Publications

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Managing Customers for Growth - Course Catalog

throughout the course. Final Project (40%) – A customer management strategy project, completed individually or in pairs. Technical skills are not required for this course. Workshops will include a data... View Details

April 2019
Case

GE Appliances: Implementing Haier's Made-In-China Management System

By: Dennis Campbell, Marshall Meyer, Bonnie Yining Cao and Dawn H. Lau

Keywords: Business or Company Management; Growth and Development Strategy; Manufacturing Industry; Retail Industry; Consumer Products Industry; China; United States

02 Jun 2003
Research & Ideas

Stuck in Gear: Why Managers Don’t Act

re-tooled to successful and profitable strategic ends. In Revival of the Fittest, he draws on his extensive global research in such diverse industries as personal computers, brewing, tires, and consumer banking to outline the pitfalls that View Details

Keywords: by Martha Lagace

17 Nov 2003
Research & Ideas

The Business Case for Diabetes Disease Management

a year to treat a newly diagnosed diabetic patient; obviously, the numbers go up if a diabetic suffers serious complications. Healthcare providers have attempted a number of disease management strategies... View Details

Keywords: by Martha Lagace; Health

Teaching Interest

Overview

By: Susanna Gallani

At HBS, Professor Gallani teaches in the Executive Education Program for Leadership Development and in focused Executive Education programs, including Managing Health Care Delivery, Driving Corporate Performance, and several programs focused on the implementation of... View Details

Keywords: Management Controls; Performance Management; Strategy Execution; Incentive Programs; Health Care

13 May 2015
News

A new book titled "Strategy Rules" by Harvard and MIT Professors Analyzes the Business Strategies of Apple and Wintel

September 2000
Background Note

Professional Services Module Two: External Strategy for Sustained Competitive Advantage

By: Thomas J. DeLong, Ashish Nanda and Scot H. Landry

Concerns itself with the strategic dynamics which influence organizations externally. View Details

Keywords: Competitive Advantage; Competitive Strategy; Corporate Entrepreneurship; Business Startups; Business Plan; Service Operations; For-Profit Firms; Power and Influence; Measurement and Metrics; Business Processes; Management Practices and Processes; Management Analysis, Tools, and Techniques

Find at Harvard

June 2010 (Revised October 2014)
Teaching Note

Enterprise Risk Management at Hydro One (A)

By: Anette Mikes

Teaching Note for 109-001 View Details

Keywords: SWOT Analysis; Risk Management; Climate Change; Renewable Energy; Technology Adoption; Strategy; Business and Stakeholder Relations; Perspective; Goals and Objectives; Capital Budgeting; Governing Rules, Regulations, and Reforms; Energy Industry

January 2022 (Revised August 2022)
Case

Hello Heart: The Next Generation of Chronic Disease Management Apps

By: Ariel D. Stern and Danielle Golan

Hello Heart, a hypertension management app debated whether to go deep and cover other heart conditions, or to expand its solution to other chronic conditions. View Details

August 2005 (Revised December 2006)
Case

Procter & Gamble: Electronic Data Capture and Clinical Trial Management

By: Robert S. Huckman and Mark J. Cotteleer

Considers whether the management of Procter & Gamble (P&G) Pharmaceuticals should adopt Web-based electronic data capture (EDC) as the default standard for the management of its clinical drug trials. Provides a detailed description of the existing paper-based process... View Details

Keywords: Health Testing and Trials; Internet and the Web; Information Technology; Adoption; Business Processes; Industry Structures; Technological Innovation; Service Operations; Pharmaceutical Industry; United States

Web

Measure Outcomes & Cost for Every Patient - Institute For Strategy And Competitiveness

incentives to use outcome measures. Overcoming those barriers involves implementing the standardized ICHOM measure set and developing the IT systems to collect and manage the data. Ideally, this should occur in the patient care workflow... View Details

11 Jul 2012
News

A Hedge-Fund Manager With a Low Profile

Keywords: Hedge funds; value investing; Funds, Trusts, and Other Financial Vehicles; Finance

May 2013
Case

Launching Krispy Natural: Cracking the Product Management Code

By: Frank V. Cespedes and Heather Beckham

Pemberton Products is a U.S. market leader in the cookie and bakery snacks segment of the sweet snack market. Looking to expand into the salty snack market, the company acquires Krispy Inc., a maker of salty snack crackers located in the southeastern U.S. To compete... View Details

Keywords: Analytics and Data Science; Competition; Organizational Culture; Management Teams; Brands and Branding; Expansion; Marketing Strategy; Product Launch; Acquisition; Food and Beverage Industry; Ohio; United States

November 2013
Teaching Note

Barnes & Noble: Managing the E-Book Revolution

By: Alan MacCormack, Brian Kimball Dunn and Chris F. Kemerer

In 2012, Barnes & Noble found itself in a difficult position. While the company had weathered the advent of online retailing relatively well, the arrival of electronic books (e-books) threatened the company's viability. Primary competitor Borders had already fallen by... View Details

Keywords: Technological Innovation; Internet and the Web; Adaptation; Books; Retail Industry