Publications

07 Jan 2002
Research & Ideas

How Marketing Can Reduce Worldwide Poverty

Lagace: How can marketers help the world's poor? Rangan: They can bring a marketing process to think through how the allocation of resources happens. We need the voice of all stakeholders. Some of the stakeholders don't seem to have a... View Details

Keywords: by Martha Lagace

20 Apr 2020
Book

Why COVID-19 Raises the Stakes for Healthy Buildings

enhance cognitive performance. “Offices with the premier health story will get the premium rent and get the tenants, and the offices with a lagging health story will lag.” To convey to managers the benefits of the healthy building... View Details

Keywords: by Kristen Senz; Real Estate; Health

September 2004 (Revised February 2007)
Case

Roller Coaster Ride, The: The Resignation of a Star

By: Boris Groysberg, Steve Balog and Jennifer Haimson

Presents a detailed account of power dynamics that unfold in the firm when one of its best and brightest threatens to leave. Focuses on the dynamics of attracting, retaining, compensating, negotiating, and leveraging a star performer in a professional services firm. A... View Details

Keywords: Talent and Talent Management; Compensation and Benefits; Resignation and Termination; Retention; Business or Company Management; Negotiation; Power and Influence

June 2003
Case

Peabody Simpson at the Crossroads

By: Rajiv Lal, Nitin Nohria and Leslie Freeman

Three managing directors at Peabody Simpson had just returned from a firm-wide recruiting event at Columbia University, which they had covered together, as all were alumni. They were commiserating about having to submit revised forecasts to their division heads by the... View Details

Keywords: Forecasting and Prediction; Capital Budgeting; Recruitment; Reports; Organizational Design

2017
Working Paper

Elite Ideas and Incremental Policy Change: The Expansion of Primary Education in India

By: Akshay Mangla

This paper analyzes India’s recent enactment of universal primary education. Given the clientelistic features of Indian democracy, this programmatic policy change presents a puzzle. Drawing on interviews and official documents, I find that committed state elites... View Details

Keywords: India; Political Economy; Ideas; Institutional Change; Education; Change Management; India

Read Now

January 2023
Case

The END Fund: To Eliminate Neglected Tropical Diseases

By: V. Kasturi Rangan and Courtney Han

Founded in 2012, the END fund focused on eliminating five Neglected Tropical Diseases that accounted for 80% of the tropical diseases affecting nearly 1.5 billion people worldwide. Its roughly $25 million/year annual budget was fully committed when it got news that the... View Details

Keywords: Nonprofit Organizations; Health Disorders; Health Care and Treatment; Resource Allocation; Global Range; Decisions; Investment Funds

19 Sep 2005
Research & Ideas

Rethinking Company Loyalty

companies are willing to rethink how they define loyalty and how they manage their people. Reevaluating Loyalty Loyalty should not be viewed as an either/or proposition. It's true, the experts say, that to produce their best work,... View Details

Keywords: by Lauren Keller Johnson

December 2009 (Revised May 2010)
Case

Codevasf

By: David E. Bell, Marcos Fava Neves, Luciano Thome e Castro and Natalie Kindred

With many countries facing scarcity of freshwater and farmable land, Brazil decided to leverage its wealth of both resources to attract global agribusiness players to the historically poor Sao Francisco Valley (SFV) in the country's northeast. To do so, Brazil was... View Details

Keywords: Agribusiness; Resource Allocation; Bids and Bidding; Infrastructure; Supply Chain; Business and Government Relations; Natural Environment; Agriculture and Agribusiness Industry; Brazil

19 Aug 2021
Op-Ed

Don't Ignore Your Employees' Misery—TAKE Control

officers—some of the military’s most senior leaders—sometimes assume that great officers leave the military for the private sector because they want to make more money. In reality, some of those officers move on because their needs have changed, and perhaps they don’t... View Details

Keywords: by Hise O. Gibson and MaShon Wilson

March 2023
Case

Moderna

By: Marco Iansiti, Karim R. Lakhani, Hannah Mayer, Kerry Herman, Allison J. Wigen and Dave Habeeb

This multimedia case follows the story of Moderna and its entry into vaccine development in the wake of the COVID-19 pandemic. In summer 2020, Stephane Bancel, CEO of biotech firm Moderna, faces several challenges as his company races to develop a vaccine for COVID-19.... View Details

Keywords: Health Pandemics; Research and Development; Digital Transformation; Health Testing and Trials; Biotechnology Industry; Pharmaceutical Industry

Christopher Stanton is Marvin Bower Associate Professor of Business Administration in the Entrepreneurial Management Unit. Professor Stanton's research streams focus on personnel economics, organizational economics, labor markets, and entrepreneurship. His MBA... View Details

30 Mar 2020
Research & Ideas

The New Rules for Remote Work: Pandemic Edition

leaders need a new game plan. We asked Harvard Business School professors to provide practical advice for managing large-scale, long-term remote work at a time when many employees are not only distracted by the commotion in their homes,... View Details

Keywords: by Dina Gerdeman

13 Mar 2005
Research & Ideas

The Tricky Business of Nonprofit Brands

Are brand management issues faced by a powerful for-profit company such as Toyota the same as those navigated by an international non-government organization (NGO) such as the Red Cross? Yes and no. In their new book, The New View Details

Keywords: by Manda Salls

March 2011 (Revised March 2012)
Case

Arck Systems

By: Ian Larkin

The Arck Systems series of cases describes the dilemmas faced by a senior sales manager in determining a sales compensation plan at an enterprise software company. The existing compensation plan is aggressive and highly rewards "star" performers. The cases track a... View Details

Keywords: Compensation and Benefits; Retention; Performance Effectiveness; Salesforce Management; Motivation and Incentives; Software; Information Technology Industry

January 2009
Supplement

KPMG (B): Risk and Reform

By: Robert G. Eccles and Eliot Sherman

Under the leadership of Tim Flynn, Chairman and CEO of KPMG, the firm made a number of changes in compensation, governance, and culture in order to address the underlying reasons for actions that occurred prior to him becoming CEO that led to the accounting giant... View Details

Keywords: Communication Strategy; Ethics; Corporate Governance; Governance Compliance; Governing Rules, Regulations, and Reforms; Governing and Advisory Boards; Compensation and Benefits; Employee Relationship Management; Organizational Change and Adaptation

30 Aug 2016
First Look

August 30, 2016

compensation is more effective for salespeople with high base performance, whereas conditional compensation is equally effective across all types of salespeople. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51539 forthcoming View Details

Keywords: Carmen Nobel

June 2004 (Revised June 2004)
Case

Utah Symphony and Utah Opera: A Merger Proposal

By: Thomas J. DeLong and David L. Ager

Anne Ewers, general director of Utah Opera, is awaiting the decision of the members of the board of the Utah Symphony and Utah Opera about whether to merge Utah's top two arts organizations. If the vote favors the merger, Ewers will be asked to assume the helm of the... View Details

Keywords: Mergers and Acquisitions; Change Management; Organizational Culture; Human Resources; Management; Fine Arts Industry; Music Industry; Utah