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  • All HBS Web  (6,390)
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    Joshua R. Schwartzstein

    Joshua Schwartzstein is a Professor of Business Administration in the Negotiation, Organizations & Markets Unit. 

    Professor Schwartzstein is a behavioral economist who focuses on incorporating psychologically realistic assumptions about... View Details

    • January 2017 (Revised October 2023)
    • Case

    Classtivity: Payal's Pirouette

    By: Jeffrey J. Bussgang and Olivia Hull
    A few months after launching a new fitness technology product, the small staff of New York startup Classtivity gathers on a Saturday in April 2013 to take stock. With one successful pivot under its belt, Classtivity is finally generating revenue and enthusiasm among... View Details
    Keywords: Product Pivot; Boutique Fitness; Fitness Industry; Market Sizing; Consumer Technology; Bundling; Subscription Model; Two-sided Marketplace; ClassPass; Entrepreneurship; Venture Capital; Business Startups; Transition; Customer Focus and Relationships; Technological Innovation; Organizational Change and Adaptation; Customer Value and Value Chain; Marketing Strategy; Failure; Business Strategy; Technology Industry; Health Industry; New York (city, NY)
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    Bussgang, Jeffrey J., and Olivia Hull. "Classtivity: Payal's Pirouette." Harvard Business School Case 817-002, January 2017. (Revised October 2023.)
    • December 2022 (Revised September 2024)
    • Case

    Sword Health

    By: Regina E. Herzlinger, Annelena Lobb and Carin-Isabel Knoop
    Virgilio “V” Bento, CEO of Sword Health—a startup that provided virtual physical therapy to patients in self-insured firms via AI and sensor technology with supervision by a physical therapist with a doctorate—considered how to increase its U.S. market share. To do so,... View Details
    Keywords: Business Growth and Maturation; Competitive Strategy; Health Industry; Technology Industry
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    Herzlinger, Regina E., Annelena Lobb, and Carin-Isabel Knoop. "Sword Health." Harvard Business School Case 323-022, December 2022. (Revised September 2024.)
    • September 2008 (Revised September 2010)
    • Exercise

    Exercise on Estimation

    By: Jason Riis and John T. Gourville
    This exercise is meant to assess students' level of confidence around everyday business and general knowledge questions, for the purpose of identifying where they are overconfident and underconfident. View Details
    Keywords: Decision Making; Forecasting and Prediction; Personal Characteristics
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    Riis, Jason, and John T. Gourville. "Exercise on Estimation." Harvard Business School Exercise 509-022, September 2008. (Revised September 2010.)

      Richard S. Tedlow

      Richard S. Tedlow is the Class of 1949 Professor of Business Administration at the Harvard Business School, where he is a specialist in the history of business.

      Professor Tedlow received his B.A. from Yale in 1969 and his M.A. and Ph.D. in history from... View Details

      Keywords: advertising; computer; marketing industry; retailing; semiconductor; tire
      • September 1990 (Revised November 1991)
      • Supplement

      Procter & Gamble Japan (C)

      By: Michael Y. Yoshino
      Updates the (A) case. The issues facing P&G were two-fold. 1) General manager, Japan--how to keep both the business and organization growing; 2) President, international--what role should the Japanese operation play in the P&G worldwide business? View Details
      Keywords: Business Offices; Business Growth and Maturation; Globalization; Growth and Development Strategy; Organizations; Beauty and Cosmetics Industry; Consumer Products Industry; Japan
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      Yoshino, Michael Y. "Procter & Gamble Japan (C)." Harvard Business School Supplement 391-005, September 1990. (Revised November 1991.)
      • 17 Aug 2021
      • Op-Ed

      Dispensing Justice: The Case for Legalizing Cannabis Nationally

      Recreational marijuana is legal in 18 states. Scant attention has been paid, however, to the profound impact that federal legalization would have on the cannabis market. Essentially, it would squeeze out the illicit cannabis market, along with all its concomitant ills.... View Details
      Keywords: by Ashish Nanda and Tabatha Robinson

        Michael T. Moynihan

        Michael Moynihan is a Lecturer of Business Administration in the Marketing Unit at Harvard Business School. Mike is currently teaching Creating Brand Value, an MBA elective course on brand strategy.  He has also served as an Executive Fellow at Harvard Business... View Details

        • 11 Mar 2013
        • News

        Harvard Survey: U.S. Competitiveness at a Crossroads

          Christina R. Wing

          Christina Wing is a Senior Lecturer in the Technology and Operations Management Unit at Harvard Business School. Her research focuses on families in business, and she is the creator of Demystifying the Family Enterprise, a course that explores... View Details

            Laura Alfaro

            Laura Alfaro is the Warren Alpert Professor of Business Administration. At Harvard since 1999, she served as Minister of National Planning and Economic Policy in Costa Rica from 2010-2012, taking a leave from HBS. She is Co-Editor of the Journal of International... View Details

            • 27 Jun 2024
            • Research & Ideas

            Gen AI Marketing: How Some 'Gibberish' Code Can Give Products an Edge

            Himabindu Lakkaraju, an assistant professor at Harvard Business School. The study is one of the first to explore the ethics of repositioning content to influence query results produced by LLM applications such as ChatGPT, Google Gemini,... View Details
            Keywords: by Ben Rand; Technology
            • October 2009 (Revised March 2011)
            • Case

            Qualcomm Incorporated 2009

            By: David B. Yoffie, Andrei Hagiu and Elizabeth A. Kind
            Paul Jacobs, chairman and CEO of Qualcomm Incorporated, smiled as he reflected on the success of Qualcomm's code division multiple access (CDMA) technology. By the summer of 2009, CDMA was the basis for all third generation technologies available for cellular... View Details
            Keywords: Business Units; Diversification; Mobile and Wireless Technology; Growth and Development Strategy; Telecommunications Industry
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            Yoffie, David B., Andrei Hagiu, and Elizabeth A. Kind. "Qualcomm Incorporated 2009." Harvard Business School Case 710-433, October 2009. (Revised March 2011.)
            • 25 Mar 2025
            • Video

            Moving Forward Together, Fostering Future Leaders

            • 09 Jun 2020
            • News

            The Unfair Coach

            • 11 Jun 2012
            • News

            On a mission to transform global leaders

            • 27 May 2021
            • News

            Will Offices in the Twin Cities Ever Return to the Way They Were?

            • October 1992 (Revised August 2005)
            • Background Note

            Estate Freeze

            By: Henry B. Reiling
            The so called estate freeze is a classic estate planning and recapitalization practice. It seeks to reconcile the multiple human and business considerations associated with transferring operating control and the future increases in the value of a family dominated... View Details
            Keywords: Personal Finance; Governing Rules, Regulations, and Reforms; Laws and Statutes; Financial Services Industry; United States
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            Reiling, Henry B. "Estate Freeze." Harvard Business School Background Note 293-063, October 1992. (Revised August 2005.)
            • November 1986 (Revised December 1992)
            • Case

            Kentucky Fried Chicken (Japan) Ltd.

            By: Christopher A. Bartlett
            Describes the internationalization of the Kentucky Fried Chicken (KFC) fast food chain, focusing on KFC's entry into Japan. An entrepreneurial country general manager, Lou Weston, battles numerous problems to establish the business and is eventually highly successful.... View Details
            Keywords: Business Subsidiaries; Entrepreneurship; Globalized Economies and Regions; Governing Rules, Regulations, and Reforms; Policy; Market Entry and Exit; Strategic Planning; Agency Theory; Perspective; Corporate Strategy; Food and Beverage Industry; Japan
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            Bartlett, Christopher A. "Kentucky Fried Chicken (Japan) Ltd." Harvard Business School Case 387-043, November 1986. (Revised December 1992.)

              Robert S. Kaplan

              Robert S. Kaplan is Senior Fellow and Marvin Bower Professor of Leadership Development, Emeritus at the Harvard Business School. He joined the HBS faculty in 1984 after spending 16 years on the faculty of the business school at Carnegie-Mellon University, where he... View Details

              Keywords: health care; nonprofit industry
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