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Show Results For
- All HBS Web
(1,736)
- People (9)
- News (323)
- Research (1,040)
- Events (13)
- Multimedia (10)
- Faculty Publications (859)
- January 2024 (Revised February 2024)
- Course Overview Note
Managing Customers for Growth: Course Overview for Students
By: Eva Ascarza
Managing Customers for Growth (MCG) is a 14-session elective course for second-year MBA students at Harvard Business School. It is designed for business professionals engaged in roles centered on customer-driven growth activities. The course explores the dynamics of... View Details
Keywords: Customer Relationship Management; Decision Making; Analytics and Data Science; Growth Management; Telecommunications Industry; Technology Industry; Financial Services Industry; Education Industry; Travel Industry
Ascarza, Eva. "Managing Customers for Growth: Course Overview for Students." Harvard Business School Course Overview Note 524-032, January 2024. (Revised February 2024.)
- November 2019
- Article
How Do Sales Efforts Pay Off? Dynamic Panel Data Analysis in the Nerlove-Arrow Framework
By: Doug J. Chung, Byungyeon Kim and Byoung G. Park
This paper evaluates the short- and long-term value of sales representatives’ detailing visits to different types of physicians. By understanding the dynamic effect of sales calls across heterogeneous physicians, we provide guidance on the design of optimal call... View Details
Keywords: Nerlove-Arrow Framework; Stock-of-goodwill; Dynamic Panel Data; Serial Correlation; Instrumental Variables; Sales Effectiveness; Detailing; Analytics and Data Science; Sales; Analysis; Performance Effectiveness; Pharmaceutical Industry
Chung, Doug J., Byungyeon Kim, and Byoung G. Park. "How Do Sales Efforts Pay Off? Dynamic Panel Data Analysis in the Nerlove-Arrow Framework." Management Science 65, no. 11 (November 2019): 5197–5218.
- February 2011
- Supplement
Dataset for "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel" (CW)
By: Dennis Campbell and Francisco de Asis Martinez-Jerez
Datasets of gaming and hotel customers to perform analysis for the case. View Details
- 29 Jun 2022
- Blog Post
Four Elements for Finding the Right Career Path
what is implicit is at the core of my work on the coaching process. In the Four Elements book, I lead the reader through this experience for each of the Elements. Gerdemen: How do you do that in the book? Butler: Most of us, when faced with a life decision, fall back... View Details
- Profile
Kayode Ogunro
employer. How has HBS prepared you for your new job? My job will require a substantial amount of travel to Europe and Africa and more hands on management of deals and projects than I would face with a typical investment firm. My HBS experience has definitely helped me... View Details
- 22 Sep 2015
- News
Promoting a Healthy Policy Agenda
different factors to be considered. And so bringing a very objective and analytical approach to that, I think, is important and helpful.” (Published September 2015) View Details
- Fast Answer
Real Estate Prices by City
How to find office & residential rental prices by major city worldwide. You may begin with: Moody’s Analytics CRE - Search millions of real estate data points that cover every commercially zoned property in the U.S.... View Details
- Profile
Michelle Giguere
voice of the customer in any meeting — a nice blend of analytical skills and marketing." Challenging herself to lead After several years at Gap, Michelle realized "If I wanted to be a leader, I needed a more well-rounded... View Details
- Web
Kraft Accelerator
Review Rent the Runway HBS Case Collection Data and Analytics Cases The Multiple Myeloma Research Foundation’s Answer Fund HBS Case Collection Intermountain Healthcare: Pursuing Precision Medicine HBS Case Collection Zebra Medical Vision... View Details
- February 2021
- Technical Note
Probability Distributions
By: Michael Parzen and Paul Hamilton
This technical note introduces students to the concept of random variables, and from there the normal and binomial distributions. After a brief introduction to random variables, the note describes the standard properties of the normal distribution: a single peak, and a... View Details
Parzen, Michael, and Paul Hamilton. "Probability Distributions." Harvard Business School Technical Note 621-704, February 2021.
- December 2011
- Article
Data Impediments to Empirical Work on Health Insurance Markets
By: Leemore S. Dafny, David Dranove, Frank Limbrock and Fiona Scott Morton
We compare four datasets that researchers might use to study competition in the health insurance industry. We show that the two datasets most commonly used to estimate market concentration differ considerably from each other (both in levels and in changes over time),... View Details
Dafny, Leemore S., David Dranove, Frank Limbrock, and Fiona Scott Morton. "Data Impediments to Empirical Work on Health Insurance Markets." B.E. Journal of Economic Analysis & Policy 11, no. 2 (December 2011).
- 2017
- Chapter
Venture Capital Data: Opportunities and Challenges
By: Steven N. Kaplan and Josh Lerner
This paper describes the available data and research on venture capital investments and performance. We comment on the challenges inherent in those data and research as well as possible opportunities to do better. View Details
Kaplan, Steven N., and Josh Lerner. "Venture Capital Data: Opportunities and Challenges." Chap. 10 in Measuring Entrepreneurial Businesses: Current Knowledge and Challenges. Vol. 75, edited by John Haltiwanger, Erik Hurst, Javier Miranda, and Antoinette Schoar. Studies in Income and Wealth (NBER). Chicago: University of Chicago Press, 2017.
- February 1994
- Background Note
Causal Inference
Discusses what causation is and what one can (and cannot) learn about causation from observational (nonexperimental) data. View Details
Schleifer, Arthur, Jr. "Causal Inference." Harvard Business School Background Note 894-032, February 1994.
History's Guiding Light
entrepreneurs and business leaders from across emerging markets, was a goldmine. It allowed me to explore questions on emerging market business issues from the eyes of those on the ground. CEM also provided me fruitful ground to experiment with View Details
- 08 May 2019
- News
Fellowships Enable Students to Broaden Their Impact
the data analytics team, he brought to the nonprofit his solid background in behavioral economics from Emory University and his financial acumen from his trading days. Agarwal’s goal was to use data and technology to help make the schools... View Details
- 03 Apr 2019
- News
Finding Common Ground
assumed it was some combination of choice, poor financial decisions, and bad luck,” says Shumway, the founder, chairman, and former CEO of Cicero Group, a Salt Lake City–based consulting firm that uses advanced analytics to help clients... View Details
Keywords: Deborah Blagg
- 01 Oct 1999
- News
New Chairman Updates Development in MBA Program
self-assessments. They can measure their accounting, quantitative reasoning, and writing skills to determine their strengths and weaknesses in order to better prepare themselves for the Program. In addition, for the first time we are running an on-site View Details
- January–February 2023
- Article
Forecasting COVID-19 and Analyzing the Effect of Government Interventions
By: Michael Lingzhi Li, Hamza Tazi Bouardi, Omar Skali Lami, Thomas Trikalinos, Nikolaos Trichakis and Dimitris Bertsimas
We developed DELPHI, a novel epidemiological model for predicting detected cases and deaths in the prevaccination era of the COVID-19 pandemic. The model allows for underdetection of infections and effects of government interventions. We have applied DELPHI across more... View Details
Keywords: COVID-19 Pandemic; Epidemics; Analytics and Data Science; Health Pandemics; AI and Machine Learning; Forecasting and Prediction
Li, Michael Lingzhi, Hamza Tazi Bouardi, Omar Skali Lami, Thomas Trikalinos, Nikolaos Trichakis, and Dimitris Bertsimas. "Forecasting COVID-19 and Analyzing the Effect of Government Interventions." Operations Research 71, no. 1 (January–February 2023): 184–201.
- Web
Factiva | Baker Library
Factiva can only be used for academic research. Using the content for analytics or text mining is prohibited. Learn More Company databases: which database to choose? Still need help? Our expert librarians are here to help you find what... View Details
- 2019
- Article
Does Big Data Enhance Firm Innovation Competency? The Mediating Role of Data-driven Insights
By: Maryam Ghasemaghaei and Goran Calic
Grounded in gestalt insight learning theory and organizational learning theory, we collected data from 280 middle and top-level managers to investigate the impact of each big data characteristic (i.e., data volume, data velocity, data variety, and data veracity) on... View Details
Ghasemaghaei, Maryam, and Goran Calic. "Does Big Data Enhance Firm Innovation Competency? The Mediating Role of Data-driven Insights." Journal of Business Research 104 (2019): 69–84.