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Show Results For

  • All HBS Web  (9,368)
    • People  (43)
    • News  (3,084)
    • Research  (4,636)
    • Events  (37)
    • Multimedia  (42)
  • Faculty Publications  (1,501)
← Page 47 of 9,368 Results →
  • 19 Mar 2014
  • Research & Ideas

A Brand Manager’s Guide to Losing Control

doctoral studies. Brand managers entered the social media landscape with the same approach they used for television and radio advertising, she says. "With both of those media, we have an understood contract with consumers: In order for you to get free programming,... View Details
Keywords: by Carmen Nobel; Advertising
  • 28 Mar 2016
  • Research & Ideas

What's a Boss Worth?

people supervising teams. In part, that’s because it’s difficult to separate the performance of the boss from the performance of the individual workers he or she oversees. “Bosses may get lucky and have subordinates who can do their job... View Details
Keywords: by Michael Blanding; Service
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

diffused into the market. The debate was this: Did Microsoft win because its Internet Explorer was the technologically superior product to Netscape Navigator, or was Microsoft just more successful at the distribution end by convincing... View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • 14 Nov 2019
  • Book

Lifting the Lid on Turkey's Hidden Business History

Turkey’s economic development story has always been something of a black box for scholars to understand, perhaps in part because many of the most successful business enterprises there have been in family hands and largely closed to public scrutiny. The authors of a new... View Details
Keywords: by Sean Silverthorne
  • 10 Apr 2014
  • Research & Ideas

John Kotter’s Plan to Accelerate Your Business

and agility in their processes. Accelerate takes those steps and "turbocharges them," he says. Under a dual operating system, all processes and activities that involve what a company already knows how to do stay on the regular,... View Details
Keywords: by Kim Girard
  • 10 Feb 2021
  • Research & Ideas

Has #MeToo Changed How Hollywood Hires?

so that they can lessen the negative public perception and media scrutiny,” Luo says. “We do see an increase in their likelihood of working with female writers after #MeToo, but much less so than female producers.” In fact, among... View Details
Keywords: by Rachel Layne; Media & Broadcasting
  • 09 Feb 2009
  • Research & Ideas

Uncompromising Leadership in Tough Times

started the turnaround of the company by first working on values—redefining them and communicating them widely. First, they do not merely focus on cost cutting and layoffs when a crisis arrives. While they... View Details
Keywords: by Martha Lagace
  • 10 Jan 2018
  • Research & Ideas

Working for a Shamed Company Can Hurt Your Future Compensation

unfairly. So by checking references and properly vetting these candidates, companies may be able to snap up top talent that others might overlook. “This might present an opportunity for companies to do some... View Details
Keywords: by Michael Blanding; Financial Services
  • 15 Aug 2013
  • Working Paper Summaries

Competition and Social Identity in the Workplace: Evidence from a Chinese Textile Firm

Keywords: by Takao Kato & Pian Shu
  • 02 Feb 2015
  • Research & Ideas

Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t

existing wifi networks to allow users to make calls on their mobile phones without purchasing extra minutes. “These startups are like fleas on the backs of dinosaurs too big to do much about it” "Decoupling separates two or more... View Details
Keywords: by Michael Blanding
  • 05 Jul 2006
  • Working Paper Summaries

Measuring Consumer and Competitive Impact with Elasticity Decompositions

Keywords: by Thomas J. Steenburgh; Advertising
  • 09 Jan 2006
  • Research & Ideas

What Really Drives Your Strategy?

process; all these other elements have an impact as well. Q: What role do customers play? Bower: In the ordinary course of events, when managers of business units make proposals for investments, they are almost always driven View Details
Keywords: by Martha Lagace
  • 06 Mar 2006
  • What Do You Think?

The China Dilemma for U.S. Firms: Comply, Resist, or Leave?

Google ended its service to China, China would respond by creating its own version of Google." Jack Carpenter advised, "If an organization is serious about doing business in China, it must 'ride... View Details
Keywords: by James Heskett; Technology
  • 28 Nov 2005
  • Research & Ideas

Unilever: Transformation and Tradition

the identification of Unilever as being in the fast-moving consumer goods business. By 1990 Unilever no longer fitted Cole's description of thirty years previously of being "several different fleets . . . View Details
Keywords: by Geoffrey Jones; Consumer Products
  • 28 May 2013
  • Research & Ideas

Can LEGO Snap Together a Future in Asia?

that one will fall short of forecast by 50 percent while another sells twice what was expected. "We just don't know in advance which ones will be those two," he said. On the plus side, LEGO's strength is flexible production.... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 03 Nov 2008
  • HBS Case

Economics of the Ethanol Business

this is an audacious one." MME completed construction of its plant in February 2005 and quickly ramped up production to 48 million gallons of ethanol annually. By the end of FY 2007, it had posted $23 million in profits but also had... View Details
Keywords: by Julia Hanna; Agriculture & Agribusiness; Energy
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

question—it’s clear.” Simply put, inefficiencies in the development of precision medicine can best be addressed by a business-analysis approach. With the mapping of the human genome completed 15 years ago, the sci-fi concept of using a... View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 27 Feb 2017
  • Research & Ideas

Reputation is Vital to Survival in Turbulent Markets

Long Run Survival, the authors find that an organization’s reputation is a crucial factor for long-term success. Less well understood is the key role played by resilience—an organization’s ability to overcome unexpected shocks. The... View Details
Keywords: by Sean Silverthorne
  • 06 Dec 2021
  • Research & Ideas

The Popular Stock Metric That Can Lead Investors Astray

economy driven by research and intellectual property that it no longer accurately signals so-called value stocks, suggests new research from Charles C.Y. Wang, Harvard Business School’s Glenn and Mary Jane Creamer Associate Professor of... View Details
Keywords: by Rachel Layne
  • 02 Oct 2006
  • Research & Ideas

Negotiating in Three Dimensions

negotiations. Of course, real people do not typically act in the ultra-rational manner assumed by such "symmetrically prescriptive" models. Howard Raiffa's intellectual innovation, since furthered... View Details
Keywords: by Martha Lagace
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