Publications

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Youngme Moon is the Donald K. David Professor of Business at Harvard Business School. Professor Moon's research sits at the intersection of brand strategy and culture, with a particular focus on the emergent AI economy. She is the author of the bestselling book, View Details

September 2002 (Revised October 2002)
Case

Bank of America (A)

By: Stefan H. Thomke and Ashok Nimgade

Describes how Bank of America is creating a system for product and service innovation in its retail banking business. Emphasis is placed on the role of experimentation in some two-dozen real-life "laboratories" that serve as fully operating banking branches and as... View Details

Keywords: Motivation and Incentives; Problems and Challenges; Innovation and Management; Risk and Uncertainty; Change; Failure; Banks and Banking; Learning; Banking Industry

June 2024
Article

Defining Who You Are by Whom You Serve? Strategies for Prosocial–Professional Identity Integration with Clients

By: Lakshmi Ramarajan and Julie Yen

Many professionals want to both achieve professional success and contribute to society. Yet, in some professional contexts, these aims are in tension because serving elite clients is considered the pinnacle of professional success, but professionals themselves may view... View Details

Keywords: Identity; Experience and Expertise; Corporate Social Responsibility and Impact; Behavior; Social Entrepreneurship

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February 2021 (Revised March 2022)
Case

Marvin: A Personalized Telehealth Approach to Mental Health

By: Regina E. Herzlinger, Eshani Sharma, Andrew Nguyen, Thomas Arsenault, Carin-Isabel Knoop and Julia Kelley

More than one third of Americans were said to suffer some type of behavioral health ailment at some point in their lifetime, with many people requiring chronic therapy or intervention. Despite significant clinical needs, access to reliable treatment has been difficult... View Details

Keywords: Mental Health; Applications; Startup Management; Telehealth; Health Care Entrepreneurship; Health ＆ Wellness; Health Care; Health Care and Treatment; Customization and Personalization; Internet and the Web; Entrepreneurship; Growth and Development Strategy; Applications and Software

Aug 2017
Conference Presentation

To Highlight or Downplay Differences? A Threat-Matching Model for Crafting Diversity Approaches

By: J. Lees and E. Apfelbaum

We integrate organizational and psychological scholarship to devise the threat matching model, a contingency theory that illustrates when, how, and which diversity approaches—frameworks leaders provide employees to understand and respond to diversity—promote... View Details

Keywords: Race And Ethnicity; Inclusion; Diversity; Gender; Race; Ethnicity; Equality and Inequality; Leadership

Article

The Business Case for Curiosity

By: Francesca Gino

Although leaders might say they value inquisitive minds, in reality most stifle curiosity, fearing it will increase risk and inefficiency. Harvard Business School’s Francesca Gino elaborates on the benefits of and common barriers to curiosity in the workplace and... View Details

Keywords: Organizational Culture; Employees; Creativity; Cognition and Thinking; Learning; Decision Making; Performance Effectiveness

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29 Apr 2021
Blog Post

PRIDE at HBS: Forty Years of Progress

on the PRIDE community at HBS? Before coming to HBS I was a submarine officer in the US Navy. Submarines were my entire life. They consumed all my working hours and much of my social life too, since almost all my friends were fellow... View Details

Lynn S. Paine

Lynn Sharp Paine is a Baker Foundation Professor and John G. McLean Professor of Business Administration, Emerita, at Harvard Business School. A member and former chair of the General Management unit, she has served in numerous leadership positions including Senior... View Details

October 2013
Article

The Cheater's High: The Unexpected Affective Benefits of Unethical Behavior

By: N. E. Ruedy, C. Moore, F. Gino and M. Schweitzer

Many theories of moral behavior assume that unethical behavior triggers negative affect. In this paper, we challenge this assumption and demonstrate that unethical behavior can trigger positive affect, which we term a "cheater's high." Across six studies, we find that... View Details

Keywords: Moral Sensibility; Behavior; Satisfaction; Decision Making

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12 Aug 2013
Research & Ideas

‘Hybrid’ Organizations a Difficult Bet for Entrepreneurs

primarily by the sale of the glasses themselves. VisionSpring is what organization scholars call a "hybrid" social venture, since it combines the social welfare logic of a nonprofit and the commercial logic... View Details

Keywords: by Michael Blanding

February 2025 (Revised April 2025)
Case

Institutional Neutrality, Restraint or Convenience?

By: Clayton S. Rose, Nicole Zelazko and Alexis Lefort

In the fall of 2023 and winter of 2024, college campuses across the U.S. experienced protests and encampments in the aftermath of the October 7, 2023 terrorist attack on Israel by the Islamist militant group Hamas, and Israel’s subsequent invasion of Gaza. These... View Details

Keywords: Distribution; Cost vs Benefits; Ethics; Governance; Leadership; Crisis Management; Risk Management; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Civil Society or Community; Social Issues; Adaptation; Disruption; Communication Strategy; Higher Education; United States

2020
Presentations & Discussions

Lessons from W50

27 Nov 2012
Working Paper Summaries

No Margin, No Mission? A Field Experiment on Incentives for Pro-Social Tasks

Keywords: by Nava Ashraf, Oriana Bandiera & Kelsey Jack

Beatriz Fernández

Keywords: Food Service

Research Summary

Moral Reasoning & Experimental Political Philosophy

In this work, we demonstrate a new and morally significant effect on judgment and decision-making. This research is inspired by the work of John Rawls, widely regarded as the most important political philosopher of the 20th Century. Here we apply the central... View Details

Keywords: Ethics; Fairness; Distributive Justice

Web

PhD Programs - Doctoral

Faculty throughout Harvard guide the programs through their participation on advisory committees. How do I know which program is right for me? Our PhD students draw on diverse personal and professional backgrounds to pursue an ever-expanding range of research topics.... View Details

17 Oct 2024
Research & Ideas

The Reputation Risks of Sharing Fake News

As partisan vitriol flies in the final month before the US presidential election, a new study offers insight into the question of why people share political misinformation. Even when a news article would flatter their political party, people tend to expect that sharing... View Details

Keywords: by Avery Forman

December 2020 (Revised December 2022)
Case

The Dance of Dharma: On the Difficulty of Being Good

By: Arthur I. Segel and Tyler M. Richard

When deciding how to be good and act well, we often seek outside help. Many of our oldest and most frequently consulted sources of ethical guidance are our religious traditions. Just as one might consult a thoughtful friend, countless people seek direction from their... View Details

Keywords: Hinduism; Ethics; Religion; Values and Beliefs; Decision Making

Article

Marginality and Problem-Solving Effectiveness in Broadcast Search

By: Lars Bo Jeppesen and Karim R. Lakhani

We examine who the winners are in science problem-solving contests characterized by open broadcast of problem information, self-selection of external solvers to discrete problems from the laboratories of large R&D intensive companies, and blind review of solution... View Details

Keywords: Competition; Open Source Distribution; Knowledge Use and Leverage; Markets; Independent Innovation and Invention; Problems and Challenges; Research and Development; Gender; Science