innovation strategy - Publications - Faculty & Research

Article

Managing Climate Change: Lessons from the U.S. Navy

By: Forest Reinhardt and Michael W. Toffel

The U.S. Navy operates on the front lines of climate change. It manages tens of billions of dollars in assets on every continent and on every ocean, which take many years to design and build and then have decades of useful life. This means that it needs to understand... View Details

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February 2024
Supplement

Can Cities Beat the Heat? (B7): Milwaukee Climate Action Snapshot

By: Rosabeth Moss Kanter, Coelin P. Scibetta and Jacob A. Small

Climate snapshots provide a summary of climate actions that occurred between 2018 and 2024, highlighting major green initiatives, innovations, carbon mitigation strategy, and action across multiple levels of government and the private sector. Snapshots also provide an... View Details

Keywords: Cities; Climate; Climate Impact; Innovation; Mitigation Policies; Carbon Footprint; Investing; Climate Finance; Mobility; Adaptation; Renewable Energy; Climate Change; Problems and Challenges; Sustainable Cities; United States; Wisconsin

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February 2008 (Revised May 2011)
Case

The Travails of Rubber: Goodyear or Badyear?

By: Tom Nicholas and Andrew Ferguson

Explores the reason why Charles Goodyear, inventor of rubber vulcanization, was unable to profit from his discovery despite securing international property rights over his invention through a patent in 1844. Considers the utility of patents as an incentive for... View Details

Keywords: Crime and Corruption; Entrepreneurship; Cross-Cultural and Cross-Border Issues; Innovation and Invention; Patents; Motivation and Incentives; Commercialization

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March 2015
Case

Unilever: Combatting Global Food Waste

By: David F. Drake, Janice H. Hammond and Matthew G. Preble

The global consumer goods company Unilever was on pace to hit a number of aggressive targets by 2020 as part of the Unilever Sustainable Living Project, including a goal to halve the waste associated with the disposal of its products. Unilever's chief supply chain... View Details

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Robert Simons is a Baker Foundation Professor at Harvard Business School. For over 35 years, Simons has taught accounting, management control, and strategy execution courses in both the Harvard MBA and Executive Education Programs. For 2024/25, he is teaching a... View Details

March 2021 (Revised August 2021)
Supplement

Wendell Weeks at Corning Inc. (B): Valor Glass and the COVID-19 Pandemic

By: Ryan Raffaelli and Aldo Sesia

The (B) case offers a detailed account of Wendell Weeks’s innovation strategy at Corning, and how his approach played a critical role in the COVID-19 pandemic. It illustrates the company’s philosophy of making long-term investments in promising new technologies and... View Details

Keywords: Innovation and Invention; Innovation Strategy; Technological Innovation; Disruptive Innovation; Information Technology; Leadership; Health Pandemics; Technology Industry; United States; New York (city, NY)

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Srikant M. Datar became the eleventh dean of Harvard Business School on 1 January 2021. During his tenure as a faculty member, he served as Senior Associate Dean for University Affairs (including Faculty Chair of the Harvard Innovation Lab), for Research, for... View Details

Keywords: accounting industry; airline; automobiles; banking; biotechnology; communications; consumer products; e-commerce industry; health care; high technology; investment banking industry; management consulting; manufacturing; pharmaceuticals; venture capital industry

February 2024
Supplement

Can Cities Beat the Heat? (B3): Chattanooga Climate Action Snapshot

By: Rosabeth Moss Kanter, Coelin P. Scibetta and Jacob A. Small

Climate snapshots provide a summary of climate actions that occurred between 2018 and 2024, highlighting major green initiatives, innovations, carbon mitigation strategy, and action across multiple levels of government and the private sector. Snapshots also provide an... View Details

Keywords: Cities; Climate; Climate Impact; Innovation; Mitigation Policies; Carbon Footprint; Investing; Climate Finance; Mobility; Adaptation; Renewable Energy; Climate Change; Problems and Challenges; Sustainable Cities; United States; Tennessee

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February 2024
Case

Can Cities Beat the Heat? (A): A Comparative Analysis of Climate Actions and Change Enablers in 14 U.S. Cities

By: Rosabeth Moss Kanter and Jacob A. Small

Throughout the early 2000's, emphasis was placed on initiatives to adapt to and mitigate climate action in cities. This series presents overviews (snapshots) of 14 U.S. metropolitan regions to help identify similarities, differences, and opportunities for developing... View Details

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21 Sep 2009
News

Harvard Business School Program To Help Media Executives Identify Growth Opportunities In Rapidly Changing Industry

Thomas R. Eisenmann

Thomas R. Eisenmann is the Howard H. Stevenson Professor of Business Administration at the Harvard Business School; Peter O. Crisp Faculty Chair, Harvard Innovation Labs; and Unit Head of the HBS Entrepreneurial... View Details

2021
Working Paper

Accounting for Product Impact in the Pharmaceuticals Industry

By: Amanda Rischbieth, George Serafeim and Katie Trinh

We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the pharmaceuticals industry. We design a monetization methodology that allows us to calculate monetary impact estimates of accessible... View Details

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09 May 2012
Research & Ideas

Clayton Christensen’s “How Will You Measure Your Life?”

Editor's note: Every year, HBS Professor Clayton Christensen teaches students that well-tested academic theories can help them succeed not just in business, but in life. He expounds upon those lessons in his forthcoming book, How Will You Measure Your Life? Co-authored... View Details

February 2019 (Revised June 2019)
Case

Where to Grow Next at Online Marketplace OLX

By: Thales Teixeira, Leandro A. Guissoni and Samy Dana

The CEO of OLX Brazil, an online classifieds platform business, is debating among multiple paths to grow sustainably (i.e., profitably) without the need for investor money. The options under consideration are (1) penetration growth by focusing on the core, (2) new... View Details

Keywords: Online Marketplace; Growth; Customer Acquisition; Facebook; Two-sided Network; E-commerce; Classifieds; Naspers; Schibsted; Innovation; Startup; Digital Platforms; Internet and the Web; Growth and Development Strategy; Business Model; Innovation and Invention; Business Startups; Decision Choices and Conditions; Brazil

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September 1998 (Revised September 2001)
Case

IBM's Reinventing Education (A)

By: Rosabeth M. Kanter

Describes IBM's national innovation strategy to transform K-12 public education through new solutions developed by IBM engineers and consultants using information technology. Examples are: data warehousing in Broward County, FL schools, tracking software for the... View Details

Keywords: Social Enterprise; Innovation Strategy; Information Technology; Education; Business and Community Relations; Information Technology Industry; Education Industry; San Jose; Philadelphia; Ohio; Florida

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19 Feb 2008
Research & Ideas

Radical Design, Radical Results

When furniture designer Herman Miller presented a prototype of its sleek, mesh Aeron chair to a consumer focus group, many asked if they could see a finished, upholstered version. Innovative product design can be a risky proposition. Yet... View Details

Keywords: by Julia Hanna; Consumer Products

March 2017 (Revised September 2017)
Case

Facebook Fake News in the Post-Truth World

By: John R. Wells and Carole A. Winkler

In January 2017, Mark Zuckerberg, founder and CEO of Facebook, was surrounded by controversy. The election of Donald Trump as the next president of the United States in November 2016 had triggered a national storm of protests, and many attributed Trump’s victory to... View Details

Keywords: Facebook; Fake News; Mark Zuckerberg; Donald Trump; Algorithms; Social Networks; Partisanship; Social Media; App Development; Instagram; WhatsApp; Smartphone; Silicon Valley; Office Space; Digital Strategy; Democracy; Entry Barriers; Online Platforms; Controversy; Tencent; Agility; Social Networking; Gaming; Gaming Industry; Computer Games; Mobile Gaming; Messaging; Monetization Strategy; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Headquarters; Business Organization; For-Profit Firms; Trends; Communication; Communication Technology; Forms of Communication; Interactive Communication; Interpersonal Communication; Talent and Talent Management; Crime and Corruption; Voting; Demographics; Entertainment; Games, Gaming, and Gambling; Moral Sensibility; Values and Beliefs; Initial Public Offering; Profit; Revenue; Geography; Geographic Location; Global Range; Local Range; Country; Cross-Cultural and Cross-Border Issues; Globalized Firms and Management; Globalized Markets and Industries; Governing Rules, Regulations, and Reforms; Government and Politics; International Relations; National Security; Political Elections; Business History; Recruitment; Selection and Staffing; Information Management; Information Publishing; News; Newspapers; Innovation and Management; Innovation Strategy; Technological Innovation; Knowledge Dissemination; Human Capital; Law; Leadership Development; Leadership Style; Leading Change; Business or Company Management; Crisis Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Management Practices and Processes; Management Style; Management Systems; Management Teams; Managerial Roles; Marketing Channels; Social Marketing; Network Effects; Market Entry and Exit; Digital Platforms; Marketplace Matching; Industry Growth; Industry Structures; Monopoly; Media; Product Development; Service Delivery; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Organizational Structure; Public Ownership; Problems and Challenges; Business and Community Relations; Business and Government Relations; Groups and Teams; Networks; Rank and Position; Opportunities; Behavior; Emotions; Identity; Power and Influence; Prejudice and Bias; Reputation; Social and Collaborative Networks; Status and Position; Trust; Society; Civil Society or Community; Culture; Public Opinion; Social Issues; Societal Protocols; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customization and Personalization; Diversification; Expansion; Horizontal Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Valuation; Advertising Industry; Communications Industry; Entertainment and Recreation Industry; Information Industry; Information Technology Industry; Journalism and News Industry; Media and Broadcasting Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; United States; California; Sunnyvale; Russia

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26 Sep 2018
HBS Seminar

Gustavo Manso, University of California Berkeley Haas School of Business

October 2011
Supplement

Ganesh Natarajan, CEO of Zensar: In-Class Comments, 4/7/11

By: David A. Garvin

Zensar is a rapidly growing, mid-sized Indian IT services company with a collaborative management philosophy and innovative HR policies. One of its practices, Vision Communities, is an inclusive forum for innovation and strategy formulation. As the company grows,... View Details

Keywords: Management; Service Operations; Family and Family Relationships; Behavior; Information Technology; Information Technology Industry; India

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March 2002 (Revised May 2010)
Case

Apple Stores

This case reveals the genesis of the Apple Stores, a revolutionary retail concept launched by Ron Johnson, Apple Computer's senior vice president of retail. In January 2002, Apple Computer was at the eve of one of the most stunning commercial successes ever known in... View Details

Keywords: Competitive Advantage; Marketing Channels; Consumer Behavior; Innovation and Invention; Computer Industry; Retail Industry

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