshpandé, J. U. Farley and F E Webster Jr
      Keywords: Organizational Culture; Business Ventures; Customers; Innovation and Invention; Japan
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      Deshpandé, Rohit, J. U. Farley, and F E Webster Jr. "Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis." Journal of Marketing 57, no. 1 (January 1993): 23–37.
      • winter 1993
      • Article

      Horses for Courses: Organizational Forms for Multinational Corporations

      By: S. Ghoshal and N. Nohria
      Keywords: Global Range; Business Ventures
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      Ghoshal, S., and N. Nohria. "Horses for Courses: Organizational Forms for Multinational Corporations." MIT Sloan Management Review 34, no. 2 (winter 1993): 23–35.
      • December 1992 (Revised September 1996)
      • Case

      ImmuLogic Pharmaceutical Corporation (Abridged)

      By: Josh Lerner
      ImmuLogic Pharmaceutical Corp., a development-stage biotechnology company, is considering making an initial offering of common stock. The rationales for and problems of high-technology start-ups are explored. The challenges posed by "windows" for public offerings are... View Details
      Keywords: Decisions; Initial Public Offering; Entrepreneurship; Going Public; Business Startups; Biotechnology Industry; Pharmaceutical Industry; United States
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      Lerner, Josh. "ImmuLogic Pharmaceutical Corporation (Abridged)." Harvard Business School Case 293-087, December 1992. (Revised September 1996.)
      • November 1992 (Revised August 2001)
      • Case

      Eskimo Pie Corporation

      By: Richard S. Ruback
      In early 1991, Reynolds Metals, the makers of aluminum products, decided to sell its holding of Eskimo Pie, a marketer of branded frozen novelties. Reynolds had an offer from Nestle to acquire Eskimo Pie. However, Reynolds decided instead to make an initial public... View Details
      Keywords: Initial Public Offering; Decisions; Mergers and Acquisitions; Performance Productivity; Leadership; Corporate Entrepreneurship; Expansion; Ownership; Food and Beverage Industry; Manufacturing Industry
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      Ruback, Richard S. "Eskimo Pie Corporation." Harvard Business School Case 293-084, November 1992. (Revised August 2001.)
      • October 1992 (Revised November 1997)
      • Case

      ImmuLogic Pharmaceutical Corporation (A): March 1991

      By: Josh Lerner
      ImmuLogic Pharmaceutical Corp., a development-stage biotechnology company, is considering making an initial offering of common stock. The diverse perspectives of the entrepreneur, venture capitalist, investment banker, and institutional investor are explored. Problems... View Details
      Keywords: Decisions; Entrepreneurship; Venture Capital; Banks and Banking; Initial Public Offering; Going Public; Perspective; Valuation; Biotechnology Industry; Pharmaceutical Industry
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      Lerner, Josh. "ImmuLogic Pharmaceutical Corporation (A): March 1991." Harvard Business School Case 293-066, October 1992. (Revised November 1997.)
      • October 1992
      • Supplement

      Cooper Industries Video

      By: David J. Collis
      Bob Gigile, Chairman and CEO of Cooper Industries, describes the company's philosophy behind acquisitions and his corporate strategy. He then answers questions raised by the case discussion. View Details
      Keywords: Acquisition; Management Style; Corporate Strategy
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      Collis, David J. "Cooper Industries Video." Harvard Business School Video Supplement 793-504, October 1992.
      • September 1992
      • Case

      Vintage Directions, Inc.

      By: Howard H. Stevenson
      Focuses on the problem of determining whether to continue with a start-up after the first market test. The company has seen product success but is far from break-even and needs additional financing. Focuses on opportunity analysis and the use of market data to assess... View Details
      Keywords: Product Launch; Product Marketing; Marketing Strategy; Forecasting and Prediction; Corporate Entrepreneurship; Business Startups; Business or Company Management
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      Stevenson, Howard H. "Vintage Directions, Inc." Harvard Business School Case 393-043, September 1992.
      • September 1992
      • Case

      Star Cablevision Group (A): Harvesting in a Bull Market

      By: William A. Sahlman
      First case in a series of six cases that follow the experience of a cable television company as it adjusts to the rapid rise and precipitous decline of the stock market in the late 1980s. In this case Don Jones, the company's founder and owner, sees the rise in public... View Details
      Keywords: Behavioral Finance; Financial Markets; Corporate Entrepreneurship; Business Startups; Restructuring; Corporate Strategy; SWOT Analysis; Wealth; Business Cycles; Entertainment and Recreation Industry
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      Sahlman, William A. "Star Cablevision Group (A): Harvesting in a Bull Market." Harvard Business School Case 293-036, September 1992.
      • April 1992
      • Article

      Does Corporate Performance Improve after Mergers?

      By: Paul M. Healy, Krishna G. Palepu and Richard S. Ruback
      Keywords: Mergers and Acquisitions; Performance; Business Ventures
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      Healy, Paul M., Krishna G. Palepu, and Richard S. Ruback. "Does Corporate Performance Improve after Mergers?" Journal of Financial Economics 31, no. 2 (April 1992): 135–175.
      • March 1992 (Revised June 1993)
      • Case

      Lada do Brasil

      By: James E. Austin and Helen Shapiro
      In an effort to capitalize on the entrepreneurial opportunity presented by the Brazilian government's trade liberalization, a Panamanian automobile trading company launched a business of importing the Russian made Lada cars into Brazil. The company confronts a complex... View Details
      Keywords: Business Startups; Transformation; Economics; Corporate Entrepreneurship; Capital; Policy; Competition; Auto Industry; Brazil
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      Austin, James E., and Helen Shapiro. "Lada do Brasil." Harvard Business School Case 392-122, March 1992. (Revised June 1993.)
      • March 1992 (Revised April 1995)
      • Case

      Saatchi & Saatchi Co. PLC: Corporate Strategy

      By: David J. Collis
      Saatchi & Saatchi, founded in 1970, became the world's largest advertising agency in 1986. It then diversified into consulting and other managerial areas before crashing in 1989. Under a new CEO, the company restructured and refocused on its advertising agencies. View Details
      Keywords: Restructuring; Globalized Firms and Management; Corporate Strategy; Diversification; Advertising Industry
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      Collis, David J. "Saatchi & Saatchi Co. PLC: Corporate Strategy." Harvard Business School Case 792-056, March 1992. (Revised April 1995.)
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