Publications

March 2009 (Revised June 2010)
Case

Neck & Neck: Leveraging the Club Neck Information

Commercial Director Prado wonders how to leverage the loyalty card information to prepare the fall 2008 budget. The case discusses the value of subjective and objective information for profit-planning purposes. Spanish children's apparel retailer Neck & Neck uses... View Details

Keywords: Customer Relationship Management; Profit; Knowledge Use and Leverage; Marketing; Consumer Behavior; Retail Industry

25 Jun 2018
Blog Post

The Internship Search: “Is this just a personal interest, or is there a real professional opportunity here?”

summer, however, “I wanted to gain a different experience outside the finance bubble.” Aaron drew up a list of goals. “I wanted to try something different, get another perspective,” he says. The internship also had to be personally and... View Details

Keywords: Consumer Products / Retail

01 Mar 2024
News

The Exchange: Takeaways from the Takedown

regulation as either outdated or not well-aligned with what would drive consumer surplus in the future. I think there was some of that at FTX. They decided they were going to become so large and have such deep connections that they could... View Details

Keywords: Jen McFarland Flint; Finance; Finance

Profile

Jennifer Hurford

London, Frankfurt and Cairo, where she helped consumer brands and healthcare companies arrange short term financing for their suppliers, and at IDEO, a design consulting firm in which she designed new... View Details

Keywords: Financial Services

December 2008 (Revised February 2010)
Teaching Note

Amazon.com: The Brink of Bankruptcy (TN)

By: Lynda M. Applegate

Teaching Note for [809014]. View Details

Keywords: Insolvency and Bankruptcy; Consumer Products Industry

May 2007
Case

Demand and Supply Forecasting at Air Products - Electronics Specialty Materials

Explores the process and inputs behind financial and operational forecasting in the Electronic Specialty Materials unit at Air Products and Chemicals, a global chemical company. The protagonist, John Goldberg, grapples with how to better integrate the two forecasting... View Details

Keywords: Demand and Consumers; Operations; Forecasting and Prediction; Supply and Industry; Finance; Chemical Industry

December 2001
Case

Natural Pork Production

By: Ray A. Goldberg and James M Beagle

An entrepreneurial hog farmer's creative use of contracts and capital structure drives very successful growth and returns in a depressed commodity industry. View Details

Keywords: Entrepreneurship; Capital Structure; Futures and Commodity Futures; Credit Derivatives and Swaps; Goods and Commodities; Knowledge Use and Leverage; Contracts; Success; Consumer Products Industry

01 Apr 1999
News

Africa Business Club Discusses Continent's Opportunities

hundred students, professionals, and alumni with business interests in Africa attended the event, which served as a forum for understanding the reasons behind Africa's continuing loss of intellectual capital. Kwesi Botchwey, Ghana's former View Details

01 Mar 2006
News

The Producers

can rack up U.S. box office receipts of just over $380 million (not including consumer product tie-ins), and unexpected hits like Mel Gibson’s The Passion of the Christ grossed $370 million in 2004, earning a respectable third-place... View Details

Keywords: Julia Hanna; Motion Picture and Sound Recording Industries; Information

Profile

Matthew Mariner

to put those skills to work." Next year, Matthew intends to enter the business-plan competition, "with something that combines technology with finance and accounting-related functions; an online service for certain View Details

March 2016 (Revised March 2022)
Teaching Note

Evive Health and Workplace Influenza Vaccinations

By: John Beshears

Evive Health is a company that manages communication campaigns on behalf of health insurance plans and large employers. Using big data techniques and insights from behavioral economics, Evive deploys targeted and effective messages that improve individuals' health... View Details

January 2020
Article

The Long-Run Dynamics of Electricity Demand: Evidence from Municipal Aggregation

By: Tatyana Deryugina, Alexander MacKay and Julian Reif

We study the dynamics of residential electricity demand by exploiting a natural experiment that produced large and long-lasting price changes in over 250 Illinois communities. Using a flexible difference-in-differences matching approach, we estimate that the price... View Details

Keywords: Electricity Demand; Consumption Dynamics; Energy; Policy; Demand and Consumers; Price; Mathematical Methods

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November 2006 (Revised March 2007)
Case

Lifan Group - Automobile Production in China

By: Felix Oberholzer-Gee, Tarun Khanna and Elizabeth Raabe

Lifan Group, one of China's premier motorcycle companies, considers entering automobile production. The company plans to assemble a midsize sedan, hoping it will be able to sell this car to affluent families in China and to export it. Domestic demand for cars is... View Details

Keywords: Product Development; Decision Making; Demand and Consumers; Price; Auto Industry; Manufacturing Industry; China

November 2004
Tutorial

Principles of Microeconomics for Strategists

By: Felix Oberholzer-Gee, Pai-Ling Yin and Elizabeth Raabe

Reviews microeconomic principles from a business strategy perspective, using the digital music industry as context. Contains three modules: demand, supply, and equilibrium. The demand module discusses the willingness to pay, market demand, price elasticity, and... View Details

Keywords: Business Strategy; Supply and Industry; Demand and Consumers; Microeconomics; Balance and Stability; Price; Cost; Revenue; Music Industry