Publications

December 2005 (Revised February 2006)
Case

Migros

By: Forest L. Reinhardt, Vincent Marie Dessain and Anders Sjoman

In October 2005, Urs Riedener, head of marketing at Swiss retailer Migros, is contemplating the company's competitive position. Primarily a retailer for foods and near-foods products, the cooperative Migros, with close to 600 retail outlets in Switzerland (but only... View Details

Keywords: Competitive Advantage; Corporate Governance; Corporate Strategy; Cooperative Ownership; Supply Chain Management; Product Marketing; Environmental Sustainability; Social Enterprise; Business or Company Management; Marketing Strategy; Retail Industry; Agriculture and Agribusiness Industry; Switzerland

26 Sep 2024
Blog Post

Syngenta Tomato Vision

Product Development & Marketing, where Product Development Specialists and Breeders explained the process for developing new tomato varieties. Many different factors (e.g., consumer preferences such as taste and shape, disease resistance, View Details

08 Dec 2008
Research & Ideas

Thinking Twice About Supply-Chain Layoffs

centers can seriously affect an organization's bottom line and undermine its strategy. "My research reveals that what happens in the last 10 yards of retail supply chains is really important. Customers often... View Details

Keywords: by Julia Hanna; Retail

01 Dec 2017
News

Year in Review 2017

edited by April White; illustrations by Jonathan Carlson RETAIL: Voice-Activated, One-Hour-Delivery Shopping MANUFACTURING: The Supply Chain Goes High Tech ENERGY: A Future of Lower Energy Prices MEDIA:... View Details

1998
Chapter

Reengineering Channel Reordering Processes to Improve Total Supply-Chain Performance

By: J. Hammond and Theodore H. Clark

Keywords: Supply Chain Management; Performance Improvement; Distribution Channels; Management Practices and Processes

March 2008 (Revised May 2008)
Case

Carlyle Japan (A)

By: David B. Godes, Masako Egawa and Mayuka Yamazaki

Tamotsu Adachi, Managing Director of Carlyle Japan, wants to formulate a strategy to improve his firm's ability to source high-quality deals at competitive valuations, or prices. Buyout funds like Carlyle typically have two deal phases: sourcing and monitoring. These... View Details

Keywords: Financial Instruments; Leveraged Buyouts; Supply Chain Management; Marketing Channels; Sales; Financial Services Industry; Japan

April 2001 (Revised January 2003)
Case

Robert Shapiro and Monsanto

Traces Monsanto's efforts to become a global biotech powerhouse under Shapiro's leadership. Examines how his crusade to save the world through genetic modification foundered. View Details

Keywords: Genetics; Supply Chain Management; Alliances; Global Strategy; Cross-Cultural and Cross-Border Issues; Biotechnology Industry

January 1997 (Revised December 1999)
Case

OXO International

By: H. Kent Bowen, Marilyn Matis and Sylvie Ryckebusch

OXO, a kitchen tools and gadgets company, was started by a businessman who had 30 years of experience in the housewares industry. With his wife and son as founders, he creates a new niche in the gadgets industry for high-end gourmet stores. The company has headquarters... View Details

Keywords: Entrepreneurship; Supply Chain Management; Production; Design; Ownership; Business Startups; Acquisition; Consumer Products Industry; Asia; New York (city, NY); Connecticut

October 1993 (Revised November 1994)
Case

Becton Dickinson & Co.: Multidivisional Marketing Programs

By: Frank V. Cespedes

In response to a potential competitive inroad at a key account, managers at Becton Dickinson are considering a multidivisional marketing effort. View Details

Keywords: Marketing Communications; Accounting Audits; Management; Supply Chain Management; Organizations; Sales; Change Management; Health Industry

November 2017 (Revised May 2019)
Case

Wayfair: Fast Furniture?

By: Janice H. Hammond and Anna Shih

Keywords: Supply Chain; Logistics; Distribution; Web; Retail Industry; United States

04 Sep 2019
News

A Climate Change Optimist

Verizon’s move to shift its energy use to 50 percent renewables by 2025, and supply chain programs to increase carbon sequestration through soil health initiatives with companies like Danone and Cargill:... View Details

Keywords: Julia Hanna; photo by Seth Lowe

09 Oct 2019
Blog Post

Video: Thinking Secondhand First

CEO and co-founder of thredUP, James Reinhart (MBA/MPA-ID 2009) is disrupting the retail industry out of the mission to keep clothing out of landfills. Reinhart thought of his secondhand clothing business while at HBS and has since built a colossal logistics and View Details

19 Nov 2001
Research & Ideas

Wrapping Your Alliances In a World Wide Web

chain management and advanced planning and scheduling software embed more advanced algorithms than their predecessors and offer the possibility of optimizing decisions across an entire supply chain, as... View Details

Keywords: by Andrew McAfee

Fall 2014
Article

How to Win in an Omnichannel World

By: David R. Bell, Santiago Gallino and Antonio Moreno

The omnichannel environment presents new challenges and opportunities for both information and product fulfillment. While all retailers need to effectively and efficiently manage fulfillment and information provision, there are important nuances to how this happens,... View Details

Keywords: Supply Chain Management; Customer Relationship Management; Marketing; Marketing Strategy; United States

Find at Harvard

October 1996 (Revised April 1997)
Case

Northco (A)

By: Ananth Raman and Bowon Kim

A small school-uniform manufacturer wrestles with seasonal demand. The company is saddled with excess inventory when it is bought by a leveraged buyout firm. Students are required to identify ways to analyze and solve the problem. View Details

Keywords: Demand and Consumers; Leveraged Buyouts; Supply Chain Management; Corporate Finance; Manufacturing Industry; Apparel and Accessories Industry; United States

19 Jul 2016
First Look

July 19, 2016

https://www.hbs.edu/faculty/Pages/item.aspx?num=51341 Beyond Symbolic Responses to Private Politics: Examining Labor Standards Improvement in Global Supply Chains By: Hugill, Andrea R., Jodi L. Short, and... View Details

Keywords: Sean Silverthorne

September 2019
Case

Bill & Melinda Gates Foundation: Shaping the Vaccine Manufacturing Ecosystem

By: Willy C. Shih

Vaccines for children has been a long-standing focus for the Bill & Melinda Gates Foundation, and its critical role in public health made its production an important economic and political issue. This case describes the Foundation's investment in a breakthrough vaccine... View Details

Keywords: Vaccine; Production; Supply Chain; Product; Biotechnology Industry; Pharmaceutical Industry; Manufacturing Industry; Belgium