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Show Results For
- All HBS Web
(1,454)
- People (3)
- News (235)
- Research (1,019)
- Events (9)
- Multimedia (4)
- Faculty Publications (462)
- 02 May 2023
- Blog Post
Sustainability Career Advice from the Career & Professional Development Office
what you were doing before joining HBS and what inspired you to join the Career & Professional Development (CPD) team. Before coming to HBS, I lived in New York City where I worked in integrated marketing for VH1. During my time at... View Details
- 21 Feb 2017
- First Look
First Look at New Research: February 21
across medicine. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52286 forthcoming Strategic Management Journal Overcoming Institutional Voids: A Reputation-Based View of Long-Run Survival By: Gao, Cheng, Tiona Zuzul, Geoffrey Jones, and Tarun Khanna... View Details
Keywords: Carmen Nobel
- 01 Apr 2000
- News
Getting the Message
the goals of marketers and its employment of technology to facilitate using the Web as an advertising vehicle. In addition to acting as a sales representative for select Web site publishers and advertisers, the company licenses the View Details
Keywords: Susan Young
- 01 Jun 2014
- News
A Look at Olook
André Beisert's olook targets a very particular part of Brazil's new consumer market. "Our brand has a persona," Beisert (MBA 2009) says in his white brick office, which sits atop a small warehouse in the Vila Nova Conceição neighborhood... View Details
- Profile
Darrin Rahn
Farmers of America. "My brothers and I [Darrin is the middle child of five] wanted to start a business as an FFA project," Darrin explains. "Making and selling hay to local livestock farmers was the original business idea. As the business grew, we began... View Details
Keywords: CPG
- 15 Nov 2020
- News
Podcasts Engage New Audiences with HBS
criticism of its early social media marketing campaign targeting teens. Then Toffel, who is the Senator John Heinz Professor of Environmental Management, poses a tough question: “What should JUUL do now,... View Details
- 18 Jun 2001
- Research & Ideas
Tech Investment the Wise Way
market focus is needed to begin the process in order to know what technological attributes to target in the development, and how to resolve the many trade-offs that arise in the course of development, e.g.... View Details
- 31 May 2016
- First Look
May 31, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=51099 May 2016 American Economic Review: Papers and Proceedings Copyright Infringement in the Market for Digital Images By: Luo, Hong, and Julie Holland Mortimer Abstract—Digital technologies... View Details
Keywords: Sean Silverthorne
- 23 Sep 2014
- First Look
First Look: September 23
that pursue a social mission through the use of market mechanisms. These hybrid organizations, often referred to as social enterprises, combine aspects of both charity and business at their core. In this paper we distinguish between two... View Details
Keywords: Sean Silverthorne
- 01 Apr 1999
- News
Q & A: Confronting New Technologies: When Doing Right Is Wrong
service targeted at an established market, then rapid market entry and a quick sellout provide the best chances for success. For an entrepreneur wanting to build a business over time, the odds can be... View Details
- 29 May 2001
- Research & Ideas
How Technological Disruption Changes Everything
disrupted. At a plenary session at the HBS Global Alumni Conference 2001, Christensen expanded on the work highlighted in his 1997 book, The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail. Disruptive technologies such as the personal computer have... View Details
- 01 Feb 2001
- News
HBS Alumni Association Board of Directors: President's Report
Shanghai. As we look forward to those upcoming events with anticipation, let me give you a quick status report on the important, ongoing work that our Alumni Board committees are undertaking this year. The Communications Committee, chaired by John B. Hoffmann (MBA... View Details
- Profile
Roy Ben-Dor
at Cdigix, "a comprehensive, media service targeted at the college market and delivered over the local area network. In many ways, it was an extension of my father's business – a glimpse of the promised... View Details
- Profile
Ed Rogers
conception to execution, I was surprised by the extent to which we could apply concepts we touched on in various RC classes. For instance, in our Marketing and Strategy courses, we talked a lot about how you need to position your... View Details
- 07 Aug 2000
- Research & Ideas
Rocket Science Retailing
that have not been shipped. This process of reading and reacting to market signals has improved CompUSA's ability to match supply with demand. Finally, book and music retailer Borders Group uses historical sales data to customize the... View Details
- 01 Feb 2001
- News
New Fitzhugh Professorship Celebrated
department, served as an advisor to a number of business and marketing clubs, and organized the school's Small Business Center. In 1965, Fitzhugh left Howard to accept a position at Pepsi-Cola, where he developed the first View Details
- 03 Nov 2015
- First Look
November 3, 2015
Complexity By: Célérier, Claire, and Boris Vallée Abstract—This paper investigates the rationale for issuing complex securities to retail investors. We focus on a large market of investment products targeted... View Details
Keywords: Sean Silverthorne
- 01 Dec 2004
- News
HBS to Release 2004 Annual Report
exceed our targeted cash from operations.” This year, alumni will receive details of the School’s financial performance in an expanded, annual report format, which will offer a better sense of how HBS financial resources — including gifts... View Details
- Fast Answer
FIELD Global Immersion Resources: Vietnam
Where can I find country, industry and market information and news about Vietnam? Industry and market research Passport Useful for: consumer-related industry reports across a variety of... View Details
- Fast Answer
FIELD Global Immersion Resources: Rwanda
Where can I find country, industry and market information and news about Rwanda? Country information and economic data Economist Intelligence Unit (EIU): Useful for: in-depth country information covering recent economic... View Details