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Show Results For
- All HBS Web
(1,186)
- People (6)
- News (310)
- Research (747)
- Events (1)
- Multimedia (6)
- Faculty Publications (186)
- 25 Aug 2022
- News
September 2022 Alumni and Faculty Books
celebrated and learned of their new rights as citizens. As Black Texans moved to other parts of the country, they brought their traditions along with them, and Juneteenth continued to grow and develop. Juneteenth’s powerful spirit has... View Details
- 12 Apr 2011
- First Look
First Look: April 12
addressing its underlying causes such as injustice and inequality. This case follows a series of radical transformations implemented by the organization's CEO, Ramesh Singh-a power shift from its headquarters in London to an international... View Details
Keywords: Sean Silverthorne
- 04 Aug 2020
- News
How Business Can Advance Racial Equity
so business and leadership were really the world that I grew up in and I realized pretty early that business could be an incredibly powerful force for good and for general human flourishing, as well as a pretty View Details
- 02 Jun 2003
- Research & Ideas
Why Have Marketers Ignored America’s Man-of-Action Hero?
of the rebel with the breadwinner's willingness to contribute to societal institutions. The man-of-action is a utopian figure because he resolves the identity dilemmas that American men routinely face in their everyday lives. To make a functionalist argument, the... View Details
Keywords: by Manda Salls
- 27 Dec 2010
- Research & Ideas
HBS Faculty on 2010’s Biggest Business Developments
innovations, or selling services—to step up and lead without a hierarchy. Consumer marketing companies are lining up to use these networks to reach their tailored demographics with highly personalized messages. Already they are... View Details
Keywords: by Staff
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
increasingly turn to athletes to promote their products. The marketing executives I spoke with told me they value these endorsements especially because it is getting more and more difficult to reach a wide group of consumers using... View Details
- 28 Apr 2009
- First Look
First Look: April 28, 2009
tilted towards old age than annuities. Several advantages of this are discussed, including some that may explain why tontines have proven popular with consumers in the past. Download the paper: http://www.hbs.edu/research/pdf/09-121.pdf ... View Details
Keywords: Martha Lagace
- 01 Jul 2019
- Research & Ideas
The Airbnb Lesson for Startups? Success Takes More Than Technology
power stems from its ability to identify and meet evolving customer needs, not its technology, says Thales S. Teixeira, author of the new book Unlocking the Customer Value Chain: How Decoupling Drives View Details
- 28 Jun 2011
- First Look
First Look: June 28
the return predictability. In addition, we find that sell-side analysts are subject to these same information processing constraints, as their forecast revisions of easy-to-analyze firms predict their future revisions of more complicated firms. The Growing View Details
Keywords: Sean Silverthorne
- 25 Nov 2008
- First Look
First Look: November 25, 2008
Shine, Stern & Partners) and the buyer (MINI USA) and asks them to develop a sales strategy and a buying strategy for advertising services. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=508043 View Details
Keywords: Martha Lagace
- 05 Mar 2019
- First Look
New Research and Ideas, March 5, 2019
core business, ranging from environmental issues to LGBTQ rights and race relations. In the first study of this phenomenon, we implement two framed field experiments to provide evidence on how CEO activism can influence public opinions about government policies and... View Details
Keywords: Dina Gerdeman
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
has supply chain management become such a hot topic in recent years? Shapiro: Changes in five factors are largely responsible for the increased attention. I'll quickly list them and then talk about each. Information technology Visibility of best practices View Details
Keywords: by Staff
- 16 Dec 2011
- Research & Ideas
Reintroducing Intellectual Ambition to the Study of Business History
Their theories provide a more powerful set of tools for examining the history of entrepreneurship than any that were available to the pioneering business historians in the 1940s and 1950s. Historians are now seizing the opportunity to... View Details
Keywords: by Geoffrey Jones & Walter Friedman
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
untapped power of smallholders—increasing their yields, rebuilding supply chains, and opening access to economies of scale—Masha believes he is on the way to helping more than a million Nigerian farmers climb out of poverty. Ibrahim... View Details
- 01 Jun 2017
- News
Supercharged
underpowered compact hatchbacks like the Nissan Leaf and the BMW i3, neither of which could go more than 100 miles without needing to recharge. But there’s a reason that so many auto executives are now pinning their hopes on that long-dormant middle market: the falling... View Details
- 12 Jun 2018
- First Look
New Research and Ideas, June 12, 2018
practices is important for understanding financial decision-making of households in dire circumstances as well as for setting appropriate consumer protection policies. We conduct a simple experiment in three sites in which we paid off... View Details
Keywords: Dina Gerdeman
- 01 Mar 2008
- News
Innovation, Inc.
acknowledged place in the business world. Yet any entrepreneur can attest to the creative power required to build an organization where none existed before. “Look, I made a hat /Where there never was a hat,” sings Georges Seurat in the... View Details
- 16 Jun 2009
- First Look
First Look: June 16
case studies and examples with key concepts from economics, sociology, computer science, consumer psychology, and management studies and presents them all in a clear, accessible, and entertaining style. Enterprise 2.0 is a must-have... View Details
Keywords: Martha Lagace
- 15 Mar 2016
- First Look
March 15, 2016
evidence that such “CEO activism” can influence public opinion and consumer attitudes. Our field experiment examines the impact of Apple CEO Tim Cook’s public statements opposing a pending religious freedom law that critics warned would... View Details
- 01 Jun 2004
- News
Books
documents the development of scholarship devoted to marketing, consumer behavior, and industrial psychology, academic disciplines that have helped to spread American-style capitalism into every corner of the globe. — Deborah E. Blagg... View Details