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  • All HBS Web  (4,701)
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  • September 2017 (Revised July 2018)
  • Case

CyberArk: Protecting the Keys to the IT Kingdom

By: Raffaella Sadun, David Yoffie and Margot Eiran
CyberArk was the recognized leader in the Privileged Account Management (PAM) space, a cybersecurity subsegment it had essentially created to secure organizations’ IT systems and sensitive data. Over 17 years, the Israeli company had grown to a market capitalization of... View Details
Keywords: Strategy; Growth and Development Strategy; Organizational Culture; Competitive Advantage; Information Technology; Cybersecurity; Information Technology Industry; Israel; United States
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Sadun, Raffaella, David Yoffie, and Margot Eiran. "CyberArk: Protecting the Keys to the IT Kingdom." Harvard Business School Case 718-418, September 2017. (Revised July 2018.)
  • March 2018
  • Teaching Note

Augmedix

By: Frank V. Cespedes
Teaching Note for HBS No. 817-048. Augmedix provides a service that live-streams video of patient appointments to a remote scribe, freeing up significant physician time from electronic medical record data-entry tasks. The venture is confronting decisions in areas such... View Details
Keywords: Entrepreneurship; Sales; Management; Marketing Strategy; Growth and Development Strategy; Technology Adoption; Customers; Segmentation; Health Industry; Technology Industry; United States
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Cespedes, Frank V. "Augmedix." Harvard Business School Teaching Note 818-117, March 2018.
  • January 2024 (Revised October 2024)
  • Case

DO & CO: Crafting Luxury in the Fast Lane (A)

By: Juan Alcácer, Esel Cekin, Michael Lee and Noah Roberson
In July 2023, Attila Dogudan, the chairman of DO & CO, a renowned international catering firm, found himself in a deep conversation with his two sons about a potential new venture: catering for the Las Vegas Grand Prix, a significant step beyond their 31-year history... View Details
Keywords: Decision Choices and Conditions; Health Pandemics; Opportunities; Corporate Strategy; Luxury; Food and Beverage Industry; Las Vegas
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Alcácer, Juan, Esel Cekin, Michael Lee, and Noah Roberson. "DO & CO: Crafting Luxury in the Fast Lane (A)." Harvard Business School Case 724-416, January 2024. (Revised October 2024.)
  • April 2000 (Revised July 2000)
  • Case

Ameritrade Holding Corporation

By: Lisa K. Meulbroek
Some of the senior managers at Ameritrade, an Internet brokerage firm, are selling their holdings in the firm. Why are the managers selling, how will it affect shareholders, and what should the CEO do about it? The CEO is concerned that the market will interpret... View Details
Keywords: Valuation; Internet and the Web; Stock Options; Risk Management; Financial Services Industry
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Meulbroek, Lisa K. "Ameritrade Holding Corporation." Harvard Business School Case 200-057, April 2000. (Revised July 2000.)
  • February 2010 (Revised October 2010)
  • Case

YouTube: Time to Charge Users?

By: Anita Elberse and Sunil Gupta
In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent company, to charge users seeking to upload content, as some analysts had suggested—and if so, who should be... View Details
Keywords: Digital Marketing; Business Model; Cost; Profit; Revenue; Consumer Behavior; Internet and the Web; Motion Pictures and Video Industry
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Elberse, Anita, and Sunil Gupta. "YouTube: Time to Charge Users?" Harvard Business School Case 510-053, February 2010. (Revised October 2010.)
  • 28 Sep 2015
  • Research & Ideas

Six Lessons from Mobile Money Ventures in Developing Countries

money service grew to about 400 million subscribers. Lesson 3: Get agents on board Mobile money operators need to treat their sales agents well, providing financial incentives and making them feel strongly... View Details
Keywords: by Dina Gerdeman; Financial Services; Financial Services
  • Teaching Interest

MBA Elective Curriculum Personal Selling and Sales Force Management

Personal selling is the primary (and sometimes the only) form of marketing activity for many firms, especially in a business-to-business context. The course focuses on the tactical component of managing a salesforce and on the strategic element of linking sales... View Details

  • July 1991 (Revised December 1993)
  • Case

Grupo Industrial Alfa, S.A.--1982

The rapid depreciation of the peso in 1982 precipitated a crisis at Grupo Alfa, Mexico's largest private company. The company's peso cash flow was insufficient to service its large dollar-denominated debt. Students are asked to formulate a plan for restructuring Alfa's... View Details
Keywords: Currency Exchange Rate; Restructuring; Negotiation Participants; Business Strategy; Financial Crisis; Mexico
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Fenster, Steven R. "Grupo Industrial Alfa, S.A.--1982." Harvard Business School Case 292-008, July 1991. (Revised December 1993.)
  • March 2007 (Revised March 2009)
  • Case

Cherrypicks

By: William R. Kerr
Cherrypicks is a Hong Kong communications start-up approaching a large Korean mobile operator for a partnership to take the operator's products to markets outside of Korea. SK Telecom's (SKT) Ring Back Tones (RBT) product is a spectacular success in South Korea, but... View Details
Keywords: Business Model; Business Startups; Communication Strategy; Entrepreneurship; Partners and Partnerships; Communications Industry; China; Hong Kong; South Korea
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Kerr, William R. "Cherrypicks." Harvard Business School Case 807-106, March 2007. (Revised March 2009.)

    Michael Beer

    MICHAEL BEER

    Mike Beer is the Cahners-Rabb Professor of Business Administration, Emeritus at the Harvard Business School and author Fit to Compete: Why Honest Conversations About Your Company’s... View Details

    • 16 Jun 2009
    • First Look

    First Look: June 16

    Cases & Course MaterialsChina Mobile's Rural Communications Strategy Harvard Business School Case 309-034 China Mobile was the world's leading mobile communications service provider with over 400 million... View Details
    Keywords: Martha Lagace
    • 09 Sep 2015
    • HBS Seminar

    Judith A. Chevalier, Yale University

    • TeachingInterests

    Field Course: Social Innovation Lab

    This course provides students an opportunity to address a social enterprise topic with the discipline of business tools and techniques. Students will work in teams, choosing among three types of projects: a) developing a business plan for your own social enterprise;... View Details

    • February 2018
    • Case

    Redfin

    By: Marco Di Maggio and Julia Kelley
    Redfin, a technology-powered residential real estate brokerage, was founded in 2002 with the intention of using technology to disrupt the real estate industry. Over the next 15 years, Redfin made several changes to its business model. Initially, the company provided... View Details
    Keywords: Business Model; Strategy; Decision Making; Real Estate Industry
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    Di Maggio, Marco, and Julia Kelley. "Redfin." Harvard Business School Case 218-051, February 2018.
    • 31 Aug 2007
    • Working Paper Summaries

    Exclusivity and Control

    Keywords: by Andrei Hagiu & Robin S. Lee; Entertainment & Recreation
    • 14 Nov 2007
    • First Look

    First Look: November 14, 2007

    "reinvent the phone." Yet both the device and the mobile service provided by AT&T involved limitations that could hinder the long-term prospects for the iPhone. At the same time, handset makers... View Details
    Keywords: Martha Lagace
    • October 2020
    • Article

    Task Selection and Workload: A Focus on Completing Easy Tasks Hurts Long-Term Performance

    By: Diwas S. KC, Bradley R. Staats, Maryam Kouchaki and Francesca Gino
    How individuals manage, organize, and complete their tasks is central to operations management. Recent research in operations focuses on how under conditions of increasing workload individuals can decrease their service time, up to a point, in order to complete work... View Details
    Keywords: Healthcare; Knowledge Work; Discretion; Workload; Employees; Health Care and Treatment; Decision Making; Performance Effectiveness; Performance Productivity
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    KC, Diwas S., Bradley R. Staats, Maryam Kouchaki, and Francesca Gino. "Task Selection and Workload: A Focus on Completing Easy Tasks Hurts Long-Term Performance." Management Science 66, no. 10 (October 2020).
    • 16 Aug 2006
    • Research & Ideas

    Is MySpace.com Your Space?

    Looking at these sites from the perspective of the provider (i.e., the MySpace marketing department), is there a danger from tactics such as using "profiles" to also serve as advertising? The bigger question: What kinds of... View Details
    Keywords: by Sean Silverthorne; Advertising; Information; Publishing
    • 13 Oct 2010
    • Working Paper Summaries

    Employee Selection as a Control System

    Keywords: by Dennis Campbell; Banking

      Anita Elberse

      Anita Elberse is the Lincoln Filene Professor of Business Administration at Harvard Business School.

      Professor Elberse develops and teaches an MBA course covering the "Businesses of Entertainment, Media, and Sports," which ranks among the most sought-after... View Details

      Keywords: advertising; arts; broadcasting; communications; consumer products; e-commerce industry; electronics; entertainment; fashion; home video games; information; marketing industry; motion pictures; music; publishing industry; sports; telecommunications; video games
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