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Publications

Publications

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  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)

Show Results For

  • All HBS Web  (1,229)
    • News  (260)
    • Research  (897)
    • Events  (4)
    • Multimedia  (1)
  • Faculty Publications  (361)
← Page 47 of 1,229 Results →
  • 06 Feb 2006
  • What Do You Think?

Should CEOs of Public Companies Offer Earnings Guidance?

will drive investors away to other companies." Guillermo Estefani concurs, saying, "It is important to show all real information available from the company, so investors can track its behavior and learn whether it is really... View Details
Keywords: by James Heskett; Financial Services
  • 01 Mar 2012
  • News

Get Creative

Traps” (November 2006) and “Block-by-Blockbuster Innovation” (May 2010), along with her books SuperCorp and Confidence. How can companies tap their customers for innovative ideas? Carliss Baldwin Baldwin Firms have a tendency to look at... View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services; Management of Companies and Enterprises; Management; Management, Scientific, and Technical Consulting Services; Professional Services
  • 04 Oct 2004
  • What Do You Think?

Does Speed Trump Intellectual Property?

that unethical behavior can deny people their intellectual property." These are the latest examples of the effectiveness of speed as a competitive weapon that was described some years ago by George Stalk and Thomas Hout in their... View Details
Keywords: by James Heskett
  • 04 Jun 2008
  • News

Whistle While You Work

seaman, customs inspector, and author of long, long masterpieces like Moby Dick) once said, “They talk of the dignity of work. Bosh. The dignity is in leisure.” Isn’t he right? Leisure means you’re your own man or woman. Leisure is all... View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 30 Oct 2005
  • Research & Ideas

Tuning Jobs to Fit Your Company

customize products and respond to customers. Regional managers take responsibility for sales, product development, distribution, and manufacturing. As a consequence, the spans of control for managers back at the head office are relatively... View Details
Keywords: by Robert Simons
  • Web

3 Technologies that Will Change the World - Course Catalog

examines 3 recently developed ‘godlike technologies’ - artificial intelligence (AI), blockchain and synthetic biology- that have passed commercial viability and are on-track to change the foundations of business and society by 2035. These technologies predict View Details
  • 01 Jun 2009
  • News

Alumni Books

market-segmentation scheme for reconfiguring your offerings to reduce costs while delivering new value to customers; lessening innovation risks with strategic experiments and alliances with customers; and appealing to increasingly value-conscious View Details
Keywords: Publishing Industries (except Internet); Information
  • 23 Mar 2015
  • Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

customers, not to mention the convenience of keeping customer information on file. While the intermediary charges a fee for its service, buyers widely perceive that the costs are borne by others, namely sellers. Sellers in turn pay the... View Details
Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation
  • 30 Dec 2013
  • Research & Ideas

Most Popular Articles of 2013

Christensen. It's time for companies to look at products the way customers do: as a way to get a job done. Is Your iPhone Turning You Into a Wimp? The body posture inherent in operating everyday gadgets affects not only your back, but... View Details
Keywords: by Staff
  • 02 Aug 2016
  • First Look

August 2, 2016

forthcoming Organizational Behavior and Human Decision Processes Don't Stop Believing: Rituals Improve Performance by Decreasing Anxiety By: Brooks, Alison Wood, Julianna Schroeder, Jane Risen, Francesca Gino, Adam D. Galinsky, Michael I.... View Details
Keywords: Sean Silverthorne
  • 13 Feb 2017
  • Research & Ideas

Paid Search Ads Pay Off for Lesser-Known Restaurants

York, which is great for customers but also means that even some businesses with solid reputations on Yelp can be hard for people to discover,” Luca says. Dai adds: “Going into the project, we weren’t sure exactly what to expect, but our... View Details
Keywords: by Dina Gerdeman; Food & Beverage
  • 17 Jul 2012
  • First Look

First Look: July 17

  PublicationsPerspectives on the Social Psychology of Creativity Authors:Teresa M. Amabile and Julianna Pillemer Publication:Journal of Creative Behavior 46, no. 1 (2012) Abstract Scholars began serious study into the social psychology... View Details
Keywords: Sean Silverthorne
  • 27 Sep 2004
  • Research & Ideas

IBM Finds Profit in Diversity

responsibility, would add little to the candidate's development. Instead she was given a general management assignment—and the team got a signal from the CEO about his commitment to diversity. His behavior communicated a sense of... View Details
Keywords: by David A. Thomas
  • 01 Sep 2020
  • News

Action Plan: Finding Fluency

don’t think we’re ever going to go back to the world of 16-week planning cycles.” How to: Find New Customers Look nearby. “Think about adjacent categories for your company,” Dunaway advises. Duolingo has launched Duolingo ABC to teach... View Details
Keywords: April White; foreign language; education and technology; digital marketing; change management; COVID-19; Educational Services
  • 01 Sep 2003
  • News

Books

failures as well as successes. A final chapter examines how some companies — even whole industries, like integrated circuits — literally have shifted the locus of experimentation to their customers and created billions of dollars of new... View Details
Keywords: Deborah E. Blagg; Margie Kelley; Colleges, Universities, and Professional Schools; Educational Services
  • 10 Jun 2002
  • Research & Ideas

Disruption: The Art of Framing

different work patterns and decision rules required in the new business. Print reps were used to selling in long cycles, to an established customer base, with a generic, nontargeted advertising product. Online advertising View Details
Keywords: by Clark Gilbert & Joseph L. Bower
  • 25 Sep 2007
  • First Look

First Look: September 25, 2007

will in fact homogenize consumption patterns, and a few superstar products will emerge as winners in the market place. In this study, using two large customer transactions data sets obtained from an online music service and an online DVD... View Details
Keywords: Martha Lagace
  • 01 Jun 2009
  • News

The Maestro and the Market

learn about marketing from a business owner who says he doesn’t care whether or not customers like his product? HBS assistant professor Michael Norton’s interest in what motivates seemingly irrational consumer View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Colleges, Universities, and Professional Schools; Educational Services; Food Services and Drinking Places; Hospitality
  • 12 Mar 2013
  • First Look

First Look: March 12

But there's a growing consensus that ads don't work on mobile devices; consumers just don't like them. Instead of creating tiny banner ads, smart marketers will turn to apps to reach customers and engage them. Effective apps will do one... View Details
Keywords: Sean Silverthorne
  • 14 Oct 2014
  • First Look

First Look: October 14

for set periods of experimentation (zones of time). By balancing transparency and privacy, organizations can encourage just the right amount of "deviance" to foster innovative behavior and boost productivity. Publisher's link:... View Details
Keywords: Sean Silverthorne
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