Publications

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01 Jun 2010
News

$how Me the Money

wants 15 percent of the equity and would take out a loan from your parent company to buy his shares, the loan to be repaid with dividends from those shares. Would you make him a partner? On a cold winter day... View Details

Keywords: Garry Emmons; Administration of Economic Programs; Government; Executive, Legislative, and Other General Government Support; Government; Legal Services; Professional Services; Management, Scientific, and Technical Consulting Services; Professional Services

01 Sep 2014
News

Book Review: Getting Beyond Yes

The Choices, Systems, and Behaviors that Drive Effective Selling, Frank V. Cespedes laments the fact that sales and strategy rarely make a joint and complementary appearance in MBA classrooms or academic... View Details

Keywords: Maureen Harmon; faculty research; faculty books

16 Jul 2014
HBS Case

Marketing Obamacare

are aware of the new opportunities, and then you've got to motivate and enable them to find an insurance solution that makes sense for them." After all, no one wakes up in the morning excited to buy... View Details

Keywords: by Michael Blanding; Health

Portrait Project

Irene So

First of all, I want to buy my dad a big, fancy new car. When I was growing up, he always wanted a Lincoln Continental. Year after year he tooled around in his old Plymouth Reliant, dreaming that it was a Lincoln, and year after year the... View Details

12 Aug 2002
Research & Ideas

‘Let the Buyer Beware’ Doesn’t Protect Investors

recognized as a result of the bubble—have been those of the analysts who worked in the investment banks. The banks employ two kinds of analysts: Those who issue recommendations about individual firms, and those who try to get investors to View Details

Keywords: by D. Quinn Mills

June 2023 (Revised January 2024)
Case

Communities In Schools (Atlanta): Innovating a College Program

By: V. Kasturi Rangan, Lynda M. Applegate and Alexis Lefort

Frank Brown, CIS of Atlanta's new Black CEO, was keen to extend CIS's well-honed case management in schools program to youth in college. Founded 50 years ago by Bill Milliken, CIS, a network of 110 affiliates, had built a strong program of assisting and supporting... View Details

Keywords: Decisions; Education; Expansion; Organizational Change and Adaptation; Atlanta

January 2022 (Revised October 2022)
Case

Second Harvest Heartland: Ending Hunger Together

By: V. Kasturi Rangan and Courtney Han

In March 2020, Second Harvest Heartland, one of six Foodbanks serving Minnesota, was caught in the COVID-19 emergency with considerably more people exposed to hunger and food insecurity. Its management team led by CEO Allison O’Toole and COO Thierry Ibri alertly... View Details

Keywords: COVID-19 Pandemic; Food Insecurity; Social Enterprise; Food; Health Pandemics; Crisis Management; Strategy; Adaptation; Social Issues; Mission and Purpose; Decision Making; United States; Minnesota

April 1993 (Revised June 1994)
Supplement

MathSoft, Inc. (B)

By: V. Kasturi Rangan

Describes the president's decision regarding MathSoft's marketing channels and communications methods, and the company's sales results during the next five quarters. The (A) case market response model is also updated. View Details

Keywords: Communication Technology; Forecasting and Prediction; Curriculum and Courses; Learning; Knowledge Sharing; Growth and Development Strategy; Marketing Channels; Education Industry

17 Oct 2014
Research & Ideas

New Treasury Rules Help Long-Retirement Planning

The United States Treasury recently amended its rules to encourage workers with retirement plans to purchase life annuities within these plans. Life annuities generally make fixed monthly payments from the date of retirement until the... View Details

Keywords: by Robert Pozen; Financial Services

May 2022 (Revised May 2024)
Case

The Freedom Fund (A): Ending Modern Slavery

By: V. Kasturi Rangan and Courtney Han

The Freedom Fund founded in 2013 to end modern slavery had raised more than half its intended target (by 2025) of $200 million. In 2021, impressed by its decentralized-partnering style of operations, philanthropist MacKenzie Scott awarded the Fund a gift of $35 million... View Details

Keywords: Social Issues; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving; Spending; Decisions; India; Thailand; Ethiopia

August 2011 (Revised November 2015)
Case

CFW Clinics in Kenya: To Profit or Not for Profit

By: V. Kasturi Rangan and Katharine Lee

Ten years after having launched a chain of non-profit health clinics, its founder is now debating the merits of scaling the operation by converting to a for-profit enterprise. View Details

Keywords: Decision Choices and Conditions; Business Model; Social Enterprise; Nonprofit Organizations; Transformation; For-Profit Firms; Health Industry; Kenya

01 Jun 2002
News

New Fellowship Program Encourages Young MBAs to Work for Nonprofits

organizations around the world to avail themselves of the unique gifts and talents of HBS graduates. Our aim is to make the program a tremendous learning experience for graduates and to make it affordable... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

December 2008
Article

Fundamental Dimensions of Social Judgment

By: A. Abele, A.J.C. Cuddy, C. Judd and V. Yzerbyt

Keywords: Judgments; Society

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06 May 2019
Research & Ideas

Consumers Blame Business for Global Health Problems. Can Business Become the Solution?

Every public health crisis—whether it’s the availability of highly addictive opioids or junk food marketing to children—prompts consumers to question how far companies will go for profit. It’s not an unwarranted concern. After all, cigarette makers once used... View Details

Keywords: by Danielle Kost; Health

October 1993 (Revised February 1995)
Case

Dendrite International

By: Frank V. Cespedes and Marie Bell

Dendrite International is a $23 million (1992 revenues) supplier of sales automation software to pharmaceuticals companies in Europe, Japan, and the United States. The firm's strategy has depended on being a full-service supplier to multinational firms. Impending... View Details

Keywords: Accounting Audits; Cost vs Benefits; Forecasting and Prediction; Marketing Strategy; Risk and Uncertainty; Sales; Competitive Advantage; Information Technology Industry; Japan; Europe; United States

02 Jan 2008
Research & Ideas

Most Popular Stories 2007

2.0" turned up on the online encyclopedia one day—and was recommended for deletion—McAfee and colleague Karim R. Lakhani knew they had the makings of an insightful case study on collaboration and governance in the digital world.... View Details

Keywords: by Sean Silverthorne

24 Nov 2009
First Look

First Look: Nov. 24

Processes (in press) Abstract People often make judgments about the ethicality of others' behaviors and then decide how harshly to punish such behaviors. When they make these judgments and decisions,... View Details

Keywords: Martha Lagace

October 1994 (Revised January 1997)
Case

Nestle Refrigerated Foods: Contadina Pasta and Pizza (A)

By: V. Kasturi Rangan and Marie Bell

Nestle Co.'s Refrigerated Foods Division has very successfully launched its Contadina brand pasta and sauces. The new product has achieved nearly $100 million in sales in three years. The division now considers an extension into the pizza line. This case provides a... View Details

Keywords: Business Divisions; Forecasting and Prediction; Marketing Strategy; Product Launch; Sales; Commercialization; Consumer Products Industry; Food and Beverage Industry