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  • September 2020 (Revised September 2021)
  • Supplement

Student Success at Georgia State University (B)

By: Michael W. Toffel, Robin Mendelson and Julia Kelley
This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving... View Details
Keywords: Education; Higher Education; Learning; Curriculum and Courses; Demographics; Diversity; Ethnicity; Income; Race; Values and Beliefs; Leadership; Goals and Objectives; Measurement and Metrics; Operations; Organizations; Mission and Purpose; Organizational Culture; Outcome or Result; Performance; Performance Effectiveness; Performance Evaluation; Performance Improvement; Planning; Strategic Planning; Social Enterprise; Nonprofit Organizations; Social Issues; Wealth and Poverty; Equality and Inequality; Information Technology; Digital Platforms; Education Industry; Atlanta
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Toffel, Michael W., Robin Mendelson, and Julia Kelley. "Student Success at Georgia State University (B)." Harvard Business School Supplement 621-039, September 2020. (Revised September 2021.)
  • May 2025
  • Case

'Net Zero in Action': Impact Investing at the McKnight Foundation

By: Lauren Cohen, Christina R. Wing and Sophia Pan
Elizabeth McGeveran, Vice President of Investments at the McKnight Foundation, reflected on how to effectively advance the organization’s net-zero strategy. The foundation had committed 10% of its endowment to building a portfolio of impact investments and was among... View Details
Keywords: Foundation; Impact Investing; ESG; Family Business; Forecasting and Prediction; Private Sector; Renewable Energy; Social Entrepreneurship; Climate Change; Environmental Sustainability; Green Technology; Financial Strategy; Investment Funds; Investment Portfolio; Institutional Investing; Corporate Accountability; Corporate Social Responsibility and Impact; Mission and Purpose; Private Ownership; Philanthropy and Charitable Giving; Social Issues; Sustainable Cities; Financial Services Industry; Minnesota; United States
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Cohen, Lauren, Christina R. Wing, and Sophia Pan. "'Net Zero in Action': Impact Investing at the McKnight Foundation." Harvard Business School Case 225-095, May 2025.
  • August 2023
  • Technical Note

Two Ways of Pursuing a Calling

By: Leslie Perlow and Hannah Weisman
Work can be a means to a financial end, a stepping stone to higher-level jobs, or a meaningful end in itself: a calling. The technical note provides an overview of two different ways people can pursue a calling: with an internal focus or external focus. View Details
Keywords: Personal Development and Career; Job Search; Job Design and Levels; Happiness; Identity; Well-being; Motivation and Incentives; Human Needs; Satisfaction; Mission and Purpose; Health Industry; Music Industry; Education Industry; Fine Arts Industry; Motion Pictures and Video Industry
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Perlow, Leslie, and Hannah Weisman. "Two Ways of Pursuing a Calling." Harvard Business School Technical Note 424-023, August 2023.
  • 21 Jul 2009
  • First Look

First Look: July 21

breach that resulted in a 45-minute terminal closure during peak hours, a potential threat to traveler safety, and travel delays across the U.S. O'Reilly considers the impact of her decision on a shifting labor force: the growing divide between those employees deeply... View Details
Keywords: Martha Lagace
  • 11 Apr 2017
  • First Look

First Look at New Research, April 11

decide whether their social-good mission is helping or harming their bottom line. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/317059-PDF-ENG Harvard Business School Case 817-032 U.S. Digital Service Mikey Dickerson and... View Details
  • 12 Aug 2008
  • First Look

First Look: August 12, 2008

over-promising regarding the likelihood of potential breakthroughs, which required painstaking research and stringent clinical trials. The leadership also questioned whether the mission should remain focused on spinal cord injury, or... View Details
Keywords: Sean Silverthorne
  • 20 Nov 2006
  • Research & Ideas

Open Source Science: A New Model for Innovation

unconventional field settings. Their mission was to produce a DNA sequencing test that was cost effective, robust, and operable in extreme field conditions. After several months of effort, the team in consultation with company experts... View Details
Keywords: by Martha Lagace
  • January 2025
  • Case

A Tiger in the Tank: Exxon Sues Investors

By: Clayton S. Rose, Sarah Sasso and James Weber
In June 2024, investors were trying to make sense of ExxonMobil’s (Exxon) lawsuit against two impact investors, Arjuna Capital (Arjuna) and Follow This, that had just been dismissed by the U.S. District Court of Northern Texas. Exxon’s suit challenged the rights of two... View Details
Keywords: Disruption; Talent and Talent Management; Customer Satisfaction; Decision Making; Demographics; Ethics; Corporate Accountability; Employees; Recruitment; Retention; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Civil Society or Community; Social Issues; Adaptation; Investment Activism; Lawsuits and Litigation; Business and Shareholder Relations; Medical Devices and Supplies Industry; Health Industry; Energy Industry; United States; Netherlands; Norway
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Rose, Clayton S., Sarah Sasso, and James Weber. "A Tiger in the Tank: Exxon Sues Investors." Harvard Business School Case 325-015, January 2025.
  • 13 May 2014
  • Op-Ed

The Alibaba Effect

guessing among them and probably an eventual change in policies and views. Losing Alibaba really stung.) Alibaba was founded in 1999 in the city of Hangzhou in Zhejiang province in eastern China. In those early days, it was a small, struggling startup with an opaque... View Details
Keywords: by Bill Kirby & Warren McFarlan; Retail
  • 03 Feb 2003
  • What Do You Think?

Can Business Schools Teach the Craft of Getting Things Done?

judgement, and (4) internal competition that turns friends into enemies. A fifth item on their list is the substitution of several activities—talk, making presentations, preparing documents, developing mission statements, and planning—for... View Details
Keywords: by James Heskett
  • 15 Sep 2003
  • Research & Ideas

The Lessons of New-Market Disruption

that engineering was trying to keep up with. Believing there were other markets in which these technologies could be profitably leveraged, Teradyne's chairman, Alex d'Arbeloff, created a new subsidiary called Aurora, whose sole mission... View Details
Keywords: by Clark Gilbert; Technology
  • October 2019
  • Case

GRIT Fitness

By: Lynda M. Applegate and Olivia Hull
In December 2018, GRIT Fitness was a growing chain of boutique fitness studios offering a variety of workout classes, including weightlifting, high intensity interval training, and cardio dance. With 400 members and three Dallas studios, CEO Brittani Rettig believed... View Details
Keywords: Entrepreneurship; Business Startups; Mission and Purpose; Corporate Strategy; Customer Focus and Relationships; Forecasting and Prediction; Business Plan; Trends; Experience and Expertise; Talent and Talent Management; Training; Health; Selection and Staffing; Leadership Style; Leadership Development; Management Style; Management Teams; Brands and Branding; Organizational Culture; Organizational Structure; Motivation and Incentives; Sports; Competition; Diversification; Expansion; Value Creation; Health Industry; Sports Industry; Texas
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Applegate, Lynda M., and Olivia Hull. "GRIT Fitness." Harvard Business School Case 820-016, October 2019.
  • 07 Apr 2009
  • First Look

First Look: April 7, 2009

Strategic Leadership Development. The mission of the CDC is to improve the capabilities of clients' in-house legal departments, such as by making them better partners with the business units and improving their leadership skills. The CDC... View Details
Keywords: Martha Lagace
  • 09 Oct 2018
  • First Look

New Research and Ideas, October 9, 2018

success in a broad array of projects, such as managing 10 brands and 26 shops across different categories, he also felt the need to reinvent his core confectionery business since not all stores of all his brands were thriving as he had wished. Equally central to the... View Details
Keywords: Dina Gerdeman
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

the researchers recently wrote in a GfK Marketing Intelligence Review article called "Beyond Bedlam: How Consumers and Brands Alike Are Playing the Web." In the last decade, marketers have used digital media in different ways. First, many brands made it their View Details
Keywords: by Dina Gerdeman; Advertising
  • 23 Apr 2013
  • First Look

First Look: April 23

are working on the resulting potential breakthrough ideas. In this article, we describe how leaders of Harvard Catalyst, an organization whose mission is to drive therapies from the lab to patients' bedsides faster and to do so by working... View Details
Keywords: Sean Silverthorne
  • November 1995 (Revised March 2004)
  • Case

Massachusetts General Hospital: CABG Surgery (A)

By: Steven C. Wheelwright and James Weber
A cross-functional team at Massachusetts General Hospital tries to reengineer the service delivery process (the "care path") for heart bypass surgery (CABG) in order to shorten hospital stays (and lower costs) while maintaining/enhancing the quality of care provided. View Details
Keywords: Health Care and Treatment; Medical Specialties; Business Processes; Mission and Purpose; Product Positioning; Product Marketing; Management Practices and Processes; Customer Satisfaction; Service Delivery; Service Operations; Fair Value Accounting; Ethics; Pharmaceutical Industry; Health Industry; Massachusetts
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Wheelwright, Steven C., and James Weber. "Massachusetts General Hospital: CABG Surgery (A)." Harvard Business School Case 696-015, November 1995. (Revised March 2004.)
  • 10 Nov 2015
  • First Look

November 10, 2015

innovation through maintaining and generating partnerships in order to fulfill the bank's greater mission of providing multilateral development financing as well as non-financial technical support and expertise for the Latin American and... View Details
Keywords: Sean Silverthorne
  • 18 Oct 2006
  • Research & Ideas

New at the Helm: A Talk with HBS Dean Light

Forty years ago, in September 1966, a young mission analyst named Jay Light left the Jet Propulsion Laboratory (JPL) in California and headed east to Harvard Business School. At JPL, Light used his undergraduate engineering physics... View Details
Keywords: by Roger Thompson; Education
  • 02 Feb 2007
  • What Do You Think?

Is There Too Little “Know Why” In Business?

"holy grail" as opposed to goals (often merely financial), missions or visions, or even a set of values. As Mourkogiannis puts it, "Let others play with 'strategy' and 'tactics' and 'management.' Purpose is the game of... View Details
Keywords: by Jim Heskett
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