Publications

Educators

20 Feb 2006
HBS Case

Oprah: A Case Study Comes Alive

in what is mostly a man's world. Entertainment at both the corporate and entertainer level is still dominated primarily by men. She's an African American in what is still predominantly a white person's... View Details

Keywords: by Martha Lagace; Entertainment & Recreation; Entertainment & Recreation; Entertainment & Recreation

01 Mar 2007
News

The Winning Season

IMAGINATION: Construction is expected to begin this spring on Ballpark Village, adjacent to Busch Stadium (right). In its first phase, the complex will include retail and entertainment venues, restaurants, condominiums, and office space.... View Details

Keywords: Julia Hanna; Arts, Entertainment; Arts, Entertainment

1980
Article

The Effect of Group Size and Communication Availability on Coalition Bargaining in a Veto Game

By: J. K. Murnighan and A. E. Roth

Keywords: Groups and Teams; Negotiation; Games, Gaming, and Gambling; Communication

2016
Chapter

Navigating Natural Monopolies: Market Strategy and Nonmarket Challenges in Radio and Television Audience Measurement Markets

By: Hillary Greene and Dennis Yao

This paper explores how firms within the audience measurement industry, specifically its radio and television markets, have navigated myriad market and nonmarket challenges. The market strategies and the nonmarket forces that constrain those strategies are largely... View Details

Keywords: Measurement and Metrics; Marketing Strategy; Consumer Behavior; Monopoly; Television Entertainment; Public Opinion; Geographic Scope; Media and Broadcasting Industry; United States

October 1981 (Revised August 2010)
Case

Quabbin Cablevision Company

By: Henry B. Reiling

Several entrepreneurs are considering the purchase of an existing cable TV business with the financial assistance of several investors. They must decide whether to establish the company as a partnership or a corporation, and how to capitalize the company for an optimal... View Details

Keywords: Mergers and Acquisitions; Business Organization; Television Entertainment; Entrepreneurship; Capital Structure; Taxation; Telecommunications Industry; Massachusetts

Educators

September 2017 (Revised July 2018)
Technical Note

Virtual Reality and the Gaming Sector 2017

By: David B. Yoffie, Natalia Prieto Nino, Prasad Raman, Brad Kowalk and Ruby Tamberino

This brief note explores the emerging possibilities of virtual reality and its potential as a gaming platform. View Details

Keywords: Virtual Reality; Gaming; Strategy; Technological Innovation; Games, Gaming, and Gambling; Technology Platform

Educators

01 Mar 2006
News

Last Look

began at HBS (because the parade’s mounted-police escorts needed a large parking lot for their horse vans) before crossing the river to the Pudding clubhouse, entertaining some 10,000 spectators along the way. Parry reports that the... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

14 May 2013
First Look

First Look: May 14

Publications 2006 Henry Holt (Macmillan) Blockbusters: Hit-making, Risk-taking, and the Big Business of Entertainment By: Elberse, Anita Abstract—What's behind the phenomenal success of entertainment... View Details

Keywords: Sean Silverthorne

July 2015
Teaching Note

CJ E&M: Creating a K-Culture in the U.S.

By: Elie Ofek and Michael Norris

This teaching note is intented to help instructors with running a class discussion for the case "CJ E&M: Creating a K-Culture in the U.S.". It contains several areas of analysis and discussion that provide guidance to instructors on how to use the case in order to... View Details

Keywords: Global Marketing Strategy; Event Marketing; Marketing Plan; Marketing Culture; Marketing Strategy; Entertainment; Global Strategy; Culture

September 2006
Article

Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation

By: Yoella Bereby-Meyer and Alvin E. Roth

Keywords: Cooperation; Learning; Games, Gaming, and Gambling

25 Aug 2022
News

Turning Point: Dream Weaver

Entertainment is the single binding thread that brings people together, no matter who they are or where they’re from. We’re now in a world where what you can do is more important than where you went to school. This is especially true in... View Details

Keywords: career; life experience; Hollywood; movies; film

01 Dec 2017
News

The Future of VR is Animated Bunnies

all four Madagascar films. Baobab creates interactive, animated VR worlds that feel less like games—in many early VR experiences, users engage with characters only to win something—and more like movies. For Fan, animated VR is the View Details

Keywords: Janelle Nanos

02 Aug 2006
Research & Ideas

Investor Protection: The Czech Experience

resolution is a critical and underappreciated aspect of global capitalism today. CME viewed a local partner as a substitute for a local presence—I think this is a critical mistake. Finally, it's an enormously entertaining story filled... View Details

Keywords: by Martha Lagace; Entertainment & Recreation; Entertainment & Recreation

February 2010
Article

Friend or Foe? Cooperation and Learning in High-Stakes Games

By: Felix Oberholzer-Gee, Joel Waldfogel and Matthew White

Keywords: Cooperation; Learning; Games, Gaming, and Gambling

27 Feb 2019
Working Paper Summaries

Judgment Aggregation in Creative Production: Evidence from the Movie Industry

Keywords: by Hong Luo, Jeffrey T. Macher, and Michael Wahlen; Motion Pictures & Video

October 2007
Article

The Power of Stars: Do Star Actors Drive the Success of Movies?

By: Anita Elberse

Is the involvement of star actors critical to the success of motion pictures? Film studios, which they regularly pay multimillion-dollar fees to star actors, seem driven by that belief. I shed light on the returns on this investment using an event study that considers... View Details

Keywords: Talent and Talent Management; Film Entertainment; Investment Return; Revenue; Compensation and Benefits; Resource Allocation; Success; Motion Pictures and Video Industry